Sat.Apr 18, 2020 - Fri.Apr 24, 2020

Wartime SaaS Forecasting: Fighting Uncertainty by Accounting for Unknowns

Chart Mogul

In an environment marked by a global pandemic and market volatility, advocating for SaaS forecasting seems like a lost cause. But Matt Wensing argues that it is even more important now to chart a path for the road ahead to provide guidance for employees, stakeholders, and shareholders. Ben Horowitz teaches us the traits of peacetime and wartime CEO’s. In this article, I zoom in on the art of forecasting the future in this new wartime. Arrested attention.

SaaS Spend is Here to Stay: How Sellers Can Survive the Shift to Remote Selling by Looking to Their Buyers


By Kara Kennedy, G2 Director of Market Research. 88% of businesses have shifted to remote work due to the COVID-19 pandemic, leading us all into uncharted territory. G2’s research team wanted to better understand how the pandemic is impacting software spend and usage, so we conducted a survey to find out. We found that as customers grapple with how to support their teams and keep the lights on, they’re turning to new software tools to maintain their competitive edge.

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How to Use Cohort Analysis to Reduce Churn & Improve Retention


I’ve read a bunch of articles about cohort analysis. And to be honest, most of them are boring, unnecessarily technical and not actionable. You shouldn’t have to be a data scientist or engineer to understand how to analyze customer cohorts. It’s something every founder, marketer or anyone that works in SaaS can learn to do. So when putting together this guide, I decided to go a different route.

Why Seed Investing Is Kind of a Sucker Bet (Relatively Speaking)


Q: What are the Pros and Cons of Seed Investing? Seed investing is a bit of a sucker bet. At least on a relative basis to other types of venture investing. What do I mean? Well, the “good news” for seed investing is you should have a much lower entry price than a Series A-B-C investor. I.e., the earlier you invest, the lower the price. But … the benefits of that lower price is balanced against taking more risk (seed is earlier), and often and importantly, by much lower ownership.

The Complete Guide to SaaS Revenue Modeling

In today’s climate, it’s more important than ever for SaaS companies to build rock-solid financial models on which they can operate and make key business decisions. The teams at SaaSOptics and Burkland have teamed up to create a comprehensive guide to the most difficult aspect of financial modeling: revenue forecasting.

Narrative Economics and the Power of Stories

Tomasz Tunguz

If I start a salacious tweetstorm that our local bank is running out of money, that rumor will circulate quickly. Eventually, the rumor will trigger a bank run. By tomorrow, the bank will face insolvency, even though it was business as usual at the bank this morning. This is the idea behind Narrative Economics. Robert Shiller wrote Narrative Economics , in which he explores how stories impact the economy.

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The Secret to How Our Most Successful Customers Automate SaaSOps


Every single day, thousands of mission-critical workflows are running on BetterCloud. It’s pretty amazing to know that thousands of customers trust us to manage and secure their digital workplaces. But now more than ever, our customers are leaning on BetterCloud. With layoffs and furloughs happening at an unprecedented rate, many of our customers are being asked to do more with less.

6 SaaS Customer Retention Best Practices


In customer retention, every engagement counts. There is no final effort in the days and weeks leading up to an anniversary that can overcome a poor relationship in the months prior. Rather, customer retention for SaaS enterprises is a result of the customer experience. It is an outcome based on an emotional reaction and connection to the performance of a supplier and the value a customer experiences through using that enterprise’s product.

3 Surprising SaaS Sales Metrics Startups Need to Track


Some SaaS metrics are pretty ubiquitous: I challenge you to find a SaaS dashboard that doesn't have some kind of passing reference to MRR or Churn. Others, however, are less common; but in the case of these 3 overlooked SaaS metrics , no less important to track

How subscription companies are reacting to COVID-19


As the coronavirus (COVID-19) continues to spread, we’re seeing trends in how subscription companies are reacting and adapting for their […]. The post How subscription companies are reacting to COVID-19 appeared first on Zuora. COVID-19

Are Your Embedded Analytics DevOps-Friendly?

Does your analytics solution work with your current tech stack and DevOps practices? If not, any update to the analytics could increase deployment complexity and become difficult to maintain. Learn the 5 elements of a DevOps-friendly embedded analytics solution.

