Tom Tunguz

JANUARY 10, 2018

In December 2017, the amount raised in ICOs nearly equaled the amount raised by Series A investments globally. The technology innovation catalyzed by Bitcoin and Blockchain is creating many multibillion dollar economies quickly. The ICO market today bears many similarities to the dotcom era. Startups can raise hundreds of millions of dollars on an idea.

Innovation 187

Innovation Blockchain Finance Marketing 187

Practical Advice on SaaS marketing

JANUARY 6, 2018

For lots of us software-as-a-service (SaaS) marketers, the first thing we want to do with a new prospect is show them a demo. They visit our website: invite them to a demo They walk into our trade show booth: show them a demo They download a white paper, open an email, attend a webinar, whatever: schedule a demo. My advice: Stop doing that. If we rush into a demo before the prospective customer is ready for one, a few bad things may happen: We miss an opportunity to learn more about the prospect

SaaS 122

SaaS Software Marketing Sales 122

Sales Hacker

JANUARY 8, 2018

What makes a killer sales kickoff meeting? Is the review of numbers? Sort of… Is it the announcement of a new product, service, feature set? Perhaps… Is it the Rah-Rah speech from the CEO? Maybe… Is it the announcement of new marketing initiatives to support lead generation and demand generation efforts? Getting warmer… What really sets the best sales kickoff meetings apart from the mediocre ones is making sure you provide your sales team with something more valuable

Sales 109

Sales Forecasting Consulting Leadership 109

Think Strategies

JANUARY 12, 2018

One of the biggest challenges facing organizations of all sizes trying to move to the cloud is finding and retaining the skilled workers necessary to implement today’s rapidly expanding assortment of on-demand services. This skills gap cost companies more than $250 million in lost business opportunities in just one year, according to a recent survey conducted by the London School of Economics and sponsored by Rackspace.

Cloud 100

Cloud Strategy Customer Support Development 100

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When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

Scale

InsightSquared

JANUARY 8, 2018

There’s an African proverb that goes something like this: “When elephants fight, the grass suffers.” This scenario is beginning to play out in marketing. The big players — native reporting in marketing automation and cloud-based sales- and business intelligence (BI) vendors — have caused the ground beneath specialty marketing analytics vendors to shake.

Marketing 94

Marketing Cloud Sales Enablement Acquisition 94

Sales Hacker

JANUARY 11, 2018

At first glance, project managers and sales professionals don’t seem to have much in common. They inhabit different worlds and generally aim for different goals. Budget-conscious, time-crazed and snoopier-than-normal, the stereotypical project manager seems, at most, a very distant cousin of the freewheeling, outgoing and glib sales practitioner.

Management 107

Management Underperforming Technical Team Social Media Benchmarks 107

CloseSaaS

JANUARY 10, 2018

If you want your inside sales team to reach their quotas and feel motivated to crush it every single day, there’s one thing you should embrace: Competition.

Sales 52

Sales Management 52

InsightSquared

JANUARY 12, 2018

Guest blog by Joe Rodden, Sales Systems Manager at Catalant Technologies. As a strategic member of the sales team, ops plays a critical role in owning the sales tech stack. While sales leadership may sign on the dotted line for new vendor contracts, the responsibility of onboarding, implementation and training falls on the sales ops team. It’s important to be involved in every step of the process so you can effectively manage your organization’s sales technology.

Scale 75

Scale Transportation Sales Consulting 75

FastSpring

JANUARY 10, 2018

If price localization isn’t part of your SaaS strategy, it’s limiting your long-term growth––and probably irritating customers around the world! One study of 50 successful SaaS companies found that those with localized pricing outgrew their competitors by 30% or more. Here’s a closer look at what exactly price localization is, and how it benefits your ecommerce site.

Pricing 60

Pricing Strategy SaaS 60

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

Data

Sales Hacker

JANUARY 8, 2018

It seems like an age old topic, how does a Marketing Qualified Lead get to the starting point of the sales process? There is a narrow line between asking for high quality leads and properly handling leads according to their quality. In this article, we’ll breakdown how to efficiently transition your marketing qualified leads to your sales team while improving the entire handoff process in 5 simple steps.

Sales 102

Sales Social Media Communication Marketing 102

CloseSaaS

JANUARY 8, 2018

When you’re running a services business, it’s easy to set yourself up for failure. Unscalable sales processes, unsustainable pricing models, and bad contracts can all spell doom for the future of your company.

