SaaSOptics

MAY 19, 2022

For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Plain and simple.

Acquisition 59

Acquisition Scale Strategy Software Review 59

OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Being “stuck in the middle” drives SMM SaaS companies to invest in one of two strategies. SMM SaaS Go-To-Market Strategy. Direct Sales.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

FastSpring

DECEMBER 18, 2020

It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. If a product or service is being sold online—regardless if the sale itself happens through a sales-rep assisted process, online shop, or platform—it’s considered B2B ecommerce.

Payment Methods 148

Payment Methods B2B Outsourcing Services Payment Services 148

Intercom, Inc.

JANUARY 16, 2020

Andrey explains why embracing the professional services sector in a unique way has paid dividends. We also think about community and consultants and professional services as an ecosystem around our product. Embracing professional services as a distribution channel. So our platform is also built for them to use. Andrey: Exactly.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

Totango

JANUARY 17, 2019

We’ve outlined six focus areas that will help you improve customer engagement and retention : Rapid onboarding. Have a customer-centered renewal strategy in place. #1. Rapid Onboarding. Not to get too philosophical, but each journey begins with a first step, and in the SaaS domain, that means onboarding.

SaaS 74

SaaS Marketplace as a Service Underperforming Technical Team Scale 74

How To Buy Saas

JULY 26, 2021

It offers you the best of services including Expert HR. CoSchedule is the best startup tool because it’s an all-in-one marketing tool that helps your team manage your content marketing calendar, social media shares, overall marketing strategy, and projects with one tool. Check here for details. The platform is easy to use.

Payment Methods 52

Payment Methods Startup Payment Solutions Payments 52

Point Nine Land

MARCH 10, 2020

A strategic analysis after evaluating multiple service marketplaces Over the past few years, I’ve come across a huge number of service (or labor) marketplaces: the countless Uber for X companies, the marketplaces for lawyers, therapists, cleaners, architects, construction workers; you name it. Sounds complicated?

Marketplace as a Service 59

Marketplace as a Service Strategy B2C Systems Review 59

Neil Patel

MARCH 2, 2021

The more (positive) reviews and testimonials you have, the more likely prospective customers are to put their faith and money in your services. Instead, pursue the ones best aligned with the services you offer and your target audience. B2C” businesses sell goods and services directly to consumers. Let’s start with B2C.

Software Review 127

Software Review Technical Review Scale Merchant Services 127

Chargify

SEPTEMBER 3, 2019

At first glance, your choice of billing and subscription software might not seem super important. The marketplace has fully embraced the beauty of the subscription revenue model and all of the predictability that comes with it. And in many cases, they list a handful of monthly payment plan options for subscribers.

Payment Solutions 73

Payment Solutions Merchant Services SaaS Payments Payments 73

Casey Accidental

FEBRUARY 20, 2018

Tim Kendall, the former President of Pinterest, repeated those words at an all hands to describe our strategy for monetization a few years ago. My role as an advisor to Greylock’s portfolio companies allows me to work with many different types of businesses: consumer social, marketplaces, SaaS, etc. Dropbox is a famous example.

Payments 70

Payments Revenue VP of Engineering Payment Methods 70

Intercom, Inc.

OCTOBER 16, 2019

No matter the specifics of how your company adapts and grows, it’s crucial to be aware of how your pricing strategy relates to other aspects of your business. It’s all too easy to make the mistake of adopting a pricing model that is ill-suited to other aspects of your company, such as the go-to-market strategy or sales strategy.

Business Model 195

Business Model Scale Pricing Payment Methods 195

How To Buy Saas

DECEMBER 1, 2020

SAAS is also abbreviated as software as a service. With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. In this saas marketing strategy guide, we are going to tell you everything about saas marketing. What is SAAS marketing?

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

SaaSOptics

APRIL 7, 2022

Product-led growth is much more than a growth hack, pricing strategy, or industry buzzword—It’s an organizational framework used by B2B SaaS companies to answer one simple question: “How can we get our product to sell itself?” A product-led model naturally invites many different users to try out your product/service.

