User Pilot

NOVEMBER 30, 2023

This article provides a step-by-step guide. This article provides a step-by-step guide. Book a demo now and see how you can use our tool to conduct in-app user behavior analysis, segment users for personalized experiences, and A/B test your hypotheses to see what works. Looking to perform a CRO audit for your website and app?

SaaS Payments 99

SaaS Payments Payment Services Payment Methods Payment Solutions 99

Unbounce

AUGUST 19, 2021

If you spend 15 hours creating your landing page and three minutes on your call-to-action (CTA) button, you’re making a huge mistake. Every part of your landing page impacts your conversion rate , including that lil’ clickable zone. Find out what a CTA is and how you can supercharge it with a well-crafted button.

Finance 144

Finance Mobile Strategy Data 144

Unbounce

NOVEMBER 14, 2021

What else does your business need to succeed? One popular lead generation method is using a lead capture landing page. These pages offer your audience something like a resource or newsletter in exchange for their contact info. You’ve got your product. Right— customers. First Things First: Define Your Target Customer.

Social Media 131

Social Media Content Marketing Branding Education 131

User Pilot

NOVEMBER 26, 2023

In this article, we're going to: Set out how quantitative data analysis can lead to conversion optimization. CRO analytics is about leveraging quantitative data and analytics to understand how users interact with a product, service, or series of web pages. As a benchmark , web page conversion rates hover around 7%.

Data 101

Data SaaS Trends Churn 101

Unbounce

MAY 11, 2021

To help you start that long-delayed project, we’ll break down what a customer journey map is, walk through why it matters, and help you make your own in less than 30 minutes with our handy, free template. What Is a Customer Journey Map? And if you’re thinking, “Hey, isn’t that what a marketing funnel is?” Not exactly.

Software Review 143

Software Review Technical Review Branding Technology 143

Unbounce

JULY 22, 2020

In this article, we’re going to discuss how dedicated Facebook landing pages help you capture more of these near-miss conversions. Along the way, we’ll highlight ways you can optimize your pages to make ’em more impactful and share some examples of digital brands who’re doing it right.

Payment Methods 145

Payment Methods Payments Advertising Sales Hiring 145

Sales Hacker

JANUARY 30, 2024

As we step into this new era, we re-evaluate what truly matters in the marketing landscape. Check out this article published back in 2017: Marketing Qualified Leads Are Cool, But I’ll Take Product Qualified Leads Any Day. Speaking of sales, don’t miss this article next: 7 Successful Sales Pitch Examples and Why They Work.

Metrics 90

Metrics Marketing Technical Review Sales Funnel 90

Neil Patel

SEPTEMBER 16, 2021

They want to tick that careful balance between keyword optimized and “ keyword stuffed ,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content. Use them to show users that your article solves a problem they’re needing answers for.

AI Search 145

AI Search Social Media Mobile Software Review 145

User Pilot

APRIL 16, 2024

In this article, we explain: What customer journey insights are. TL;DR Customer journey insights are what you learn from analyzing customer behavior at different stages of the journey. Try Userpilot and Take Your Product Growth to the Next Level Get a Demo 14 Day Trial No Credit Card Required What are customer journey insights?

Churn 102

Churn Customer Lifetime Value Mobile Retention 102

User Pilot

SEPTEMBER 8, 2023

This article discusses 13 common mistakes you should avoid when doing growth experiments. 13 AB testing mistakes companies are making: Thinking that A/B tests work for testing landing pages only: It doesn’t. What is an A/B test? Are A/B testing mistakes limiting your ability to drive engagement and conversion?

Engagement 99

Engagement User Experience Mobile Pricing 99

Unbounce

DECEMBER 2, 2020

So, of course you’re constantly looking for ways to shrink the workload—and that includes beefing up your landing page copywriting skills to maximize conversions. What are the highest-performing landing pages doing that makes them so effective? Much of what he said centuries ago is true today.

Benchmarks 145

Benchmarks Branding Banking Finance 145

Unbounce

NOVEMBER 21, 2021

So, you’ve set up an email sign-up landing page. What Does Lead Generation Look Like in Email Marketing? Email marketing uses the same types of audience segmentation as landing page marketing, including: Demographic segmentation : Segmenting based on attributes like age and gender. You’re just getting started.

