Sequencing Business Models: Can That SAAS Business Turn Into a Marketplace?
Casey Accidental
NOVEMBER 13, 2019
If driving more customers was your customers’ #1 need, and that’s not what you helped them with, you probably didn’t build a very successful business, or the problem of solving customer acquisition for that market is very difficult. What Types of Businesses Are We Talking About? The Weak Transition to Marketplace Arguments.
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