Sat.Apr 18, 2020 - Fri.Apr 24, 2020

Wartime SaaS Forecasting: Fighting Uncertainty by Accounting for Unknowns

Chart Mogul

In an environment marked by a global pandemic and market volatility, advocating for SaaS forecasting seems like a lost cause. But Matt Wensing argues that it is even more important now to chart a path for the road ahead to provide guidance for employees, stakeholders, and shareholders.

SaaS Spend is Here to Stay: How Sellers Can Survive the Shift to Remote Selling by Looking to Their Buyers


By Kara Kennedy, G2 Director of Market Research. 88% of businesses have shifted to remote work due to the COVID-19 pandemic, leading us all into uncharted territory.

Cloud 217

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How to Use Cohort Analysis to Reduce Churn & Improve Retention


I’ve read a bunch of articles about cohort analysis. And to be honest, most of them are boring, unnecessarily technical and not actionable. You shouldn’t have to be a data scientist or engineer to understand how to analyze customer cohorts.

Why Seed Investing Is Kind of a Sucker Bet (Relatively Speaking)


Q: What are the Pros and Cons of Seed Investing? Seed investing is a bit of a sucker bet. At least on a relative basis to other types of venture investing. What do I mean? Well, the “good news” for seed investing is you should have a much lower entry price than a Series A-B-C investor.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

Narrative Economics and the Power of Stories

Tom Tunguz

If I start a salacious tweetstorm that our local bank is running out of money, that rumor will circulate quickly. Eventually, the rumor will trigger a bank run. By tomorrow, the bank will face insolvency, even though it was business as usual at the bank this morning.

More Trending

The Secret to How Our Most Successful Customers Automate SaaSOps


Every single day, thousands of mission-critical workflows are running on BetterCloud. It’s pretty amazing to know that thousands of customers trust us to manage and secure their digital workplaces. But now more than ever, our customers are leaning on BetterCloud.

6 SaaS Customer Retention Best Practices


In customer retention, every engagement counts. There is no final effort in the days and weeks leading up to an anniversary that can overcome a poor relationship in the months prior. Rather, customer retention for SaaS enterprises is a result of the customer experience.

3 Surprising SaaS Sales Metrics Startups Need to Track


Some SaaS metrics are pretty ubiquitous: I challenge you to find a SaaS dashboard that doesn't have some kind of passing reference to MRR or Churn. Others, however, are less common; but in the case of these 3 overlooked SaaS metrics , no less important to track

How subscription companies are reacting to COVID-19


As the coronavirus (COVID-19) continues to spread, we’re seeing trends in how subscription companies are reacting and adapting for their […]. The post How subscription companies are reacting to COVID-19 appeared first on Zuora. COVID-19

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Never Quit If


Never Quit If … 1. Never Quit If … You Have 10 Unaffiliated, Happy Paying Customers. And Aren’t Completely Out of Money. It’s almost impossible to get anyone to buy any new business web services.

Best Dropshipping Companies

The Daily Egg

With ecommerce trends on the rise, dropshipping has quickly grown in popularity over the years. It’s an appealing alternative to traditional sales methods.

Trends 264

10 Must-Haves for an Impactful Virtual Meeting


Very quickly the world has been forced to communicate virtually. We are fortunate to be in constant communication with our coworkers, customers, and prospects using video sharing and other communication platforms.

Turn your critical internal sales knowledge into an effective training program with Christi Wall

Predictable Revenue

We’ve known this about salespeople for a long time: they are on the frontlines of interactions with customers and, therefore, have a depth of knowledge of why people buy… and why they don’t. Unfortunately, that resource is often an untapped.

Debt Financing Fuels Your Growth - on Your Terms. Zero Dilution.

The landscape of startup financing is changing. Learn why SaaS founders are turning to debt capital options like revenue-based financing.

10 Lessons From Putting on a Virtual Event for 16,000


So little old Team SaaStr just put on our first digital event, SaaStr Summit: Bridging the Gap. We had over 16,000 registrants in the end, and learned a lot.

The 13 Most Effective Ways to Increase your Conversion Rate

The Daily Egg

Website conversion rates average around 2 percent. For every 100 visitors, you can expect to only get 2 customers. And honestly, that’s a pretty good conversion rate. Many sites only have a 0.1 conversion rate. That takes 1000 visitors to get 1 customer.


Narrative Economics and the Power of Stories

Tom Tunguz

If I start a salacious tweetstorm that our local bank is running out of money, that rumor will circulate quickly. Eventually, the rumor will trigger a bank run. By tomorrow, the bank will face insolvency, even though it was business as usual at the bank this morning.

23 Fintech Companies Aiding in Coronavirus Relief

Andreessen Horowitz

This week, fintech startup Propel and nonprofit GiveDirectly announced their role in carrying out Project 100 , an initiative to send $1,000 cash transfers directly to 100,000 COVID-impacted American families within the next 100 days.

How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

6 Brutal Truths About Fundraising


Q: What’s the Brutal Truth About Fundraising for Startups? The brutal truths are: Everyone wants to fund the same thing. The earlier stage you are, the more different folks will come to different conclusions based on very limited data. E.g., just the team. Or just a few customers.

Best CRM Software

The Daily Egg

Large organizations have relied on CRM (customer relationship management) software for years.

How to Practice Gratitude (And Move Prospects Through the Pipeline Faster)

Sales Hacker

It doesn’t matter what company you work for; what stage you’re at in your sales career; or whether you prefer to use emails, phone calls, or LinkedIn messages when you’re prospecting — the biggest problem that all sales and customer success reps struggle with is still the same: ensuring your ideal prospects convert.


Andreessen Horowitz

Every Western institution was unprepared for the coronavirus pandemic, despite many prior warnings.

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

SaaStr Podcasts for the Week with Domo and Gorgias — April 24, 2020


327: John Mellor is Chief Strategy Officer @ Domo, the company that allows you to leverage BI at scale to empower your team with data. Prior to their IPO, Domo raised funding from the likes of Benchmark, Founders Fund, a16, Greylock and IVP to name a few.

Best E-commerce Website Builders

The Daily Egg

If you are ready to begin selling online, you may look to sites like Amazon for inspiration. After all, Amazon makes selling things online look so easy. Your business almost certainly does not need to worry about Amazon’s massive product selection or millions of daily visitors. (At At least not yet.)

3 Not-So-Obvious Shifts You MUST Make to Sell in Uncertain Times

Sales Hacker

I have two skills that I haven’t needed to bust out for a long time. The first? I can ride a unicycle. I’ve actually never had a need for that skill. The second?

Primary Care Needs a New Operating System

Andreessen Horowitz

Primary care was meant to be the front door to the healthcare system: the one-stop-shop we rely on for all of our general healthcare needs, and to help us navigate the rest of the convoluted care delivery ecosystem.

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

14,000 Now Coming to SaaStr Summit: Bridging the Gap this Wednesday. Moving to Waitlist.


Thank you to everyone signed up to come to SaaStr Summit: Bridging the Gap this Wednesday April 22.

How to Start a Business for Less Than $100

The Daily Egg

If you’ve ever dreamed of being your own boss, there’s never been a better time to do it. But what if you’re big on ideas but short on cash? Or what if you could use a second income but don’t have time to pull extra shifts or take on a second job? Believe it or […].

How to Reposition Your Product & Outreach to Provide Value Today (4 Steps)

Sales Hacker

The state of business and sales today is uncertain. We’re all talking about it, and we’re all doing our best to adjust to the current crisis. What we’re not talking about as much is the aftereffect of this crisis and prepping for what this will mean for sales.