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We took a look at the SaaS leaders that are doing well today, in today’s world and that have IPO’d in the past few years. Their Average Growth Rate in Year Before IPO: 63% (excluding prior generation) The Numbers *Top performer from prior generation of SaaS IPOs (2010-2015 era) The SaaS Leaders: 1. million in 2019 to $400.3
The SaaS PE market is heating up again, and Thoma Bravo just made a big statement buying SaaS restaurant pioneer Olo for $2 Billion. Quick Stats: Founded: 2005 (20-year-old company) 2024 Revenue: $285M (up 25% YoY from $228M in 2023) Q1 2025 Revenue: $80.7M (up 21% YoY), $323M annualized run rate Profitability: $1.8M
Andy had to completely reboot the team to reignite growth, pushing past $30m+ ARR by 2023 and selling to a top private equity firm. Private Equity Gets Very Interested in SaaS Once You Cross $20m ARR, growing 30% — if you are burning almost nothing. But growth slowed around $10m ARR to almost zero. It was a total reboot.
SaaStr CEO and Founder Jason Lemkin recently sat down with HubSpot Chairman and co-founder Brian Halligan , who shared valuable insights on the current state of SaaS, evolving board meeting formats, and how AI is reshaping the industry. Our revenue team went on to be the CROs of Brex, Rippling ,Gong, so many SaaS leaders, like 10 of them.
LeanIX recently surveyed 112 IT professionals across the globe regarding SaaS management. The results reveal a disconnect between enterprise SaaS cost and security concerns and proactive action to optimize SaaS management.
Contract Length Many SaaS startups launch with monthly pricing which encourages customers to try the product and engenders demand. At some point, most SaaS startups switch to annual contracts for three reasons. How about a 50 person SaaS company? Veblen Goods in SaaS Veblen goods defy traditional pricing theory.
The data, compiled by Stanford’s Venture Capital Initiative, shows IPO share of unicorn exits dropped from 83% in 2010 to just 11% in 2024—a fundamental restructuring of the exit landscape that has permanent implications for SaaS founders. A brief recovery to 24% in 2023, then back down to 11% in 2024. What changed?
So the latest SaaS leader to cross $1B ARR is Klaviyo. It was the only SaaS IPO on 2023. Klaviyo dominates marketing in the Shopify ecosystem and in ecommerce, and just keeps on scaling. The only one! And at almost $1B ARR, it’s still growing a stunning 34% (!). ” 5 Interesting Learnings: #1.
The Great Spending Showdown: AI vs SaaS in 2025/2026 — What Every B2B Leader Needs to Know We’re witnessing the most dramatic shift in enterprise tech spending since the cloud migration began 15 years ago. Meanwhile, SaaS — our tried-and-true darling — is projected at $295 billion with a “mere” 18.4% year-over-year.
This report outlines the most common types of fraud to look out for in 2023 and offers merchant-reported preferred best practices to help minimize fraud losses. Fraud is ever changing – especially for merchants that offer online services and subscriptions. In the report, you’ll find: The scale and type of fraud seen in the global marketplace.
Revenues Multiples Are Down Even the best public SaaS companies are worth ~10x revenue today. — Brian Halligan (@bhalligan) December 18, 2023 There are other issues, from too much VC raised to interest rates at the margin. Dear SaaStr: Why Are Buyers Not Ready to Spend Big on Acquisitions as Readily Today as in the Past?
The Platform Play: Beyond Subscriptions (2023-2024) By 2023, RevenueCat had achieved something remarkable: powering subscriptions in over 70,000 mobile appsroughly one-in-three new subscription apps launched with RevenueCat under the hood.
How They Did It (The MongoDB Method): Disciplined hiring during the 2022-2023 downturn Revenue scale (easier to leverage fixed costs at $2B+ revenue) Product mix shift (Atlas has better unit economics) AI automation (reducing operational overhead) The Critical Insight : MongoDB didn’t sacrifice growth for profitability.
We’re living through the biggest transformation in B2B sales since the birth of SaaS itself. The latest from 2025 survey data by ICONIQ from 205 GTM executives across leading B2B SaaS companies The data tells a stark story. Here are the 10 most critical findings every SaaS leader needs to understand: 1.
Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author
In this webinar, Michael McMillan, a CX expert with extensive experience in both B2B and B2C markets, will help you transform your customer journey and elevate company outcomes by evaluating key aspects of your CX strategy.
So some Cloud and SaaS stocks are on fire, even now. Why is Palantir the highest valued public SaaS and Cloud stock? Growth Has Re-Accelerated Fueled by commercial and government contracts, and by AI-related demand in both, Palantir is seeing growth re-accelerate from 2023. And then … there is Palantir. Billion ARR.
🏦 $1.5B+ cash, ZERO debt 📊 91% gross margins (best-in-class SaaS) 🔄 132% net dollar retention (sticky AF) 🏢 78% of Forbes 2000… pic.twitter.com/g7DwE9c91f — Jason ✨👾SaaStr.Ai✨ The key is concentrated investment in differentiation, not diversification.
For every dollar spent on sales & marketing in 2023, Figma generated a dollar of new gross profit in 2024. We can use a linear regression based on public SaaS companies to predict its forward revenue multiple. Figma’s product is its primary marketing engine. The S-1 also highlights risks.
So Cloud and SaaS have had a bit of a rollercoaster the past 4 years, from the boom times of 2020-2021, to the tougher times overall of 2023, to the AI boom of 2024+. But one thing has done well through all of it: security. We always need it, and the threats keep coming. And Cloudflare has been one of the biggest beneficiaries.
To put this in perspective, it took Snowflake—one of the fastest SaaS companies in history—six quarters to go from $1B to $2B ARR. API-First Revenue Model Unlike the subscription-heavy models of traditional SaaS, 70-75% of Anthropic’s revenue comes from API calls through pay-per-token pricing. Here’s how they did it: 1.
Here are the questions we sought to answer by analyzing anonymized subscription data for transactions across various Asian countries (excluding broader “APAC” regions like Australia, New Zealand, and Indonesia): How do customers in Asia’s growing markets prefer to manage their SaaS subscriptions? or EU, or are they different?
valuation—the fastest to $100M ARR in SaaS history (12 months) Replit : $100M ARR at $1.16B valuation—10x growth in 18 months Lovable : $50M ARR by April 2025, €14.3M 2023 : $2.4M at a $1.16B valuation in 2023) and growing to 22.5M ARR Despite raising significant funding ($97.4M users, monetization remained elusive.
2024 was good, as most SaaS leaders saw growth reaccelerate toward the end of the year. But one of the first things he still talked about was cutting a $1m/year SaaS vendor they used. You can’t cut your way to growth, and many SaaS buyers already cut back plenty of vendors in 2022-2024. So 2025 is Good Times Again.
SaaS Capital just dropped their 14th annual survey analyzing growth rates across 1,000+ private B2B SaaS companies. Learning #1: The Growth Reality Check – We’re Back to Pre-March 2020 Levels of Growth For Most (And That’s Actually OK) The brutal truth : Overall median growth dropped from 30% in 2023 to 25% in 2024.
The organizations driving AI adoption today are fundamentally different from those who adopted in 2023. What looks like slowing adoption may simply be the natural lag between enterprise interest (which peaked in late 2023) and enterprise implementation (which is happening now). They could implement AI tools in weeks, not months.
It’s almost time again for Cyber Weekend, and November sales spikes aren’t just for holiday gifts and physical goods — SaaS and software companies also benefit from this annual increase in sales. trends in year-end SaaS and software sales data. trends in year-end SaaS and software sales data. dollars for simplicity’s sake.
That’s the main premise of vertical SaaS. Unlike horizontal SaaS solutions that serve a broad range of businesses, vertical SaaS solutions are designed with deep knowledge of specific markets—making them more intuitive, efficient, and impactful. What is Vertical SaaS? Since vertical SaaS platforms are niche-focused (e.g.,
Cursor is the fastest-growing SaaS company of all time, going from $1M to $100M ARR in just 12 months—apparently faster than Wiz (18 months), Deel (20 months), and Ramp (24 months). million registered Discord users by March 2024, generating $300 million in revenue in 2024, up from $200 million in 2023. Claude now has 18.9 The kicker?
