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A Trend to Avoid: The CMO That Wants to be CRO

SaaStr

Q: What are the most common challenges of a VP of marketing transitioning into a Chief Revenue officer CRO role? But here’s what happens: They don’t know how to recruit an A+ sales team. Maybe they recruited a few BDRs to work with them in marketing, but that’s not the same. I’ve almost never seen this work. Not entirely.

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Rethinking Sales Talent Acquisition with Brisa Renteria

Predictable Revenue

Collin Stewart discusses the emerging trends in sales recruitment with Brisa Renteria, CEO of Improved Growth The post Rethinking Sales Talent Acquisition with Brisa Renteria appeared first on Predictable Revenue.

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Advice Every SaaS Founder Needs to Know in 2024 with Sam Blond and Jason Lemkin

SaaStr

They discuss Sam’s learnings at Founders Fund, what the 2024 playbook looks like, hiring and motivating sales teams, and a handful of audience questions. On the sales side, people hired way too much. More salespeople do not equal more sales. Sam just finished 18 months at Founders Fund after joining in mid-to-late 2022.

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Sales Performance Dashboards to Keep Every Part of Your Revenue Engine on Track

Sales Hacker

Your revenue organization works in the same way. Here’s the thing about driving a car — and about running a sales org: Bumps in the road are inevitable. One of the best ways to ensure every part of your engine is running smoothly is to build sales performance dashboards for everyone on your team. Activity metrics.

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The 6 Secrets to Building a PLG Business with Notion Capital Partner Itxaso Del Palacio (Video)

SaaStr

Product-led growth (PLG) companies have become a major trend in the world of SaaS over the last few years. Going from sales-led to PLG is doable, but it is not easy. Sales-led organizations struggle to adapt to a PLG mindset.”. Let’s use sales-led organizations as a comparison point. Secret #2: Pricing.

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The Four Types of Startup COOs

Tom Tunguz

Recently, Redpoint Office Hours welcomed Allison Pickens to clarify the COO role and when startups should consider recruiting one. A few hypotheses underpin this trend. Chief of Staff - a founder recruits a CoS to combat an increasing workload of project work. The CoS doesn’t manage anyone. The Four COO Archetypes.

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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Resources

I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. Another cool example I really like is Tito Bohrt — he stands out with the pseudo, “ Sales Mad Scientist ” — which demonstrates confidence and a unique identity online.