Sales 52

Sales Pricing Business 52

InsightSquared

JANUARY 12, 2018

Guest blog by Joe Rodden, Sales Systems Manager at Catalant Technologies. As a strategic member of the sales team, ops plays a critical role in owning the sales tech stack. While sales leadership may sign on the dotted line for new vendor contracts, the responsibility of onboarding, implementation and training falls on the sales ops team. It’s important to be involved in every step of the process so you can effectively manage your organization’s sales technology.

Scale 54

Scale Transportation Sales Consulting 54

ReSci

JANUARY 9, 2018

Kylie Cosmetics by Kylie Jenner has made a shocking $420 million in revenue just one and a half years from launch. But Kylie isn’t the only celebrity to make waves with their startup. Today we’re going to examine popular celebrity brands and the advantages celebrity. The post 23 Celebrity Brands: Effects of Starpower on a Startup appeared first on ReSci.

Branding 50

Branding Startup Revenue 50

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

AI

Sales Hacker

JANUARY 9, 2018

Is it your fault if you’re a bad salesperson? Well, it depends. If you’re knowingly in a sales role just for the cash but you don’t really care about solving customer problems, then you’re in the wrong biz. If you’re trying to do right by the customer but you lack the skills and know how, then it’s likely a management problem.

Technology 93

Technology Social Media Sales Engagement 93

Brian Balfour

JANUARY 11, 2018

We’ve all heard the rallying cry of the “One Metric That Matters”. Choose your north star and focus. Grow 7% week over week. If you grow daily active users (DAUs), the rest will follow. But blindly buying into the concept of the one metric that matters (OMTM) is a fatal oversimplification. In a recent essay , Casey Winters, formerly Growth at Pinterest, says: “The search for one key metric for a complex ecosystem like Pinterest over-simplifies how the ecosystem works and prevents anyone from foc

Metrics 105

Metrics Scale Retention Engagement 105

InsightSquared

JANUARY 12, 2018

Guest blog by Joe Rodden, Sales Systems Manager at Catalant Technologies. As a strategic member of the sales team, ops plays a critical role in owning the sales tech stack. While sales leadership may sign on the dotted line for new vendor contracts, the responsibility of onboarding, implementation and training falls on the sales ops team. It’s important to be involved in every step of the process so you can effectively manage your organization’s sales technology.

Scale 54

Scale Transportation Sales Payment Features 54

Sales Enablement, SaaS and Growth

JANUARY 11, 2018

At the beginning of each year I like to reflect on where I’m investing my time - this exercise helps me evaluate whether or not it’s being used in the most valuable, productive and impactful way. In my mind, that’s the best way to set myself up for success. Indeed, over the past 12 months I’ve been very deliberate about adopting a growth mindset, and building time into my calendar dedicated to personal development.

Sales Recruiting 100

Sales Recruiting Sales Hiring Sales Enablement Construction 100

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

AI

Sales Hacker

JANUARY 10, 2018

The post How to Measure Key Metrics That Drive Sales Results appeared first on Sales Hacker.

Metrics 70

Metrics Sales 70

InsightSquared

JANUARY 8, 2018

We recently spoke with Joe Flynn , Senior Vice President of Global Sales at Amadeus Hospitality about how he uses InsightSquared to help his reps better focus, drive the right behaviors and generate more results. Here’s what he had to say: . Q: How does your team use InsightSquared to make sure that your reps are keeping on top of every opportunity?

Management 54

Management Sales Compensation Marketing 54

Sales Hacker

JANUARY 8, 2018

The post Four Proven Strategies for Inside Sales Teams to Win More Deals appeared first on Sales Hacker.

Strategy 40

Strategy Sales 40

Sales Hacker

JANUARY 10, 2018

The following stats, facts, and tips support the wisdom of integrating direct mail into email marketing campaigns, as well as provide some best of breed guidelines for effective ways to accomplish this. Adding Direct Mail to Email Campaigns Makes Good Economic Sense. Using the two channels results in an up to a 35% lift over a single channel—IWCO. Sending direct mail after email increases effectiveness by 40%—Canada Post. 57% of millennials have made purchases based on direct mail offers—USPS.

Marketing 106

Marketing Communication Acquisition Advertising 106

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

Payments