Business Model 74

Business Model Payment Features Business SaaS 74

SaaStr

NOVEMBER 7, 2019

Romain Huet : Of course, besides the brand I mentioned earlier like, Google, Apple and Facebook, and so on, a lot of marketplaces also like Uber and Airbnb they tend to think of themselves as platform because they have the buyers and the sellers connecting to each other. Let’s start with our five key steps.

Payments 119

Payments Merchant Services Payment Solutions Payment Services 119

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. How you can tailor onboarding to customers. How does Ryan think about the relationship between the two? Missed the session?

Sales Hiring 131

Sales Hiring Sales Recruiting Scale Software Review 131

Casey Accidental

OCTOBER 24, 2022

This is one of the key challenges we faced at Eventbrite when we radically shifted our strategy in 2020. Eventbrite was historically a 50% sales and 50% self-service business. This is a very common strategy for enterprise companies with large margins. I have written about this strategy before here.

Scale 139

Scale User Experience Underperforming Technical Team Marketplace as a Service 139

OpenView Labs

SEPTEMBER 24, 2019

The rationale behind Atlassian’s go-to-market strategy was threefold: If we don’t have sales staff, the product must sell itself. The number of apps created by independent developers was steadily growing, so in 2009 the Atlassian Plugin Exchange was born, which evolved into Atlassian Marketplace by 2012. Zero-friction onboarding.

Payment Solutions 47

Payment Solutions Outsourcing Services Payment Methods Marketplace as a Service 47

Unbounce

JUNE 16, 2020

These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis. It can take a while to recruit the right partners and onboard them effectively to start producing results. Reseller Programs.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

BetterCloud

MAY 25, 2023

The rapid growth of SaaS adoption, expansion of the SaaS marketplace, need for cost optimization and efficiency, lack of visibility and governance, security and compliance concerns, and an increasing business focus on ROI and value optimization are all driving the increased importance of managing SaaS expenditure.

Outsourcing Services 52

Outsourcing Services Marketplace as a Service Management SaaS 52

Chart Mogul

SEPTEMBER 15, 2023

No Wait, of Course That Is the Single Most Important SaaS Metric by Jason Cohen, A Smart Bear The purpose of a metric is to be a tool in service of your goals, timeline, size, circumstance, even philosophy, not as a master you are thoughtlessly obligated to obey. What’s your TikTok strategy? Forget about Threads.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

ChurnZero

JANUARY 13, 2022

As the demand for Customer Success surges within SaaS, so too does the need for effective leaders to spearhead this expanding function and steer its strategy and success. Amir will lead all post-sales functions, helping customers use the full scope of their products and services to unleash the power of CentralSquare in their communities.

VP of Engineering 98

VP of Engineering Customer Success Outsourcing Services Technical Review 98

SaaStr

JUNE 10, 2020

And if you’re at HR, how do you optimize onboarding? We saw McDonald’s, they started separating their arches and really trying to do public service announcements around social distancing. And then really thinking a lot about our blog content and our SEO strategy, what do we do with not a lot of budget?

Travel 175

Travel Marketing Scale Outsourcing Services 175

Sales Hacker

APRIL 6, 2022

Sales teams often struggle with configuration of price quotes when dealing with complex products or services or large product catalogs. If you’re selling a limited number of products or services, or have an extremely simple pricing model, a CPQ system may be beyond your needs. 5 benefits of CPQ software.

Scale 93

Scale Software Review Marketplace as a Service Outsourced Development 93

ChurnZero

OCTOBER 12, 2021

Recipients were recognized in one of four ChurnHero Award categories: Onboarding Hero – An innovative way your team has made your onboarding process more effective and value-focused. Onboarding Hero – Definitive Healthcare. This year’s eight winners come from around the globe and touch many different industries.

Healthcare 98

Healthcare Systems Review Scale Point of Sale 98

Valuize Consulting

FEBRUARY 24, 2022

Cutting-edge Customer Intelligence and impactful customer insights are powerful competitive advantages in the new subscription economy, and if you’re not making the most of your customer data, your NDR could take a hit. . With so much data available in enterprise organizations, a strong data collection process is more important than ever.

