User Pilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Key metrics to track at each stage. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages.

Social Media 85

Social Media Sales Funnel Acquisition Retention 85

SaaStr

FEBRUARY 9, 2024

Oftentimes, there is over-resourcing in the middle of the funnel with closing customers and under-resourcing at the top of the funnel and generating demand. You’re logging every data point from the top of the funnel throughout your product — activation rates, product usage, and key conversion rates across the funnel.

Scale 278

Scale Sales Hiring Sales Marketing 278

User Pilot

NOVEMBER 12, 2023

It's a crucial point in the sales funnel where prospects are evaluating your product and comparing you with other companies. Use content like informative blog posts, product demos , and user reviews to address the needs of customers with buyer intent. Funnel analysis conducted with Userpilot.

Scale 96

Scale Underperforming Technical Team Churn Trends 96

SaaStr

APRIL 4, 2022

The original function of demand generation was about the top-of-funnel awareness and vanity metrics. Rather than operating on our own in silos, marketers must extend our focus beyond top-of-funnel metrics and partner with sales to create a pipeline velocity. . They may get stuck in the funnel and get disconnected from your company.

Scale 254

Scale Revenue Scaling Marketing 254

Neil Patel

JULY 31, 2021

A conversion funnel is a visual representation of the stages in a buyer’s journey, from the moment they land on your page until they complete a purchase. How do you create a conversion funnel, though, and how do you get the most from this tool? Should I Use the AIDA Model to Create My Conversion Funnel? Let’s take a look.

Software Review 145

Software Review Social Media Sales Funnel Branding 145

User Pilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. Go through each stage of the funnel and map out the touchpoints that are involved in them.

B2B 100

B2B Development Team Review Software Review Marketing 100

Sales Hacker

SEPTEMBER 24, 2022

Building a sales funnel that aligns with your business goals is essential. Each funnel stage defines your steps to turn prospective buyers into customers, even if they’ve never heard of your business before. What is a sales funnel? And then there’s the sales funnel. The 4 stages of a sales funnel.

Sales Funnel 118

Sales Funnel Outsourcing Services Underperforming Technical Team Social Media 118

User Pilot

MARCH 26, 2023

Trying to conduct a conversion funnel analysis to find out why your sales conversion rates are still not up to the mark? Conversion funnel analysis tracks a customer’s journey from the initial point of contact to the final conversion point. Setting up custom conversion events to track the customer experience and progress.

Underperforming Technical Team 92

Underperforming Technical Team User Experience Customer Lifetime Value Retention 92

SaaStr

JULY 11, 2023

So you need to know what are the problems you’re solving, who are you solving for, and then continue to keep refining it so you have a very efficient funnel.” Gorgias began using tech tools that helped them automate their process, and they could track data about their customers and sales process more efficiently.

Sales Hiring 174

Sales Hiring SMB Sales Recruiting Payment Methods 174

SaaStr

JANUARY 3, 2023

How customers come into the sales funnel, when, where, and how they’re engaged are becoming increasingly digitalized. Product-led growth (PLG) is taking center stage in response to these changing buying patterns and flipped the sales funnel we’ve come to know. The traditional funnel has changed. Measuring success.

Enterprise 239

Enterprise Sales Sales Funnel Compensation 239

User Pilot

MAY 14, 2023

Choosing the best event-tracking tool for your business is not easy. To make the choice a bit easier for you, we’ve created a list of the best tools for tracking events available for SaaS teams in 2023. TL;DR An event-tracking system is an application for recording and analyzing user interactions with your product or website.

SaaS 92

SaaS Scale Social Media Pricing 92

SaaStr

APRIL 27, 2023

Spendflo offers the best buying, negotiation, renewal & tracking service for your SaaS subscriptions. Toplyne is the behavioral lead scoring platform used by companies like Vercel and Canva to generate sales pipeline from their self-serve funnel.

Cloud 222

Cloud Scale Startup Sales Hiring 222

User Pilot

APRIL 21, 2024

Prioritize middle- and bottom-of-the-funnel content, presenting your product as a solution to specific problems relevant to a particular user persona. Here’s an example of our MOFU blog post about improving user activation. Userpilot blog post. For example, you run paid ads to drive traffic to your product-led blog posts.