What the revenue trajectories of Snowflake, Shopify, Okta, and Twilio tell us about the new normal in B2B and SaaS. Remember when 100%+ growth was table stakes for SaaS startups? When VCs would literally walk away from any SaaS company not doubling revenue year-over-year? That’s still there in the top AI start-ups.
Discover essential SaaS growth insights in the 7th edition of our SaaS Benchmarks Report. Learn about ARR, product-led growth, retention strategies, and more for 2023.
Defense Tech Has Quietly Become a Major VC Category The Surprise : Defense tech VC investment jumped 2x in 2023 and stayed at that level in 2024 , with 15 active unicorns now valued at $50B collectively. Combined with AI tools that make developers more productive, this is fundamentally changing SaaS unit economics.
Public SaaS companies’ growth rates have halved since 2023, as David Spitz pointed , from 36% to 17%. There are few, fast growing, younger SaaS companies to sustain the growth rates. The top quartile companies are growing at slower rates today than the bottom quartile companies in 2016. When will it change ?
Picture this: You’re building an awesome SaaS tool—maybe for managing booster clubs (like BoosterHub) or for streamlining medical offices (like PracticeSuite). Let’s explore how SaaS companies are monetizing embedded payments, how big this opportunity really is, and what providers make it easy (and profitable). Valued at $261.1
Is your B2B startup now part of the past … because it was founded before 2023? link] — Akshay Krishnaswamy (@hyperindexed) May 5, 2025 The Pre-AI Stigma Is Real If you founded your SaaS company before 2023, you’re wearing the “pre-AI” label whether you like it or not. It’s not too late.
So I’d just about given up on the second worst SaaS vendor in our stack at SaaStr. The SaaS Resurrection Playbook What can B2B companies learn from this dramatic turnaround? At SaaStr Annual 2023, David Sacks of Craft Ventures shared how Yammer once recovered a Fortune 100 customer who had already signed with a competitor.
These deals highlight the critical importance of database infrastructure in powering next-generation AI applications and signal an accelerating consolidation trend in the B2B and SaaS industry. This acquisition builds on previous AI investments, including the 2023 purchase of Neeva, a generative AI search startup.
Many SMB SaaS companies with $20M ARR and decent growth get acquired for $100M+. " [link] — Jason ✨👾SaaStr 2025 is May 13-15✨ Lemkin (@jasonlk) May 22, 2023 You’re already in a good spot to compound growth steadily. That’s a great outcome if you’ve kept your cap table clean. No one would fund them."
Simplified Pricing to Annual-Only Early Vanta initially offered both monthly and annual pricing options, following the standard SaaS playbook. Integrated AI Early and Iterated Continuously While many companies rushed to add AI features in 2023-2024, Vanta had been quietly integrating AI into their compliance tools for years.
Navan’s move could signal the opening of long-awaited floodgates for B2B software companies that have been waiting on the sidelines since the market downturn of 2022-2023. But Figma is a crazy outlier. valuation, paused roadshow but still targeting 2025) Potential Candidates: Stripe (payments processing, $91.5B valuation, raised $2.5B
In 2022, you could blame the markets In 2023, you could blame "macro" impacts In 2024, you could still claim we were in a "downturn" In 2025 — you've run out of excuses — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) February 4, 2025 The downturn is over in SaaS and B2B. Venture Capital is Back.
So there’s the 10x ARR club … hard enough today in B2B and SaaS for public companies. The Rule of 40 Score Has Nearly Doubled in Two Years Palantir has achieved an jaw dropping Rule of 40 score of 83%, up from 38% in Q2 2023. It’s already #1 in B2B and SaaS today. And then there is Palantir. billion and $1.8
Randy combines deep operational expertise in SaaS with a unique perspective on B2B growth metrics, having analyzed data from thousands of private companies through Maxio’s platform. He’s a regular speaker at SaaStr and other leading SaaS conferences, focusing on helping founders navigate growth and monetization challenges.
For context, that’s more than many entire SaaS companies are worth. billion: a sharp 25% jump from 2023. For SaaS founders, the message is clear: instead of building yet another AI-first product, consider how AI can dramatically enhance the workflows your customers already rely on. So what’s your excuse?
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