Acquisition Business Model Marketplace as a Service Underperforming Technical Team 
Casey Accidental
NOVEMBER 13, 2019
As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. I’ve helped their business, but they’re asking for help driving more customers.
Casey Accidental
OCTOBER 27, 2020
This is part three of a three part series on sequencing business models. In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This post is a collaboration with Gilad Horev.
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SaaSOptics
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What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. What is a Customer Acquisition Strategy?
SaaStr
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Looking back on its explosive growth, however, the company realized just how badly it needed the valuable services of a Chief Financial Officer (CFO). A CFO can help you safely manage your growth during times of increasing business complexity without overextending your runway. The path to success is not linear. Gross Retention.
SaaSHolic
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Additionally, you’ll increase the lifetime value of your customers and reduce the need for new client acquisitions. A bad onboarding experience won’t impact your bottom line as a SaaS company, but it will negatively affect your customer’s productivity. What makes an onboarding experience a bad one? BigCommerce.
Stax
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Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. Because horizontal SaaS companies serve both startups and enterprise businesses, scalability is a key selling point.
SaaSOptics
APRIL 7, 2022
” Or, as Openview Partners defines it, “ product-led growth is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, conversion, and expansion.” What Does Freemium Mean in Business? Is Freemium a Good Business Model?
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