User Pilot

JANUARY 28, 2024

So, what’s the best time to trigger market research surveys? Examples of market research survey questions to ask and gather insights to guide product decisions: How much are you willing to pay for {product name}? Market research survey. What prevented you from purchasing a full subscription?

Scale 75

Scale Market Research Software Review Churn 75

Buffer Resources

FEBRUARY 28, 2024

This type of pricing is straightforward and ensures you cover your costs, but it may not always align with the market's willingness to pay. How to craft your pricing strategy as a creator It’s a big task, but once it’s done, a pricing strategy can catalyze your creative endeavors into a sustainable business.

Pricing 94

Pricing Social Media Consulting Branding 94

Totango

NOVEMBER 27, 2023

After several years of relentless pursuit of new business, 2023 made it clear to many companies that growth at all costs is not a sustainable strategy. The global market research company conducted its first Forrester Wave™ evaluation of top customer success platforms. Analyzing extensive datasets to forecast trends.

Trends 91

Trends Customer Success Machine Learning Artificial Intelligence 91

User Pilot

JUNE 12, 2023

TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot. Book a demo to learn more.

Marketing 77

Marketing Market Research Branding Scaling 77

User Pilot

OCTOBER 29, 2023

As a product or marketing manager , you’re probably getting an idea of how important willingness to pay is for SaaS businesses. WTP Influences the pricing strategy Customers’ willingness to pay affects how much a company can charge for a product. What techniques can you use for market research?

SaaS 95

SaaS Interviewing Pricing Market Research 95

User Pilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers.

Payment Methods 83

Payment Methods Payment Solutions SaaS Payments Payment Services 83

ChurnZero

MARCH 10, 2023

Suggest some strategies for responding to an email regarding cancellation of a software product due to budget constraints. How can we use the CS AI tool to bolster our CS research needs? Keep in mind, a lot of these prompts transfer well for other needs, like training resources or strategy ideation (e.g.,

AI 98

AI Customer Success Technical Review Generative AI 98

User Pilot

JANUARY 16, 2024

Task ChatGPT with identifying and formulating the best pricing strategy for your industry. A darling for product managers, it allows you to focus on higher-level tasks like product strategy while handling repetitive tasks like: Benefits of ChatGPT for product managers. ChatGPT performs market research.

ChatGPT 90

ChatGPT Management Underperforming Technical Team Technical Review 90

How To Buy Saas

MARCH 7, 2024

The pricing model for software as a service (SaaS) might come in three different formats which are subscription-based, usage-based, or tiered pricing model systems. In this article, you will discover 10 strategies that will guide you on the right steps to take in evaluating software as a service (SaaS) solutions.

Pricing 52

Pricing SaaS Payments Payment Solutions Payment Methods 52

Buffer Resources

AUGUST 2, 2023

I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks. Parlaying this knowledge into my own newsletter felt fitting, and the market timing felt perfect.

Business 88

Business Venture Capital Technical Review Trends 88

User Pilot

MARCH 25, 2024

Shows how to leverage PLG strategies to boost the value of your SaaS business. To improve your company valuation, reduce churn by optimizing the customer journey , use feedback to improve customer experience, optimize your pricing strategy, focus on account expansion , and leverage product virality for customer acquisition.

SaaS 92

SaaS Customer Lifetime Value Acquisition Metrics 92

ChurnZero

MARCH 10, 2023

Suggest some strategies for responding to an email regarding cancellation of a software product due to budget constraints. How can we use the CS AI tool to bolster our CS research needs? Keep in mind, a lot of these prompts transfer well for other needs, like training resources or strategy ideation (e.g.,

AI 75

AI Customer Success Technical Review Generative AI 75

User Pilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. Market research insights Market research insights can help you understand customer segments , market size, and growth, as well as preferences.

B2B 87

B2B Underperforming Technical Team B2C Scale 87

User Pilot

JANUARY 9, 2023

What personalized customer retention strategies are open to you? Customer retention marketing is any marketing that aims to keep both new and current customers happy. Personalization strategies help improve customer value and boost loyal customers. What is customer retention marketing? Let’s begin!

