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Who is Marty Cagan: Background, Books, Product Management Tips, and More

User Pilot

In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. In this role, he drove the development of products that took eBay’s global e-commerce platform to new levels of success. Marty Cagan is a popular name in the product management world. Who is Marty Cagan?

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. Strategy - annually changes. MSPOT stands for: Mission - rarely changes.

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Top CISOs to Follow in 2024: Germany Edition

Scytale

These CISOs are responsible for information security strategy and governance, risk management, compliance, threat intelligence, vulnerability management, and security awareness training across major companies. The CISO coordinates with technical teams to contain breaches and prevent future attacks.

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Top CISOs to Follow in 2024: Germany Edition

Scytale

These CISOs are responsible for information security strategy and governance, risk management, compliance, threat intelligence, vulnerability management, and security awareness training across major companies. The CISO coordinates with technical teams to contain breaches and prevent future attacks.

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Chief Technical Officer : Responsible for outlining the company’s technological vision, implementing technology strategies, and ensuring that the technological resources are aligned with the company’s business needs. They also manage finances and supervise one or more engineering teams. Average salary: $196,172/yr.

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5 Coding Bootcamps to Help You Snag a Job In Digital Marketing

Neil Patel

When you think of coding, your next thought probably isn’t digital marketing. It’s more likely to be UX design or software development. Coding skills can be instrumental in digital marketing, and coding bootcamps can help set you up for a successful career. How Can Coding Bootcamp Help You Get a Job in Digital Marketing?