Chart Mogul

MAY 26, 2022

Have you recently experienced slowing growth at your SaaS startup? It shows the median monthly growth rate for SaaS startups in April 2022 (dark blue circles) compared to the previous 12-month average (light blue circles). This slowing growth trend continued into May. Your startup isn’t alone. See the chart below.

Startup 52

Startup Data B2C SaaS 52

Clouded Judgement

APRIL 11, 2024

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., net retention and CAC payback).

Cloud 177

Cloud Software Azure AWS 177

User Pilot

NOVEMBER 27, 2023

As opposed to this, early-stage startups will understandably have a higher churn rate, since they still may not have product-market fit yet. Couple this analysis with the use of retention tables , and you’ll be able to look at retention trends for several periods. Recurly ’s breakdown of churn rate by industry.

Churn 76

Churn Retention Benchmarks Customer Lifetime Value 76

SaaStr

SEPTEMBER 20, 2023

Discover Bessemer Venture Partners’s annual State of the Cloud report, going through trends, benchmarks, and metrics that underpin the Cloud economy. So they came up with a North Star benchmark, used it as a hurdle rate by channel, and any channels that hit that benchmark would justify a continued investment.

Cloud 244

Cloud Payments Software Review Payment Solutions 244

Tom Tunguz

OCTOBER 7, 2019

Startups are able to raise larger early rounds because of the financial environment. As I’ve written about before, there’s now a continuum of financial products available to startups at the early stage. These numbers would be more extreme if benchmarked to 2014. Those were the most popular.

Marketing 207

Marketing Benchmarks Trends Startup 207

Clouded Judgement

DECEMBER 21, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., net retention and CAC payback). Let’s get into some high level data.

Cloud 177

Cloud Software Benchmarks Retention 177

Tom Tunguz

JULY 6, 2014

Because GoPro is the first sizable consumer hardware IPO in eons and because the startup world has a blossoming hardware segment, I thought it would be interesting to compare and contrast a top consumer hardware startup with the benchmarks of public SaaS companies using GoPro’s S-1. But GoPro bucks this trend.

Startup 120

Startup Sales Hiring Benchmarks Advertising 120

Tom Tunguz

DECEMBER 8, 2013

When startups are acquired, there are many considerations in accepting an offer. Does the vision of the acquirer fit the startup? Will the startup operate independently or be integrated? As for the structure of the acquisition, there’s data that can be used for benchmarking. Each circle is one transaction.

Acquisition 100

Acquisition Startup Government Benchmarks 100

Clouded Judgement

SEPTEMBER 12, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., net retention and CAC payback). This was consistent in 2020 and 2021.

Cloud 169

Cloud Software Benchmarks Retention 169

For Entrepreneurs with David Skok

NOVEMBER 15, 2018

This is the sixth annual survey we’ve produced together, which provides data to help SaaS companies benchmark their performance against their competition. In Part 1, we covered growth rates, go-to-market trends, and CAC Rations and CAC Payback. We’re excited to share Part.

SaaS 240

SaaS Benchmarks Trends Technology 240

Tom Tunguz

JUNE 12, 2014

I wondered whether startups serving enterprises might be more or less valuable than those serving small-to-medium businesses (SMBs). In particular, do SaaS startups serving SMBs spend more or less than their counterparts in the mid-market and enterprise? And which type of SaaS startup grows the fastest?

Startup 100

Startup SMB Sales Hiring Acquisition 100

Clouded Judgement

APRIL 12, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., net retention and CAC payback). Subscribe now When Will Macro Improve?

Cloud 161

Cloud Software Benchmarks Retention 161

Tom Tunguz

AUGUST 18, 2014

And this trend continues throughout the chart with three sawtooth spikes tracing the massive growth of other consumer companies. The two charts above contrast the consumer and enterprise Sales & Marketing trends. In the second year, I found four data points: Zulily, Groupon, Zynga and Millennial Media. Simply explosive growth.

Benchmarks 100

Benchmarks SaaS compliance Enterprise 100

OpenView Labs

DECEMBER 14, 2021

As it changes, there’s one question that every startup should hope to hear and be prepared to answer: “If you were to spend more, where would you put those dollars to work?” . OpEx Spend Benchmarks: Product or Sales? . However, no two startups are identical. . From there, it becomes a much simpler question to tackle. .

