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The SaaS Trust Crisis with Godard Abel (Video + Transcript)

SaaStr

It’s 2020 and SaaS buyers are more skeptical and suspicious, more disbelieving, more unconvinced than they were in 2019. The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And what I’d like to talk to you about today is the SaaS Trust crisis we’re seeing.

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How to Leverage Webinars to Drive Engagement in SaaS

User Pilot

A primary goal of customer success teams at SaaS companies is to drive user engagement. Of all the tools at your disposal, webinars are particularly effective at accomplishing this goal. TL;DR Webinars are very well-suited to drive user engagement. TL;DR Webinars are very well-suited to drive user engagement.

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The 6th DO for SaaS startups – Fill the funnel

The Angel VC

Here's another post in my series on DOs and DON'Ts for early-stage SaaS startups : 6th DO for SaaS startups Fill the funnel Or: Focus on inbound marketing, but try lots of things and double-down on what works In this post I'm going to write about lead generation for SaaS startups.

Scale 143
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SAAS Marketing Growth Hacking Roadmap For 2021 [19 Strategies]

How To Buy Saas

SaaS is a global software solution created by different businesses in order to improve human activities in a matter of clicks. SAAS is also abbreviated as software as a service. In this saas marketing strategy guide, we are going to tell you everything about saas marketing. What is SAAS marketing?

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Master merchant: Definition, types, and examples

Payrix

This setup is commonly used in marketplaces, software platforms, or businesses that facilitate payments for a network of sellers, service providers, or smaller businesses. This model allows sub-merchants to focus on their core activities while benefiting from streamlined access to payment services.

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ISVs vs SaaS: What’s the Difference?

Stax

Independent Software Vendors (ISVs) and Software-as-a-Service Providers (SaaS) operate within the same market, thus creating a push-and-pull revenue dynamic. SaaS companies deliver software applications over the internet on a subscription basis, simplifying access and management for users. What are SaaS companies?

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10 SaaS Knowledge Base Examples and Best Tools to Build Yours

User Pilot

Looking for SaaS knowledge base examples? In this article, we’re going to look at ten excellent SaaS knowledge base examples and look to reverse-engineer some valuable tactics you can use when creating your knowledge base for self-service support. What is a SaaS knowledge base?