Customer Lifetime Value 89

Customer Lifetime Value Retention Marketing Scale 89

User Pilot

MAY 8, 2023

As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers. Let’s take a look at common challenges a SaaS business might face, along with the marketing and sales strategies that can help you overcome them.

Software Review 94

Software Review Outsourcing Services SaaS Sales Hiring 94

Totango

AUGUST 9, 2022

This has numerous applications, including: Market research : Segmentation helps you understand who the different subsets of your market are, what characteristics define them, what actions they engage in, and what needs and benefits motivate them. These will vary with the purpose of your segmentation strategy.

B2B 99

B2B Social Media Market Research Customer Success 99

Neil Patel

MARCH 12, 2021

Here’s a five-step guide for getting ready to launch your app, including how to do your research, ways to monetize your app , and what to include in your business plan. Build an App Step 1: Do Market Research. Just keep in mind you won’t have a continuing income stream for updates, redesigns, and marketing.

Payment Methods 144

Payment Methods Payment Solutions Payments Sales Hiring 144

Buffer Resources

AUGUST 2, 2023

I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks. Parlaying this knowledge into my own newsletter felt fitting, and the market timing felt perfect.

Business 52

Business Venture Capital Technical Review Trends 52

Totango

DECEMBER 14, 2021

If you’re looking for how to build customer loyalty during the holidays, one of the simplest strategies you can use is sending holiday appreciation messages. This strategy can be used to thank both current customers and inactive customers who may not have purchased from you or logged in for a while.

Market Research 82

Market Research Technology Strategy Branding 82

User Pilot

JULY 27, 2023

Chief Technical Officer : Responsible for outlining the company’s technological vision, implementing technology strategies, and ensuring that the technological resources are aligned with the company’s business needs. Product Manager : In charge of creating product strategy and overseeing the design process, among other things.

Sales Hiring 94

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 94

ProfitWell

JANUARY 14, 2020

Once you have your prices set on value, you need to pitch a pricing strategy to your sales and marketing team members. It feels a bit tedious, but after conducting the hard work of market research and setting prices, it’s an important step to make sure those efforts don’t go to waste. Perform market research.

Pricing 52

Pricing Market Research Subscription Payment Features 52

ProfitWell

FEBRUARY 20, 2020

Market alignment is a big consideration for SaaS and subscription companies. Today, we’re going to take a look at what goes into an effective competitor based pricing strategy and discuss how to build it through research and how to make the right decision for your business. Let’s dive in! What is competitor based pricing?

Pricing 54

Pricing Benchmarks Market Research Subscription 54

Baremetrics

SEPTEMBER 22, 2021

Sign up for the Baremetrics free trial , and start monitoring your subscription revenue accurately and easily. Three ways to determine a customer’s willingness to pay How does willingness to pay drive pricing strategy? Here are three strategies you can employ to figure out exactly what your customers are willing to pay.

Pricing 91

Pricing Customer Lifetime Value Revenue Subscription 91

Totango

APRIL 30, 2021

Here’s how to calculate both kinds of costs and why retention should form part of a profitable business strategy. An effective customer retention strategy multiplying the return on your acquisition investments. To maximize your profits, strive for a healthy balance of effective acquisition campaigns and efficient retention strategies.

Acquisition 63

Acquisition Retention Social Media Advertising 63

FastSpring

OCTOBER 3, 2019

Now, you just need to decide on the right sales strategy. To help you navigate the ins and outs of each sales strategy and decide which one is right for your business, we’ve put together a little guide. And remember, you can implement both strategies into your marketing campaigns as long as you use them at the right time and place.

Customer Lifetime Value 71

Customer Lifetime Value Education Pricing Subscription 71

ProfitWell

FEBRUARY 25, 2019

But before we dive in to some creamy seafood, we have your serving of subscription ready to go. Find the strategy that's best for you, draw attention to the good stuff, and let customers scale their subscription without breaking the bank. The Rundown In resources. You've got customers in the door; they want to buy.