Scale 80

Scale Sales Benchmarks Finance 80

Chart Mogul

SEPTEMBER 8, 2021

VC-backed startups are buying other startups at the fastest pace in over a decade and North American startup investment totaled 155 billion this year so far. VC-backed startups are buying other startups at the fastest pace in over a decade and North American startup investment totaled 155 billion this year so far.

Scale 96

Scale Acquisition Scaling Sales Hiring 96

OpenView Labs

SEPTEMBER 17, 2019

This week we released our third annual Expansion SaaS Benchmarks report. But benchmarks alone are not enough. We’ve got to make the leap from benchmarks to action. Here’s our advice on how to use the benchmark data to grow even faster in 2020. This trend is likely to continue, too, given Cloudflare and Datadog’s S-1s.

Benchmarks 41

Benchmarks Underperforming Technical Team Scale SaaS 41

Tom Tunguz

OCTOBER 21, 2017

This sea of SaaS startups have reshaped the market. I’ve observed all these trends in the last few years. But it’s not the MRR milestones or the payback period benchmarks that have changed. In 2012 ChiefMartec landscape counted 350 vendors selling to sales and marketing. Today, that figure is 5000.

SaaS 187

SaaS Venture Capital Finance Machine Learning 187

Buffer Resources

DECEMBER 12, 2023

  She tracks the number of students who join her programs and uses this as a benchmark for her success. ” Ashlyn Greer’s system for balancing trend analysis with real-time creation Ashlyn Greer is the CEO of Fashivly and a fashion content creator herself, who has developed a unique system for content ideation and creation. 

Systems Review 116

Systems Review Social Media Technical Review Scale 116

Chart Mogul

SEPTEMBER 19, 2019

But sales is the one thing founders cannot oversee — without it your startup will die. Startup founders are stretched thinly like silly putty. Without sales, your startup dies. Below, I’ll share common pitfalls and avoidance techniques in four fundamental areas of startup sales based on my experience. They get salesy.

Sales Hiring 93

Sales Hiring Scale Sales Recruiting Startup 93

ChurnZero

DECEMBER 21, 2022

Get Dave’s rapid-fire takes on whether startups should track customer lifetime value, if time to value is actually worth monitoring, how to comp both sales and CS on expansion, and much more. 4/ 2022 SaaS retention benchmarks: How does your company compare? If you’re looking for retention benchmarks to set a baseline, start here. “We’re

Customer Success 98

Customer Success Scale Underperforming Technical Team Benchmarks 98

Intercom, Inc.

NOVEMBER 24, 2021

Speed is every startup’s biggest competitive advantage. It establishes a decision early in the process and becomes a benchmark against which we evaluate new choices. Great decision-makers move quickly by relying on trends, indicators, and their own experience rather than depending on deep research and first principles every time.

Underperforming Technical Team 257

Underperforming Technical Team Construction Benchmarks Data 257

User Pilot

MAY 13, 2024

Reports – Userpilot lets you generate various analytics reports for funnels, paths, retention , and trends. It’s an ideal fit for startups looking to enhance the user experience while focusing on analytics. That, in turn, gives you an idea of whether your in-app messaging and other marketing efforts are working as intended.

Software 85

Software Marketing Scale Social Media 85

User Pilot

JULY 18, 2023

For established SaaS companies, the average churn is between 5% to 7% per year, early-stage startups should expect an average annual churn of 10% to 15%. It also helps in identifying short-term trends, setting long-term goals, benchmarking performance, and making critical decisions to improve customer retention. Poor onboarding.

Churn 81

Churn Payments SaaS Payments Payment Solutions 81

Payrix

MAY 14, 2024

You’ll learn from industry experts, Payrix customers, and leaders on the Payrix team about the latest trends, best practices, and real-world guidance from payments experts to help you take your software platform higher. They do change, I think the metrics stay the same, but the benchmarks of those metrics will change, right?

Payments 147

Payments Payment Services Payment Solutions SaaS Payments 147

Baremetrics

SEPTEMBER 15, 2021

This includes: Cancellation Insights Segmentation Benchmarks Annotations Trend Lines Customer Profile Augmentation Figure 2. With intuitive features that help you understand the data, such as Annotations and Trend Lines, Baremetrics doesn’t just visualize your data, but also gives you the insights needed to forecast the future.