SaaS Payments 85

SaaS Payments Payment Services Payment Methods Payment Solutions 85

SaaStr

JUNE 28, 2023

So there was a quiet SaaS IPO you may have missed in the craziness of 2021 — SEMRush, a tool your marketing department quite likely uses to keep track of the performance of your SEO and marketing site. And interesting to see they are growing the top of the funnel, Free, faster than Paid: #3. 5 Interesting Learnings: #1.

Scale 209

Scale AWS Scaling Revenue 209

User Pilot

FEBRUARY 20, 2023

The funnels feature is available in both of the tools and enables you to see how your users progress across different stages of the user journey. Funnels are not available in Userpilot yet, but Goal tracking serves the same purpose. Pendo Funnels. Each column stands for one step in the funnel. It looks like this.

Software Review 96

Software Review Systems Review Underperforming Technical Team Mobile 96

User Pilot

JUNE 9, 2023

What are funnel charts and how to use them to gain insights into user progress along their journeys? We also look at situations when funnel charts are most suitable, their limitations, and alternative ways of visualizing data. That’s why the funnel normally gets narrower at later stages. What are funnel charts?

SaaS 80

SaaS User Experience Onboarding Sales Funnel 80

User Pilot

MAY 29, 2023

What is a product management funnel? What are the different funnels that PMs should track? We also look at how you can harness the power of analytics tools to optimize your funnels. TL;DR The product management funnel, also known as the conversion funnel, is a powerful tool for tracking and optimizing user journeys.

Management 87

Management Payment Solutions SaaS Payments Social Media 87

Subscription Flow

MARCH 1, 2024

Keeping all of this in mind, in this blog we will first be talking about what is ClickFunnels, how exactly does it work, what are some of the best payment gateway for ClickFunnels, and lastly how does it integrate with SubscriptionFlow and how does the integration work. Next, decide on a funnel template that works for you.

Payment Services 82

Payment Services Payments Payment Methods Merchant Services 82

User Pilot

AUGUST 5, 2023

How can you leverage data tracking to get product growth insights ? So let’s find out how to create a data tracking plan to collect and analyze all data relevant to your SaaS business. So let’s find out how to create a data tracking plan to collect and analyze all data relevant to your SaaS business.

Data 90

Data Customer Lifetime Value Underperforming Technical Team Data Analysis 90

Neil Patel

FEBRUARY 10, 2021

These are the goals of your sales funnel. To get the most out of your leads in each stage of their purchasing journey, you should have a funnel conversion strategy for all levels of the funnel. If you have a website and a business, you can measure and create a sales funnel that converts, even if you’re starting from scratch.

Social Media 133

Social Media Sales Funnel Content Marketing Branding 133

User Pilot

MARCH 27, 2023

We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. Marketing analytics focuses on tracking the performance of marketing campaigns, while product analytics is interested in product engagement and user behavior inside the product.

Underperforming Technical Team 97

Underperforming Technical Team SaaS Churn User Experience 97

User Pilot

MAY 29, 2023

TL;DR A retention table is a powerful report that tracks and analyzes user engagement over time. Some best alternative ways to analyze retention impact include: Monitoring feature performance through feature audit , hover tracking, click tracking , etc., Track active users’ numbers in Userpilot.

Retention 81

Retention Trends Engagement Churn 81

User Pilot

FEBRUARY 21, 2023

TL;DR Heap is a digital insights platform that allows product teams to track user behavior in mobile and web-based applications. In Pendo , the information about Track Events is also recorded programmatically without the need for tagging. Heap auto-capture Auto-capture enables you to track all user actions without tagging them first.

Software Review 95

Software Review Underperforming Technical Team Technical Review Systems Review 95

User Pilot

MARCH 23, 2023

Every department in a SaaS company should be aligned with ongoing marketing campaigns and active sales funnels. There’s nothing wrong with each team having its own funnel, but you should still unify efforts. On other hand, sales teams focus on nurturing those leads throughout the sales funnel and converting them into customers.

Data 91

Data SaaS Sales Funnel Acquisition 91

Baremetrics

OCTOBER 12, 2021

With Baremetrics Trial Insights , you can track new trials and active trials. Check our own Baremetrics free trial here and start keeping track of your trial metrics. Use SEO to target keywords at the top of the funnel. How can you track leads? Tracking leads with Baremetrics. Table of Contents. Host an event 5.

