Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth
SaaStr
FEBRUARY 7, 2024
Sales-assisted, product-led growth strategies that close Enterprise leads. How to use community as a driver of product-led growth. For context to kick us off, some of the top SaaS companies have 41% lower CAC than the rest. First, they built a product advocates team instead of a traditional inbound SDR team.
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