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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Todd about his thoughts on: Why marketplaces can be a difficult way to attract new players. Podcast Full Interview : Audio Listen online or find it on more podcast services. They were actually aggregate helpful, right?

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Run Less Software

Intercom, Inc.

The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. As well as being a critical philosophy behind how we build software, it also represents how I feel about the software industry and technology in general.

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PODCAST 131: Data, Set, Match: How to Build a Two-Sided Marketplace to Drive Revenue with Ryan Walsh

Sales Hacker

If you missed episode 130, check it out here: Turning Junior-level Talent into Top Sales Professionals with Eddie Baez. Subscribe to the Sales Hacker Podcast. Why it’s hard to build a two-sided marketplace [13:38]. Sales enablement is easy. More sales meetings, more money. More sales meetings, more money.

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Stripe’s James Dyett on a customer-first approach to sales

Intercom, Inc.

?. Regardless of the industry or the product you’re selling, the old sales playbook is falling short of customers’ expectations. For James Dyett , a customer-centric mindset shouldn’t just be the purview of post-sales departments. Sales, he thought, would do just the trick. Hire customer-centric salespeople.

Scale 118
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Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

Stream the full interview below or find it wherever you listen to podcasts. We’re enterprise software for a new category called LearnOps. Cognota didn’t necessarily start as a software business. And I just started a consulting business, it was a service business. We’d like to see your software.

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Customer Insights to Transform Sales Conversations

Sales Hacker

Sales customer insights. This is important for anyone who prospects or handles inbound calls – could be both inside sales and field sales. For example, a minimum number of maintenance technicians would be critical if you sell a field service app. Persona insights and intelligence. and capture them.

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4 Sales Recruiting Trends to Be Ready for in 2020

OpenView Labs

And according to Gartner , by the time 2021 hits, the software industry will have grown another $113 billion. So if scaling your sales organization is a priority in 2020, here are the things you need to be aware of to make sure you do so successfully. They want a product/service that’s doing something powerful.