This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
From fintech startups like Stripe and Revolut to AI leaders like OpenAI, these companies represent the pinnacle of startup success. Early 2025 marked the highest VC investment in AI on record, with global AI-related deals totaling $73.1 The New Exit Math The traditional venture capital power law is becoming even more extreme.
Billion PostgreSQL Battle for AI Agent Supremacy Brief Overview : Two data giants are making strategic moves to dominate the AI agent infrastructure market through major PostgreSQL acquisitions. With this news, we will be introducing Snowflake Postgres: enterprise-grade, AI-ready, and fully managed. Databricks: The $1.25
Kobe Conrad, Head of Growth at Rupa Health and Onleet, took the stage at SaaStr Annual to break down the five growth channels that transformed Rupa Health from a $20M seed-stage startup into a platform with hundreds of millions in equity and a 4,000% increase in user acquisition over three and a half years.
Feeling that AI FOMO? Thats why HG Insights created The Next Generation of Sales AI report to calm the FOMO and help you bring AI to your GTM teams. It includes a breakdown of the Sales AI landscape, adoption of GenAI and Sales software across buyer groups. Plus, an analysis of the top 75 trending sales AI tools.
” One strategy is to acquire : the rationale Salesforce gives for the Informatica acquisition. Unlike the previous software era where SORs built platforms on top of themselves to develop broader ecosystems (in Salesforce’s case Veeva & Vlocity ), the AI shift does seem to be more defensive.
June 30, 2025: The date where if your team hasn’t rolled out a truly great AI into production yet … and seen a boost from it … It’s time to reboot the team. June 30, 2025 marks the time we need to wrap up the era of stalling, of waiting to see in AI. — Jason ✨👾SaaStr.Ai✨ ✨ Lemkin (@jasonlk) June 21, 2025 It’s time.
In 2023, we saw a surge of SaaS brands adding anything AI-powered or AI-driven into their website headlines. The optics were that if AI wasnt integral to your roadmap and marketing, you were losing relevance. Many venture capital firms shifted their investments almost entirely into AI startups.
But is your mobile user acquisition strategy strong enough? There are many ways to approach each, so lets go over nine of the most effective strategies for mobile user acquisition: 1. Integrate product-led growth in your acquisition strategy I said earlier that you shouldnt rely on your product alone to attract mobile users.
The AI assistant helps you generate ideas, repurpose content, and edit posts to perfection. Gauge audience sentiment with AI-powered analysis. Generate AI-powered posts based on what's working in your niche. Quuu uses AI to curate content and draft posts suitable for your audience. All in all, Predis.ai
Billing Automation and Industry Consolidation The subscription economy is experiencing a wave of consolidation , with mergers and acquisitions creating larger, more dominant players. Technological Advancements: AI and machine learning are enhancing billing platforms, enabling predictive analytics and personalized billing experiences.
the reason being is YouTube is the second largest search engine in the world. What you’re actually looking for is something which dominates YouTube search, something which has clearly high views, which is the equivalent of page views on a blog. And the AI matching connected them up with that opportunity.
Industry Consolidation: Mergers and acquisitions are creating larger players with comprehensive offerings, raising the stakes for differentiation and innovation. Technological Advancements: AI and automation are becoming essential for enhancing customer experiences, streamlining operations, and leveraging predictive analytics.
Importantly, ATS platforms have evolved with AI-driven features , diversity and bias reduction tools , and deep analytics to meet todays hiring challenges. Manatal Best AI-Powered ATS for HR Teams Pricing: Key Features: Ideal Use Case: 5. Workable Best ATS for Medium-Sized Companies Pricing: Key Features: Ideal Use Case: 3.
The latest one is all AI with a big enterprise / B2B slant and is very good but dense. AI User Adoption Is Literally Unprecedented We know this, but still, the numbers do sort of blow your mind: ChatGPT: 0 to 800MM weekly users in 17 months (vs. Every B2B and SaaS company now competes in a global, AI-enabled market from Day 1.