Scale 45

Scale Subscription Payment Features Banking 45

ProfitWell

JUNE 15, 2020

Last week, MRR gain spiked to almost +16% because it was the beginning of the month and subscriptions renewed. Salesforce released its “State of Marketing Report,” offering trends from 900 marketers. This report is a quick but mighty read, jam-packed with data and trends to help you optimize your DTC marketing strategies.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

Totango

JANUARY 26, 2021

For example, if you sell a subscription SaaS product, a simple procedure for calculating your monthly churn rate would be: Take how many subscribers canceled their subscriptions that month. The retention rate is calculated in a similar way, except you start with how many subscribers renewed their subscription that month.

Churn 89

Churn Retention Underperforming Technical Team Technical Review 89

ProfitWell

JULY 23, 2020

Tracking LTV is especially important for DTC companies that follow a subscription model, meaning customers pay them a recurring price to receive products on a scheduled basis. Customers who cancel directly impact other metrics like customer acquisition cost (CAC), monthly recurring revenue (MRR), and customer lifetime value (LTV).

Payment Methods 56

Payment Methods Metrics SaaS Payments Customer Lifetime Value 56

SmartKarrot

MARCH 13, 2023

Calls could be on a variety of topics, such as the account’s remaining balance, their invoice, a past-due payment, etc. Additionally, they do market research, rank customer needs according to importance, create customer requirements, direct the creation of customer growth strategies, and offer customer lifecycle management.

Customer Success 19

Customer Success Payment Solutions Scale Systems Review 19

ProfitWell

APRIL 29, 2020

This article will break down four common product pricing methods, along with the pros and cons of each, and best practices for implementing a strategy within your SaaS company. Pricing is the exchange rate on the value you provide, and value-based pricing is the only strategy that puts this sentiment into action. It’s an approximation.

Pricing 52

Pricing Subscription Payment Features Airlines 52

User Pilot

JANUARY 14, 2023

To build successful products, make sure to align the product strategy with the product vision. Continuous product discovery is necessary to keep up with the changes in user and market needs. A Successful product has an aligned product vision and strategy. Product Success: align product strategy with product vision.

Management 92

Management SaaS Metrics Retention 92

ProfitWell

NOVEMBER 12, 2019

Building a strong pricing strategy starts with hiring a professional team to conduct a pricing audit. A pricing audit assesses your subscription business’ pricing process to ensure consistency across similar accounts, maximize profitability, and benchmark against other companies. Pricing strategy. What is a pricing audit?

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

Neil Patel

FEBRUARY 23, 2021

This is a gold mine of market research , and it’s completely free. The private community platform is customizable to match your brand and lets you sell courses, charge subscriptions, and more. Here are some of the advantages you can expect from adding niche communities to your marketing strategy. You’re not alone.

Social Media 124

Social Media Artificial Intelligence Branding Software Review 124

ProfitWell

JUNE 27, 2019

For a young company, choosing a pricing method and establishing your overall pricing strategy can be daunting - it's the moment where you find out how much people actually value your beloved idea and how much they're willing to pay for it. Factors can include the product or service, its life cycle, market competition, and target audience.

Pricing 43

Pricing Scale Market Research Compensation 43

Neil Patel

NOVEMBER 16, 2020

You don’t pay monthly or annual subscriptions. In other words, do some market research. Research how much your items sell for around the Marketplace and elsewhere. It’s completely free to sign up for a basic Seller Account on the Marketplace, but here’s a breakdown of what you need to know. Check out competitor stores.

Marketplace as a Service 145

Marketplace as a Service Payment Methods Merchant Services Payment Services 145

SmartKarrot

NOVEMBER 2, 2020

The existing customer retention strategies may not work best in these testing times. Business owners like Reuben Yonatan, Paige Arnof-Fenn, Jayson DeMers, and 70+ others have shared their working, tried-and-tested strategies to retain customers during the pandemic. On customer retention strategies, his response was as follows.

Retention 21

Retention Outsourcing Services Strategy VP of Engineering 21