Marketing 127

Marketing Mobile Branding Subscription 127

Neil Patel

MARCH 5, 2021

In this article I’ll walk you through funnel optimization, including: Where you should start The most important interaction points to test The essential elements at those interaction points to test Different tests you can run. Define The Funnel : Google Analytics allows you to add up to ten pages in a conversion funnel.

Pricing 140

Pricing Data Metrics Subscription 140

Unbounce

AUGUST 31, 2021

A machine that writes emails, headings, landing pages, and more?! With AI, meet your new copywriting assistant that takes care of tedious writing tasks so that you can focus on what really matters: getting campaigns to convert. What is AI Copywriting? What is the Best AI Copywriter? What is AI Copywriting?

AI Search 145

AI Search Artificial Intelligence AI CTO 145

Unbounce

FEBRUARY 7, 2019

Landing page SEO is a tricky proposition. Landing pages are potent tools to convert readers into customers, but the way most are designed is hardly SEO friendly. A landing page aims to direct readers down a specific path, focusing them on your call to action without offering other distractions.

Finance 145

Finance Engineering Social Media Software 145

User Pilot

MARCH 14, 2024

Are you wondering what the GA4 path exploration report is? If so, you’re in the right place, as this is the main question we explore in the article! To create the path exploration report, navigate to the Explorations page by choosing Explore from the menu. To be more specific, we: Cover its most common use cases.

Underperforming Technical Team 105

Underperforming Technical Team Metrics Mobile User Experience 105

Neil Patel

JUNE 22, 2021

What is the easiest way to get links? What if you could only focus your link building efforts on sites that are highly likely to link to you? Just think of it this way… what are the sites that are most likely to link back to you? Here’s what I see on Google. Both Moz and Search Engine Land rank above me.

AI Search 145

AI Search AI Engineering Trends 145

Intercom, Inc.

OCTOBER 21, 2020

Maya Angelou, the poet and civil rights activist, said it best: “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”. At Intercom, we work hard to figure out more than just what our customers want to do. Define how your article helps users.

Data 211

Data Communication Metrics Strategy 211

Unbounce

JUNE 24, 2020

They may speed up your time to results, automate painful routines, and enable you to focus on what matters most. Remember what collaborating on a document looked like ten years ago? Strong AI or Artificial General Intelligence (AGI) is what most people think of when someone says AI. We do our marketing… on the internet.”)

Artificial Intelligence 145

Artificial Intelligence AI Search Machine Learning Marketing 145

Neil Patel

MARCH 23, 2021

If you’ve always wanted to run a Google Search Campaign of your own but didn’t know how this article will help you get started. Even if you don’t know what a Google Search Network ad is, know more than enough to run a profitable Search Campaign of your own. What are Google Search Network Campaigns? Let’s begin!

Advertising 142

Advertising Development Strategy Pricing 142

Neil Patel

JANUARY 26, 2021

There are currently two ways to place videos on your landing pages or website—link or embed videos. This article will compare the pros and cons of embedding or linking videos on your website and its SEO benefits. What’s Better: To Embed Videos or Link to Them? What Does It Mean to Embed a Video?

Social Media 117

Social Media Branding Marketing Mobile 117

User Pilot

APRIL 3, 2024

In this article, we’ll explore the core elements of a resource center, go over the steps of building one, and share some design examples to inspire you! In this article, we’ll explore the core elements of a resource center, go over the steps of building one, and share some design examples to inspire you!

AI Search 101

AI Search Software Review SaaS AI 101

Neil Patel

FEBRUARY 17, 2021

For example, the color of your CTA button or the pictures on your landing pages can impact conversions. For example, the color of your CTA button or the pictures on your landing pages can impact conversions. I’ve talked a lot before about consumer psychology, both on my blog and elsewhere. Makes sense, right?

Sales 142

Sales Government Branding Content Marketing 142

User Pilot

MARCH 25, 2024

In the article, we show you how to replicate the behavior flow report in GA4. The behavior flow/path exploration diagram consists of nodes representing events, pages, or screens. The wider the node, the more users completed the event or viewed the page. We also introduce Userpilot product analytics as an alternative solution.

Software Review 92

Software Review User Experience Technical Review Metrics 92

Unbounce

OCTOBER 22, 2020

Turns out, folks are happy to stay home in their turkey stretch pants and see what’s available, rather than line up outside in the freezing cold at 5 AM and hope they get a doorbuster deal. When you think of Black Friday, you might think of getting trampled at Walmart trying to snag a half-price TV or the latest toy phenom for your kids.

