Sat.Mar 02, 2024 - Fri.Mar 08, 2024

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Using Generative AI to Drive Corporate Impact

TechEmpower SaaS

Generative AI is revolutionizing how corporations operate by enhancing efficiency and innovation across various functions. Focusing on generative AI applications in a select few corporate functions can contribute to a significant portion of the technology's overall impact. Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction.

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What is User Engagement Analysis? Top 9 Metrics to Track

User Pilot

How do you conduct user engagement analysis? What metrics you should track? How do you use the insights to improve user engagement? These are the main questions the article explores. We also look at a couple of analytics tools for analyzing user engagement. Let's dive right in! TL;DR User engagement is a measure of how active your users are inside the product and how good the product is at keeping them interested.

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The Zero-Click Email Strategy That Gets Us 40%+ Open Rates

Sparktoro

Ugh, I don’t want to give away my email strategy. Because it’s mine and it’s working really well for us. But since Rand recently wrote about how email is the most consistent, reliable marketing channel — and, well, he’s right — I’d be remiss in not helping you out.

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5 Interesting Learnings from Okta at $2.5 Billion in ARR

SaaStr

So Okta is one of our favorite SaaS and Cloud leaders. The story is super inspiring. Founder CEO Todd McKinnon was VP of Engineering at Salesforce and left to start Okta in the depths of the last downturn. Salesforce and Marc Benioff at first said the core market, security identity, was too small of a market. Then, they brought out a competing product :).

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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What Happens When AI Performance Asymptotes?

Tom Tunguz

In the past, the bigger the AI model, the better the performance. Across OpenAI’s models for example, parameters have grown by 1000x+ & performance has nearly tripled. OpenAI Model Release Date Parameters, B MMLU GPT2 2/14/19 1.5 0.324 GPT3 6/11/20 175 0.539 GPT3.5 3/15/22 175 0.7 GPT4 3/14/23 1760 0.864 But model performance will soon asymptote - at least on this metric.

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From Prep to Pass, Scytale Launches Its Built-In Audit, Transforming It Into The Complete Compliance Hub for SaaS

Scytale

For SaaS companies, it’s hard not to hear the word ‘audit’, without your heart skipping a beat or two. Finding the best audit firm for your company’s culture and tech stack, hundreds of back-and-forth requests, and manually collecting and sharing evidence, takes up so much valuable time and resources. Let’s just be honest: audits are annoying.

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GTM 84: Outbound Isn’t Dead: This is How to Reach the Inbox with Stephen Hakami

Sales Hacker

Stephen Hakami is the Founder and CEO of Wiza – the most accurate way to find verified contact information for B2B prospects. Stephen started the company in 2019 after a sales career of being frustrated with bad data, and set out to build a prospecting tool that’s powered by live LinkedIn data. Discussed in this Episode: The frustration with bad data and the inspiration behind building Wiza.

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How Do You Know You are Ready to Implement With the Help of Userflow?

Inturact

Know the necessary preparations needed and factors to consider, in order to ensure that your team is fully equipped to implement with the help of Userflow.

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Collaborative Disruption at the DoD with Kathleen Hicks and Sharon Weinberger

Andreessen Horowitz

At the second American Dynamism Summit in January, U.S. Deputy Secretary of Defense Kathleen Hicks sat down for an interview with Wall Street Journal national security and foreign policy editor Sharon Weinberger. Here is a transcript of their conversation. Sharon Weinberger: I wanted to start off with a more somber note of what you referenced in your speech talking about the tragic loss of life of the three U.S. service members.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Everyone in Your Org Should Listen to 1 Customer Call a Week. Every Week.

SaaStr

So years ago on SaaStr, I wrote a post on how everyone in your company should do customer support once a month. I learned this from Intuit, brought it back to my startup, and forced everyone to do it. Even engineering, which at first strongly resisted. More on that here: Everyone in SaaS Needs to Do Customer Support. At Least Until You Have 50-100 Employees.

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The Opposite of a Good Idea is a Good Idea

Tom Tunguz

For those of us who love logic, the paradoxical title of this post should catch your eye, just as it did mine. In Alchemy , the founder of a major brand agency describes the way many of the major consumer companies in the world created brands. We call it breaking out : a double entendre which means both growing faster than competitors but also in a different way than their competition.

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Clouded Judgement 3.8.24 - 2024 Guides

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now 2024 Guides - Are they Conservative? So far we’ve got a number of full year 2024 guides. Overall, companies are not guiding above current consensus (median guide is 0.2% below consensus). Is this just companies guiding conservatively, to set up the year for beat and raises?

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Trust and Value in Customer Relationships with Larry Levine

Predictable Revenue

Collin Stewart is joined by Larry Levine, a veteran sales guru and the visionary author behind "Selling from the Heart." The post Trust and Value in Customer Relationships with Larry Levine appeared first on Predictable Revenue.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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The Riskiest Venture-Backed Startups Are 3H’s: High Growth, High Churn and High Burn

SaaStr

So recently I caught up with a great founder and a beloved product. They rocketed to $20m ARR, and then … growth radically slowed. To 15% a year. From 100% growth at $10m ARR, to 15% at $20m ARR. That’s rough. But rapidly slowing growth has happened to many the past 24 months. The tough part? The burn and the churn. The burn was at a stunning $2m a month, and the churn had spiked.

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Looking into the Future of BI With Colin Zima

Tom Tunguz

On March 15th at 9:30 Pacific time, Office Hours will host Colin Zima, CEO of Omni Analytics. Colin is no stranger to business intelligence & data analysis. He worked on search quality at Google, founded a dynamic pricing company for the restaurant industry, then ran data at a hotel tonight before becoming Chief Analytics Officer at Looker through its acquisition by Google.

