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The Disappearance of the Fundraising Demo

Tom Tunguz

The web was still the center of innovation. And the demo provided founders a chance to explain these innovations. We should call them metrics days. The fundraising pitches of 2008 highlighted leading indicators of success: the product, the vision, the team. Today, we concentrate on lagging indicators of success: metrics.

Scale 179
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From Slooooow Growth to Hypergrowth with Collibra and Insight Partners (Video + Transcript)

SaaStr

How does a startup that launched during the financial crisis in 2008 become a unicorn company in 2019? So we started in 2008 June, 2008 I think and in three days we would celebrate our 11th birthday. It’s interesting to see how much has changed over the last 10 years, but in 2008 it was a very different time I think.

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SaaStr Podcasts for the Week with Work-Bench and Initialized Capital — May 8, 2020

SaaStr

Prior to Work-Bench, Jessica was a Learning and Development Manager at Cisco Systems, where she worked with the Engineering organization on Agile transformation, innovation and culture. And she said that, with Tableau in 2008 during the financial crisis, they actually didn’t change their messaging.

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Slack’s Lane Collins on their ‘radical convenience’ approach to customer experience

Intercom, Inc.

This was 2008, and by the time I left, I think there were 3,000 employees. They oversee all of our tools, including things like Zendesk, but they’re also thinking about how can we make our tooling better and how we can innovate in that space to ultimately start to make our agents’ working lives better.

Scale 168
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SaaStr Podcasts for the Week with PagerDuty and Gusto — April 17, 2020

SaaStr

But as time went on, I could really see the level of innovation that was coming out of Silicon Valley, in particular, but SaaS companies more broadly, so managed to find my way to the West Coast of the U.S. in about 2008. Carolyn Guss: So we’re not necessarily expecting brand marketing to drive to very hard metrics.

Scale 177
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Everything You Need to Know About Freemium Pricing

OpenView Labs

But if freemium is right for you, you’ll need to constantly innovate, iterate and evolve – and then, hopefully, gain the traction you need to stand out in a crowded market full of other free products. Key Metrics to Track for Converting Freemium to Paid. Here are the metrics you absolutely need to be tracking to get freemium right.

Pricing 82
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Building Consumer Grade Enterprise Products with Invision, Box, Google Maps and Crunchbase (Video + Transcript)

SaaStr

Ciara : And Shanee is the head of marketing and growth at Crunchbase, leading innovative companies to connect with the people behind them and pursue new opportunities. Ciara : So you guys are all innovators in very unique ways in this area. This super complex tool that I have at work that I could never use in my personal life.