Best Dropshipping Companies

The Daily Egg

With ecommerce trends on the rise, dropshipping has quickly grown in popularity over the years. It’s an appealing alternative to traditional sales methods. Rather than buying inventory upfront, storing it, and shipping it to customers on your own, dropshipping makes it possible for you to sell online without ever touching your inventory. With dropshipping, the […]. The post Best Dropshipping Companies appeared first on The Daily Egg. Reviews

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Never Quit If


Never Quit If … 1. Never Quit If … You Have 10 Unaffiliated, Happy Paying Customers. And Aren’t Completely Out of Money. It’s almost impossible to get anyone to buy any new business web services. The last thing anyone needs is another CRM, another invoicing app, another quoting tool, another recruiting app, etc. You got 10 paying customers out of the ether, that aren’t your friends, folks that work at your old company, your old boss, etc.?

10 Must-Haves for an Impactful Virtual Meeting


Very quickly the world has been forced to communicate virtually. We are fortunate to be in constant communication with our coworkers, customers, and prospects using video sharing and other communication platforms. However, this practice, while not completely foreign, is not the norm for many businesses. There are certain hurdles to overcome if you want to keep your business running like a well-oiled machine. .

Turn your critical internal sales knowledge into an effective training program with Christi Wall

Predictable Revenue

We’ve known this about salespeople for a long time: they are on the frontlines of interactions with customers and, therefore, have a depth of knowledge of why people buy… and why they don’t. Unfortunately, that resource is often an untapped. The post Turn your critical internal sales knowledge into an effective training program with Christi Wall appeared first on Predictable Revenue.

The Five-Finger Approach to Onboarding

As a group who provides the software tools necessary to manage the contracts to cash process, Aysling onboards users and projects daily, and has learned some important tips if you want to be successful when onboarding new clients and/or projects.

The 13 Most Effective Ways to Increase your Conversion Rate

The Daily Egg

Website conversion rates average around 2 percent. For every 100 visitors, you can expect to only get 2 customers. And honestly, that’s a pretty good conversion rate. Many sites only have a 0.1 conversion rate. That takes 1000 visitors to get 1 customer. How do we improve our conversions so we can get […]. The post The 13 Most Effective Ways to Increase your Conversion Rate appeared first on The Daily Egg. Conversion


10 Lessons From Putting on a Virtual Event for 16,000


So little old Team SaaStr just put on our first digital event, SaaStr Summit: Bridging the Gap. We had over 16,000 registrants in the end, and learned a lot. The speakers were incredible, from the CEO of Slack and Twilio and Zuora, to the CIOs of Zendesk and Nutanix, to the CMO of TripActions and Microsoft for Startups, to the CROs and heads of sales from Brex, Atlassian, Pandadoc, Salesforce, and much more.


Andreessen Horowitz

Every Western institution was unprepared for the coronavirus pandemic, despite many prior warnings. This monumental failure of institutional effectiveness will reverberate for the rest of the decade, but it’s not too early to ask why, and what we need to … The post IT’S TIME TO BUILD appeared first on Andreessen Horowitz. policy coronavirus education future of cities jobs manufacturing

3 Not-So-Obvious Shifts You MUST Make to Sell in Uncertain Times

Sales Hacker

I have two skills that I haven’t needed to bust out for a long time. The first? I can ride a unicycle. I’ve actually never had a need for that skill. The second? I happen to have a knack for combining behavioral science with sales methodology to successfully help companies shift during times of uncertainty. Fortunately, that’s a skill I haven’t needed to use for twelve years, but here we are. When asked, “What are the top three recommendations would you give your sales team today?”

Digital Trends Report 2020

As part of our goal to continue helping our community during these times, we wanted to share with you this critical data on the state of digital products across industries and provide context on how businesses are responding to the changing winds.

Best E-commerce Website Builders

The Daily Egg

If you are ready to begin selling online, you may look to sites like Amazon for inspiration. After all, Amazon makes selling things online look so easy. Your business almost certainly does not need to worry about Amazon’s massive product selection or millions of daily visitors. (At At least not yet.) You probably also don’t want […]. The post Best E-commerce Website Builders appeared first on The Daily Egg. Reviews

6 Brutal Truths About Fundraising


Q: What’s the Brutal Truth About Fundraising for Startups? The brutal truths are: Everyone wants to fund the same thing. The earlier stage you are, the more different folks will come to different conclusions based on very limited data. E.g., just the team. Or just a few customers. But almost everyone is still looking for the same thing. Unicorns. They just may roll the dice differently in the early days based on whatever tiny signs of pre-success you may have. More on that here.