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FastSpring Support and Subscription Management Continue to Impress SocialBee

FastSpring

SocialBee , a social media management platform and SaaS based in Romania, first started using FastSpring in 2018. Co-Founder and Chief Executive Bee Ovi Negrean has used the word “flawlessly” to describe how FastSpring’s merchant of record use case has worked for SocialBee (more on that below!). After adopting FastSpring as their merchant of record, SocialBee even saw 2x year-over-year growth in monthly recurring revenue (MRR) after their first year with FastSpring.

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Email is the Most Consistent, Reliable Marketing Channel on the Web and I Can Prove It

Sparktoro

This is a very short post to say: If you’re not investing in your own email marketing list, you’re making a bad choice. Social media engagement rates have plummeted the last 15 years. Ad engagement, too. Google CTRs have fallen massively the last decade with the rise of zero-click searches.

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People, Passion & Perfection: The Key Ingredients for an Awesome Product

Need help launching innovative software quickly? Dive into "People, Passion, and Perfection" and unlock the secrets to building excellent products in the digital age. Fast-track your journey with Tech Accelerator: Agile and Cloud-Native for flexibility & scalability AI-powered innovation for faster results Quality at every step for a flawless user experience See real impact across industries: Healthcare: Empower patients and medical professionals with intuitive solutions Education: Transform cla

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The Capital Everyone is Regretting Right Now is the “Free” Capital

SaaStr

2021: “Just raise the extra capital! We don’t need it, but at that price — it’s basically free” 2024: “Free? FREE?? What were we thinking. Thank you much for that great advice, Mr. VC” — Jason ✨Be Kind✨ Lemkin  ?? (@jasonlk) February 15, 2024 So, so much has changed since the peak crazy days of 2021. For some, actually, like Palantir, Cloudflare and more — these are actually still the best of times.

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The future of Embedded Payments: 2024 predictions for software companies

Payrix

Embedded Payments have become a popular feature in the ecosystem of software developers who understand their role in driving better user engagement, value, growth, and competitive advantage. But in the rapidly evolving world of digital payments, nothing stays the same for long. New trends and themes are constantly emerging, which may have you wondering—what’s in store for Embedded Payments in 2024?

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Celebrating Excellence: Jon Tewes Receives the Q4 2023 Springie Award

FastSpring

Working at FastSpring means having a true commitment to fostering a culture of recognition and appreciation, where we all feel valued and encouraged to contribute our best. The Springie Award, our quarterly Peer-to-Peer appreciation award, exemplifies this commitment, providing a platform for employees to recognize their colleagues’ exceptional contributions.

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5 Essential Tools for Invoice Payment Processing

BlueSnap

Effective invoice payment processing is crucial for your business’s financial stability and healthy cash flow, yet so many companies still grapple with delayed payments, inefficient processes and the risk of funds stalling in collections. The post 5 Essential Tools for Invoice Payment Processing appeared first on BlueSnap.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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My App Stack: Job van der Voort, CEO at Remote

SaaStr

“My App Stack” is a new series where we dig in with top CMOs, CROs, CTOs and CEOs on just what apps they’re really using to run their business. I always learn a lot from these — they are in essence a best practices list from each leader. Last time we had a great one with Rachel Wolan, CPO at Webflow, check it out here. This week we have Job van der Voort, CEO at Remote!

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Recurring Billing: Definition, How it Works, and Best Practices

Stax

As the business landscape continues its unstoppable evolution, the necessity for operational efficiency and innovation becomes even more pronounced. For businesses offering subscriptions, memberships, retainers, and other recurring services, recurring billing is a powerful solution to streamline processes and ultimately enhance revenue generation. Consider this: Consumers are already conditioned to the subscription model.

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Free vs Paid Analytics Platforms: How to Choose One (+ Best Tools in Each Category)

User Pilot

Analytics tools offer a competitive advantage for companies investing in prolonged product growth. However, not all companies can invest precious resources in an analytics tool. In reality, some companies are better served using free vs paid analytics platforms. Which camp would you belong in? In this article, we’ll present the advantages and disadvantages of paid analytics platforms versus their free version counterparts and the best tools for each category.

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Meet Our MozCon 2024 Community Speakers

The Moz Blog

Thank you to everyone who submitted pitches to speak at MozCon! After much deliberation, we settled on two community speakers that we’re confident are going to be a great addition to the MozCon Stage. Ready to meet them?

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Top SaaStr Content for the Week: New Podcast with Gusto’s CRO, New Workshop Wednesday with Unusual Ventures and lots more!

SaaStr

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Tech and Startups Have Changed. Do Founders Still Come Last? The SaaS Decacorn is Back. But Different. The Advice That Stings is The Advice You Want to Hear How to Double Your SaaS Magic Number and Increase Efficiency Small Deals at Large Customers.

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Payment Security: Everything You Need to Know About Secure Payments

Stax

Let’s talk about the “F” word—fraud. In 2023, the cost of fraud to online businesses was $48 billion globally, according to Mastercard. To stay ahead of fraud means merchants must understand the threats, use trusted and secure providers, and keep up to date on payment security trends. So, let’s dive into payment security, touching on the basics of what you need to know to ensure secure payments.

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How to Build Custom Funnel Reports in SaaS

User Pilot

Funnel reports are a popular analytics tool used to optimize customer journeys and user flows. Our guide explains how to build and analyze funnel reports for actionable insights. Let’s get to it! TL;DR Funnel reports are analytical tools for visualizing the stages of the customer journey and analyzing how users progress from one stage to another.