To claim this offer, go to www.superhuman.com/gtmnow More for your eardrums Kraig Swensrud is a serial entrepreneur, currently on his third company after two successful acquisitions. More for your eyeballs AI Agents Landscape & Ecosystem. This landscape map of 2025 features autonomous agents and AI assistants (co-pilots).
With a Google-like search feature, agents can quickly lookup solutions while on a call, leading to faster resolutions and consistent information delivery. AI Writer Integration : ProProfs comes with a built-in AI writing assistant. Just enter a topic, and the AI will draft clean, accurate content—perfect for FAQs or help guides.
The rise of AI-driven search is transforming how potential customers discover software solutions — and what SaaS marketers must do to stay competitive. Google still handles more than 5 trillion searches annually, but that dominance is beginning to fray. Now we’re optimizing for AI that reads Google for humans.”
You’re running paid search campaigns. Hijackers often use geo-targeting to limit exposure, so you may never see the fake ad unless you’re searching from a specific location. After a quick search of Meta’s ad library, we found over 100 ads were being run by affiliates for AARP-branded products. The targeting is dialed in.
Intercom Intercom is an AI-powered customer service tool that equips teams to engage customers through omnichannel support and activity-driven automation. Features and functionality Intercom offers an AI-powered chatbot called Fin AI, omnichannel and multilingual support, as well as features for in-app guidance. per resolution.
As shown by hiring trends, CS roles are steadily on the rise, with a clear shift towards prioritizing retention and expansion over new customer acquisition. acquisition with both rolling up to one leader. As AI enables us to build software at an unprecedented pace, the truest competitive moat is knowing your customers.
The State of AIAcquisitions, IPO Markets, and Venture Capital: Key Takeaways from the Latest 20VC + SaaStr Episode The latest 20VC podcast brought together venture veterans Rory O’Driscoll, Harry Stebbings, and Jason Lemkin for a wide-ranging discussion covering the biggest stories shaping the enterprise software and AI landscape.
The closer you get to an all-in-one AI solution, the harder these trust challenges become. But that’s exactly why Harry’s Lovable investment is more defensible than I realized—they’re building the armor around AI that will be incredibly valuable.” But you cannot trust an AI agent. ” Jason asked.
He served as Chairman and CEO of the company until its acquisition by Yahoo! How Yext evolved from managing listings to powering AI-ready data pipelines. Actionable steps SaaS companies can take to optimize for AI agents and search diversification. 22:00 Why structured data is the foundation of AI-first marketing.
He has previously held leadership positions at major tech companies including LinkedIn, Salesforce, and Apple before founding Coffee, an AI-first CRM platform. 24:37 Why sales tech stacks are bloated — and how AI-native CRMs solve it. 28:36 What makes a true AI-native product (and why Coffee is built different).
And the importance of proper use of first-party data is even more critical given the voracious appetite for data from AI systems. Follow-on prediction : These trends remain buried under a mountain of AI. Read on for more about AI.) In 2024 we’re going to see a rising backlash against the “first-generation” uses of AI.
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Sean Whiteley is a three-time founder and the current CEO of Qualified, the AI pipeline automation platform purpose-built for inbound GTM teams. we’re at the first step of a marathon The great thing about operating today is speed.
CPL (Cost Per Lead) $3–$15 (depends on industry and form friction) CPA (Cost Per Acquisition) $20–$50 for ecomm, higher for SaaS These are ballpark figures. Meta’s AI tests and optimizes where your digital marketing dollars perform best. CPM (Cost Per 1,000 Impressions) $6.00–$10.00 per click might be a win. Stale ads = expensive ads.
Search engine optimization (SEO) is an essential strategy for increasing website traffic as well as your brand authority. The higher and more often you appear in search engine results, the better your website will perform. Keyword Rankings Your keyword rankings refer to the number of keywords or search terms your website ranks for.
Google I/O is the search giant’s annual developer conference, where the company announces new products and tech updates. Search is fundamentally changing. AI Overviews Are Here to Stay and Expanding Google’s AI Overviews are one of its biggest new products, reaching over 1.5 So no, SEO is not dead , but it is evolving.