Payments 94

Payments Payment Solutions SaaS Payments PayPal 94

Chart Mogul

SEPTEMBER 8, 2021

VC-backed startups are buying other startups at the fastest pace in over a decade and North American startup investment totaled 155 billion this year so far. VC-backed startups are buying other startups at the fastest pace in over a decade and North American startup investment totaled 155 billion this year so far.

Scale 52

Scale Acquisition Scaling Sales Hiring 52

ChurnZero

OCTOBER 15, 2021

In this article, we share three Customer Success trends to look out for in 2022: NRR becomes red hot (watch out). To varying degrees, these trends are already happening now, but will only continue to grow – gradually, then suddenly. The existence of this benchmark shows how far CS has come, but there’s still further to go.

Customer Success 97

Customer Success Benchmarks Scale Underperforming Technical Team 97

SaaSHolic

FEBRUARY 8, 2023

The right timing allows you to achieve higher rates of productivity while continuing to meet your organizational benchmarks. It All Comes Down to Timing Bill Gross of Idealab gave a TED Talk in 2015 in which he delineates timing as one of the top five factors that determine the success of a startup. That’s good marketing in action.

Technical Review 52

Technical Review SaaS Business Market Research 52

Stax

FEBRUARY 21, 2024

It’s an especially useful metric for SaaS startups, early-stage companies, or companies with shorter sales cycles that have a lot of data, but can adapt and change direction quickly. A quarterly assessment is a common practice, and generally allows for timely adjustments and insights into short-term performance trends.

SaaS Payments 88

SaaS Payments Payments Payment Services Stax 88

User Pilot

MARCH 26, 2024

Utilize Pendo AI to identify trends in data analysis and automate personalized messaging. Benchmark reports. Benchmark reports are one of Mixpanel's new features, allowing you to compare your metrics with industry averages. Identify trends your captured audience makes and adjust quickly to keep them in the funnel.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

Utilize Pendo AI to identify trends in data analysis and automate personalized messaging. Benchmark reports. Benchmark reports are one of Mixpanel's new features, allowing you to compare your metrics with industry averages. Identify trends your captured audience makes and adjust quickly to keep them in the funnel.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

Utilize Pendo AI to identify trends in data analysis and automate personalized messaging. Benchmark reports. Benchmark reports are one of Mixpanel's new features, allowing you to compare your metrics with industry averages. Identify trends your captured audience makes and adjust quickly to keep them in the funnel.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

Utilize Pendo AI to identify trends in data analysis and automate personalized messaging. Benchmark reports. Benchmark reports are one of Mixpanel's new features, allowing you to compare your metrics with industry averages. Identify trends your captured audience makes and adjust quickly to keep them in the funnel.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

Utilize Pendo AI to identify trends in data analysis and automate personalized messaging. Benchmark reports. Benchmark reports are one of Mixpanel's new features, allowing you to compare your metrics with industry averages. Identify trends your captured audience makes and adjust quickly to keep them in the funnel.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

The Angel VC

MAY 8, 2015

As a caveat, I'm going to mention some benchmark numbers but it's very important to note that none of these numbers can be viewed in isolation. As a pre Series A startup you're probably not great at tracking/attributing CoGS. If your Quick Ratio is significantly below that, is it trending in the right direction?

Development Team Review 252

Development Team Review Software Review Scale Acquisition 252

Tom Tunguz

AUGUST 25, 2013

How much should your SaaS startup spend on sales and marketing? Despite these varied revenue trends, the sales and marketing spends as a fraction of revenue are remarkably similar. Running a smoothing algorithm over the data reveals the trend. Emulating the patterns of successful SaaS companies is another technique.

Marketing 107

Marketing SaaS Sales Strategy 107

OpenView Labs

DECEMBER 21, 2020

Every year we ask the OpenView network to weigh in, and this time around many folks unsurprisingly made predictions around a trend most of us in SaaS had to adapt to (and, to be honest, are still figuring out) in 2020: remote work. I’m seeing three big trends for SaaS in 2021: More robust automations and data insights will come available.

SaaS Payments 96

SaaS Payments Payments Payment Services Payment Solutions 96