23 Fintech Companies Aiding in Coronavirus Relief

Andreessen Horowitz

This week, fintech startup Propel and nonprofit GiveDirectly announced their role in carrying out Project 100 , an initiative to send $1,000 cash transfers directly to 100,000 COVID-impacted American families within the next 100 days. The $100 million project is … The post 23 Fintech Companies Aiding in Coronavirus Relief appeared first on Andreessen Horowitz. fintech news policy Uncategorized coronavirus

How to Practice Gratitude (And Move Prospects Through the Pipeline Faster)

Sales Hacker

It doesn’t matter what company you work for; what stage you’re at in your sales career; or whether you prefer to use emails, phone calls, or LinkedIn messages when you’re prospecting — the biggest problem that all sales and customer success reps struggle with is still the same: ensuring your ideal prospects convert. According to Salesforce, an average of 58% of the deals in your pipeline will stall. So clearly, the numbers aren’t in our favor.

5 Things a Data Scientist Can Do to Stay Current

DataRobot together with Snowflake – a leading cloud data platform provider — is helping data scientists stay current with the latest technology and data science best practices so that they can excel in an increasingly AI-driven workplace. Five Things a Data Scientist Can Do to Stay Current offers data scientists guidance for thriving in AI-driven enterprises.

Best CRM Software

The Daily Egg

Large organizations have relied on CRM (customer relationship management) software for years. This type of software simplifies the process of tracking communications with customers, giving your customer-facing employees and sales force the kind of information they need to do their jobs as successfully as possible. CRM is a communication management solution that helps you manage […]. The post Best CRM Software appeared first on The Daily Egg. Reviews

SaaStr Podcasts for the Week with Domo and Gorgias — April 24, 2020


327: John Mellor is Chief Strategy Officer @ Domo, the company that allows you to leverage BI at scale to empower your team with data. Prior to their IPO, Domo raised funding from the likes of Benchmark, Founders Fund, a16, Greylock and IVP to name a few. As for John, prior to Domo he served as vice president for strategy and business operations for Adobe’s Digital Experience business, driving more than $3 billion in annual revenue.

Primary Care Needs a New Operating System

Andreessen Horowitz

Primary care was meant to be the front door to the healthcare system: the one-stop-shop we rely on for all of our general healthcare needs, and to help us navigate the rest of the convoluted care delivery ecosystem. But as … The post Primary Care Needs a New Operating System appeared first on Andreessen Horowitz. bio marketplaces healthcare

Use This Interview Scorecard Template to Win the Top Sales Talent

Sales Hacker

Can you ever be sure you’re hiring the right salesperson? When I first wrote this article, we were in a very different place, with unemployment at an all-time low and sales hiring a top priority. Man oh man, how the world has changed so quickly! Whether your company has paused hiring, topgrading, still hiring, or will be in the future, having the right people for your business and stage will ALWAYS be a priority.

Testing at Every Stage of Development

Up to 80% of new products fail. The reality is harsh and the reasons why are endless. Perhaps the new product couldn’t oust a customer favorite. Maybe it looked great but was too hard to use. Or, despite being a superior product, the go-to-market strategy failed. There’s always a risk when building a new product, but you can hedge your bets by understanding exactly what your customers' expectations truly are at every step of the development process.

How to Start a Business for Less Than $100

The Daily Egg

If you’ve ever dreamed of being your own boss, there’s never been a better time to do it. But what if you’re big on ideas but short on cash? Or what if you could use a second income but don’t have time to pull extra shifts or take on a second job? Believe it or […]. The post How to Start a Business for Less Than $100 appeared first on The Daily Egg. Conversion

14,000 Now Coming to SaaStr Summit: Bridging the Gap this Wednesday. Moving to Waitlist.


Thank you to everyone signed up to come to SaaStr Summit: Bridging the Gap this Wednesday April 22. It will be an incredible day, from an open sales breakfast and AMA with the leaders from Atlassian and Brex, to thinking through marketing priorities with the CMO of TripActions, to Jeff Lawson CEO of Twilio and Byron Deeter of Bessemer talking through downturn strategies, to Stewart Butterfield and Jason Lemkin. 8am to 5pm. link].

Customer retention strategies for turbulent times


Customer retention is more important than ever during these uncertain times. Businesses that are able to retain customers now, at the height of the crisis, will be in a much better position post-crisis. Knowing what to focus on can be challenging when everything has been thrown into chaos—in both your personal and professional life. This uncertainty can set off changes in customer needs and behaviors.