Sales 145

Sales Branding Underperforming Technical Team Subscription 145

Neil Patel

AUGUST 6, 2021

What Is a Product Feature? It could be how it looks (a design feature), how you can use it (a functional feature) or what it comes with (an added-value feature). What about a software product? Slack’s feature page below highlights these types of features: Features don’t have to be unique to your product, though.

Software Review 142

Software Review Technical Review Branding Social Media 142

Intercom, Inc.

NOVEMBER 5, 2018

What’s more, they’re seeing a tangible return on investment. What is live chat? A great customer experience today is about meeting people where they already are. And today, there’s one channel where more potential customers are than any place else: messaging and live chat. Think about the way that you talk to people every day.

Scale 239

Scale Business Artificial Intelligence Customer Support 239

Baremetrics

SEPTEMBER 3, 2021

In short, it’s not what you do, but how you do it. So what exactly does that entail? What stages does a website funnel include? Awareness Step 1 - Analyze niche search queries Step 2 - Select relevant keywords Step 3 - Analyze the keywords of your competitors Step 4 - Allocate queries among landing pages 2.

Strategy 113

Strategy Technical Review Software Review Mobile 113

Buffer Resources

FEBRUARY 1, 2024

Taking the time to do this is a healthy habit to incorporate to ensure you’re not repeating past mistakes or missing anything vital about what might be the key to your growth. Bio/About Section : Does your bio effectively communicate who you are, what you offer, and why people should care?

Social Media 94

Social Media Branding Trends Engagement 94

User Pilot

JANUARY 8, 2024

This article shows you how. What is a customer acquisition strategy? Be strategic with your SEO; leverage contextual CTAs and have highly optimized landing pages encouraging users to sign up for your tool. In-app strategies for converting free or trial users to paying customers. Personalize your campaigns.

Acquisition 105

Acquisition Strategy Social Media Underperforming Technical Team 105

Neil Patel

APRIL 7, 2021

By the end of this article, you’ll know what to study, what to ignore, and how to improve your site’s conversion rates. What really matters isn’t how many people visit you, but how well those visitors help you achieve your goals. What message are you communicating? Traffic Sources. New Visitor Conversion Rate.

Payment Methods 134

Payment Methods Metrics Payment Services Social Media 134

Neil Patel

JUNE 8, 2021

The longer your page takes to load, the more traffic you’ll lose. A few years ago, Google launched its mobile-friendliness update and made page load speed one of its mobile search engine ranking factors. Today, load speed affects your position in the SERPs ; so uses may not be able to see your page at all if it loads slowly.

Mobile 143

Mobile Marketing Engineering Content Marketing 143

User Pilot

OCTOBER 15, 2023

But where do you start from, what data points should you track, and how can you leverage these insights? This article helps answer core trend analysis questions. What is trend analysis? What are the benefits of trend reports? As you read on, you will also find use cases and examples to inspire your own analytics.

Trends 102

Trends SaaS Technical Review Retention 102

Neil Patel

FEBRUARY 26, 2021

Of course, you first need to know what you’re doing. If you’ve been looking for ways to get the most out of your Google ad campaigns, this article is just for you. Before we get to strategy, let’s first understand what Google ads are. Coming up with Google advertising ideas is challenging. With around 3.5 Let’s find out!

Advertising 138

Advertising Merchant Services Social Media Mobile 138

Buffer Resources

APRIL 10, 2024

In 2014, making money on social media was a feat for a select few people like travel creator Gabby Beckford ( @packslight ), who made $2,000 for six Instagram posts in the same year. It wasn’t a viable path for most creators — and there weren’t many options in the first place.

Payments 93

Payments Payment Methods Marketplace as a Service Payment Services 93

Unbounce

DECEMBER 9, 2021

And what better way to say hello than to send out a warm, personalized email? So, if you wanna get started sending welcome emails like a boss, read on to see what to include in that first email—we’ve even included seven awesome examples! What’s a Welcome Email? Introduce or provide extra information about your products.

AI Search 129

AI Search Social Media Branding Trends 129

Neil Patel

FEBRUARY 22, 2023

Travel SEO helps websites become more visible in search engine results pages (SERPs) when implemented effectively. Travel SEO helps websites become more visible in search engine results pages (SERPs) when implemented effectively. In this article, I’ll discuss proven strategies for improving travel SEO and competing in the SERPs.

Travel 81

Travel Strategy Social Media Technical Review 81