Revenue 52

Revenue Scale Marketplace as a Service Data 52

Intercom, Inc.

MAY 10, 2018

First zero in on a strategy for achieving your desired outcome , and then pick high quality metrics to validate your tests. Switching to a different service is something that takes a lot of effort. When I’m analyzing the growth strategy of a new product, I skip the homepage. Adam Risman: Andrew, welcome to Inside Intercom.

Acquisition 224

Acquisition Marketplace as a Service Retention Startup 224

Unbounce

MAY 1, 2019

Software-as-a-Service (SaaS) marketers are among the world’s most talented. As technical infrastructure gets standardized and integrations become easier, more and more tools are entering an already crowded marketplace. Unbounce users will be familiar with this strategy, no doubt. Read about their strategies here.

SaaS 111

SaaS Marketplace as a Service Software Review Technical Review 111

Totango

MAY 1, 2020

Retaining existing customers is especially important during uncertain economic times, when fewer new customers may be signing on with your service. That’s why customer retention management software is a vital component of your retention strategy. What Are the Benefits of Customer Retention Management Software?

Retention 62

Retention Software Management Marketplace as a Service 62

ChurnZero

OCTOBER 12, 2021

We’re excited to recognize Definitive Healthcare as a winner of the Onboarding category for the 2021 ChurnHero Awards! As Definitive Healthcare entered 2021, they realized they needed to revamp their onboarding process to reduce churn.

Healthcare 52

Healthcare Systems Review Scale Point of Sale 52

SaaStr

AUGUST 6, 2019

Tradeshift Buy, which is essentially what we call private marketplaces. Think about it like Amazon or eBay, but instead of being for you and I, it is the Fortune 500 companies of this world that use it, companies like Unilever going and buying [produced 00:04:02] enzymes, ingredients, on our private marketplace technology.

Payment Solutions 147

Payment Solutions Payments Outsourcing Services SaaS Payments 147

All that Saas

JULY 8, 2021

In this roundup, we are going to talk about some of the best email marketing services and software on the market for effective delivery, automated marketing, and increased outreach & sales. Email marketing is considered to be one of the most effective marketing strategies. What are the Best Email Marketing Services in 2021?

Software Review 52

Software Review Software Marketing Scale 52

All that Saas

JULY 14, 2021

They claim that they ensure brands can use Showell for their product or service to shine, face to face, online, or in virtual meetings. This allows the team to focus on the customers, make sure that the services are up and running quickly, with the help of a personalized onboarding plan. Key Features. Key Features.

Sales Enablement 52

Sales Enablement Software Review Software Development Team Review 52

Chargify

AUGUST 17, 2017

Check out The Subscription Metrics 8 Top SaaS Companies Obsess Over & Why ). You can use those patterns to help inform product decisions and identify areas that may need improvements such as onboarding, support, and sales processes. Start there. Curious what metrics industry leaders obsess over? Create an “ecosystem.”.

Scale 53

Scale Sales Hiring SaaS Artificial Intelligence 53

All that Saas

MAY 1, 2021

It manages all your campaigns and provides useful advice on industry-standard strategies, resulting in outstanding results. Supports up to 50,000 verified creators, secure payment, reports, email support, and more. Pro plan supports 1 user, unlimited campaigns, advanced platform features, user onboarding, and a lot more.

Payments 52

Payments Payment Solutions Payment Methods Payment Services 52

Sales Hacker

OCTOBER 7, 2021

The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG). Anita Nielsen.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

SmartKarrot

APRIL 23, 2020

Customer success is fast becoming one of the most vital functions for software as a service (SaaS) companies providing subscription solutions that deliver personalized services to customers for minimal investment. That goes back to the nature of their purchases.

Customer Success 10

Customer Success Marketplace as a Service Travel B2C 10

Neil Patel

MARCH 11, 2023

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. You’ve likely already realized its importance and plan to make changes to include it in your overall marketing strategy ASAP. Email should be a part of your online marketing strategy , and the perfect solution for this is MailChimp.

Content Marketing 114

Content Marketing Marketing Social Media Scale 114