She is deeply passionate about creating world-class marketing campaigns, leveraging data-driven strategies to accelerate customer acquisition, engagement, and retention. 07:24 Use outcomes and data to differentiate your AI product. 14:01 How to keep up with a market that changes every week (hello, agentic AI).
acquisition and later scaling Cartas revenue from $20M to $450M, Jeff has seen every kind of market cycle, product pivot, and team evolution. The future of GTM is AI-powered. Youll hear from industry experts, connect with peers, and learn about the latest AI advancements. Some growth lessons expire.
Search Engine Optimization to Drive Discovery When potential buyers search for the solutions your company offers, you want them to find your products or services quickly. Search engine optimization (SEO) improves your website visibility and helps you rank higher for the keywords your target audience is looking for.
App download(acquisition): The app store page converts that curiosity into an install. Heres an example of how I would use Userpilot paths and funnel analysis to see and understand how users navigate an app: I would list the core events (like install, first search, cart add, and checkout), then specify them in Userpilots Paths.
This growth is fueled by AI workloads. ” “Higher-than-expected AI consumption contributed to revenue growth in Azure.” “In Azure, we expect revenue growth to be 26% to 27% in constant currency with an increasing contribution from AI. Google, on the other hand, declined after having plateaued last quarter.
Will AI sofware companies operate with better or worse profitability than a classic SaaS company? Initially, I thought worse since the expense of serving AI as a product is signficantly higher. AI SaaS may be much more profitable than the -10% average net income margins of the current crop of public businesses. Deflationary.
Google led to search-engine optimization, which startups like Expedia & Zillow grew to become public companies. What is the distribution advantage AI confers to startups? There are a few emerging possibilities : OpenAI plug-in architecture enables companies to build products integrated into a new search & discovery experience.
G2 CEO Godard Abel deep dives into his original vision for G2, going multi-product, selling with multiple sales teams, demand gen spend, and why AI is the most important thing right now. They have privacy, security, vendor transitions, and acquisition support. G2 is taking these search capabilities a step further with generative AI.
Rupa is a lab platform for doctors to order lab tests, and Koby took the company from $20M to hundreds of millions in equity and scaled Rupa’s user acquisition by 4000% in 3.5 1 Growth Channel: Search For Rupa Health and many others, search is the largest channel for growth in human history. Rupa spends a lot of money on search.
During her tenure she also led Dropbox’s AI strategy, including the acquisition of search startup Command E. Rachel also serves as a mentor at UC Berkeley and is an angel investor for pre-seed, seed, and series A startups across SaaS, AI, and security industries.
It’s an end-user-focused growth model where your product drives acquisition, activation, expansion, and retention. You’re likely not having demos with customers because they’re exploring the product independently, so customer acquisition costs are low. Leverage AI to assist sales. That’s PLG. Why is it end user-focused?
The anticipation of a rate change drives fear of target acquisition valuations. In the last two years, M&A has totaled about $49b & it surges to above $60b driven by AIacquisitions. AI & data continue to dominate the funding landscape as founders & investors seek novel applications of the technology.
Personalized ads offer higher click-through rates, lower cost per acquisition (CPA) , and provide a better customer experience because they will see exactly what they want to see when browsing your site or searching on Google. If used well, personalized advertising can also help you improve your organic search results.
And in search, where a single moment’s hesitation can set you back months, you need to be proactive—not responsive. With that in mind, here’s a look back at some big trends that made 2022 a wild year in search and the things that will make huge waves in 2023. What Search Engine Trends Shaped 2022? It happens.
Micro startup acquisitions. But before we dive into that, we need to look into what micro startup acquisitions are and why you need to sit up and take notice. Micro Startup Acquisitions: What Are They, and Why Should I Care? Micro Startup Acquisition Trends. That’s an expensive mistake if you make the wrong investment.
We organize all of the trending information in your field so you don't have to. Join 80,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content