Payment Methods 98

Payment Methods SaaS Payments Payment Services Sales Hiring 98

User Pilot

APRIL 26, 2023

Monitor feature engagement with feature tagging, session recordings and heat maps , which provide a color-coded system to track customer engagement. Track custom events to measure the completion of important milestones in the customer journey. You can also track in-app behavior with feature tags, goals, and custom events.

Data 97

Data Data Analysis Software Review SaaS 97

User Pilot

DECEMBER 12, 2022

Types of user engagement metrics to track using the engagement dashboard are but are not limited to: Product usage metrics: product onboarding engagement rate, product activation rate , time to value, user engagement score, product stickiness, etc. Customer funnel metrics: cost per acquisition, customer lifetime value, conversion rates , etc.

Engagement 90

Engagement Metrics Scale Customer Lifetime Value 90

User Pilot

AUGUST 30, 2023

Conducting engagement funnel analysis to spot frictions and eliminate them. Tracking customer interactions to understand user behavior and identify common trends. The knowledge base can include blog posts, case studies, videos, etc. You can tag features and track your users’ interaction with them.

Customer Lifetime Value 87

Customer Lifetime Value Customer Support AI Onboarding 87

Baremetrics

JULY 20, 2021

Together with realistic and defined goals, you should have some clear metrics to track your progress as well. Then proceed with defining your key performance indicators (KPIs) to track metrics for success. It can be difficult to know what KPI’s you should track for SaaS growth.

SaaS Payments 105

SaaS Payments Payment Services Marketing Payment Solutions 105

Totango

FEBRUARY 23, 2024

Check out the full episode to hear all of her hot takes. Use a customer-centric approach for a successful collaboration Traditionally, the CMO focuses on customer acquisition, answering questions like who is coming into the funnel, which prospects close, and which cohorts convert better at different stages.

Scale 92

Scale Customer Lifetime Value Acquisition Customer Success 92

User Pilot

JANUARY 12, 2023

User behavior analytics (UBA) is a way to track user activities across the web, mobile, and other digital channels. The 4 principal ways to monitor user behavior in SaaS include tracking feature usage, custom behavior tracking with events, using heatmaps , and user funnel analytics. How to track user behavioral data.

Artificial Intelligence 94

Artificial Intelligence SaaS Software Review User Experience 94

User Pilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. A user funnel is a concept that represents the entire customer journey. So, how do you build an activation funnel in your own SaaS business? What is an activation funnel?

Customer Lifetime Value 88

Customer Lifetime Value Sales Funnel Onboarding Acquisition 88

Neil Patel

OCTOBER 3, 2020

Hire an SEO marketing agency with a proven track record like NP Digital Hire an SEO Consultant who can build your entire SEO strategy. Having a Content Calendar is the only way to not get lost in the tons of articles, blog posts, and pages you’re about to optimize. 3 Sales Funnel SEO Optimization. Now to get into the fun part….

Consulting 144

Consulting Scale Sales Hiring Sales Funnel 144

Neil Patel

JULY 28, 2021

For instance, content might be of little use in converting users at the bottom of the sales funnel; however, it could be invaluable in bringing users onto your site in the first place, by boosting brand awareness and organic lead generation. Different segments of the sales funnel warrant different types of content. Lead Metrics.

Strategy 141

Strategy Development Social Media Sales Funnel 141

User Pilot

APRIL 7, 2023

Use session recordings , click tracking, feature usage , customer journey interactions, eye tracking, and cohort analysis to understand user behavior. Google Trends & Search Volume Data Use Google Trends to track the popularity of specific keywords over time. Create and track custom events with Userpilot.

B2B 88

B2B Underperforming Technical Team B2C Scale 88

User Pilot

JUNE 6, 2023

Our ultimate guide to product data analytics explores: The most relevant metrics teams should track. There’s a whole host of analytics metrics that you could track. Funnel analysis allows teams to optimize conversions at the key stages of their journey, like the sign-up process or onboarding. Here are the most common benefits.

Data 63

Data User Experience Churn Retention 63

User Pilot

AUGUST 5, 2023

Conduct funnel analysis to identify the frictions and then eliminate them. Tagging specific features within your product will help you track how customers use different functionalities. Funnel analysis allows you to visualize the customer journey from the initial interaction to the desired outcome. Funnel analysis in Userpilot.

Scale 92

Scale Retention User Experience Strategy 92