User Pilot
MAY 30, 2024
Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. Product marketing managers focus on getting the product in the right hands.
SaaStr
MAY 24, 2024
Many people in marketing and sales cross the line on LinkedIn, which can be detrimental to their personal brand. Jason Lemkin has interviewed some of the best founders on his podcast, SaaStr Annual. He approaches interviews with profound respect for the founders he interviews.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Intercom, Inc.
SEPTEMBER 2, 2021
At a product-first company like Intercom, our product marketing team has always had a crucial role – and over the years, we have often discussed how we approach product marketing. Of course, not all companies go about product marketing in the same way. Every step of the way. Liam Geraghty: Hi there.
Andreessen Horowitz
OCTOBER 16, 2023
One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. What does this mean for product design and product management? the night before it was to IPO).
OpenView Labs
AUGUST 31, 2021
Employee exit interviews have a reputation for being some of the trickiest conversations to navigate in the workplace. Learning how to make these conversations open and honest is a hallmark of strong leadership. Learning how to make these conversations open and honest is a hallmark of strong leadership.
SaaStr
JANUARY 30, 2023
Deel overcame these challenges by taking care of these four things: Finding a product focus When Deel got accepted by Y Combinator in 2019, everyone loved the idea but hated the product. You may have a one-person representative in each continent who does the job of an SDR, closes deals, takes care of partnerships, marketing, and more.
SaaStr
JANUARY 10, 2024
. “Typically that was the marketing hat in my case, but sometimes it was the sales hat or thinking about finance or other areas of the business. So you need context from leadership to what you ultimately need to deliver on in your function to be successful. Marketing should be built into the business, not bolted on.
Expert insights. Personalized for you.
73 
Let's personalize your content