Tue.May 23, 2023

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Thriving in the Attention Economy: Four Tips for Capturing and Holding Your Audience's Attention

Buffer Resources

If you’ve ever sat through a 90-minute YouTube video essay about a random obscure topic — like this one about Disney channel’s theme — you may find the stats about humanity’s reducing attention spans jarring. It’s easy to see why people are worried, but if a video about the theme song of a network that creates content for kids and tweens has four million views, then we might not be approaching the topic of short attention spans correctly.

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Sales Reps Really Do Have to Close 4x-5x What They Take Home, and More: Iconiq’s Sales Compensation Guide

SaaStr

So leading growth stage VC Iconiq has published its latest and very detailed Definitive Guide to Sales Compensation here. It’s very detailed and oriented more toward growth-stage scale-ups — but it’s excellent. Everyone should have a read. I didn’t so much learn from it as confirm — confirm things I’ve seen, known, and put into practice, and seen it confirmed across many SaaS startups.

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Ethics — what ethics? For Microsoft, it’s full speed ahead on AI

IT World

Microsoft is all in on artificial intelligence (AI) for a very simple reason: it believes its lead in the technology will make it the tech world’s top dog again. Microsoft is far behind Google in search and browsers, but it believes AI can help it eat into that lead, or even make Microsoft dominant. The stakes couldn’t be higher. Microsoft CFO Amy Hood recently told analysts that a single percentage point of market share in search advertising is worth $2 billion.

AI Search 127
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The Playbook to Multi-Channel Marketing & the Art of the Product Launch with Sprig CMO Elizabeth Walton Egan (Video)

SaaStr

Whether you’re part of a startup ready to enter the market or working at an established business ready to launch a new product, it’s critical to understand how to approach your target audience. But simply sending out a few press releases isn’t enough –– you need a strategy to reach customers and prospects. Sprig CMO Elizabeth Walton Egan believes that simply putting your product out there won’t attract customers: “If you build it, they will come does not work.

Scale 246
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Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

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Aligning Founder Superpowers with Product Cycles

Andreessen Horowitz

Watching the generative AI space shape up over the past several months has reaffirmed my belief that, as product cycles mature, different types of builders have leverage at different moments in the cycle. And, at this early stage in generative … The post Aligning Founder Superpowers with Product Cycles appeared first on Andreessen Horowitz.

More Trending

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Using Generative AI to Unlock Probabilistic Products

Andreessen Horowitz

One remarkable thing about the invention of generative AI is that it’s one of the first examples of a probabilistic computer that produces outputs that are varied and non-deterministic. Some, who expect these systems to behave like traditional systems, have … The post Using Generative AI to Unlock Probabilistic Products appeared first on Andreessen Horowitz.

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8 Insider Tips for Selling to Founders

Sales Hacker

There are many different types of people you come across in your sales career. Founders are a unique animal, but they aren’t all built the same way. This makes selling to founders a bit more nuanced than other personas. But founders are the final decision-makers at their company — so working directly with founders is a great way to cut through the noise and sell directly to the person who will be signing the check.

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Adobe brings Generative AI to Photoshop

IT World

Adobe has thrown a grenade at the heart of the creative industries with the introduction of generative AI-driven features in the latest beta of its classic creative application, Photoshop. What is Generative Fill AI in Photoshop? Generative Fill lets users make major edits to images using text-based queries. Basically, you can tell Photoshop what you want, grabbing items from an image and placing them in AI-created environments such as alleys, caves, or under the Northern Lights.

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Average Cost of Service and Economies of Scale

The SaaS CFO

Average Cost of Service (ACS) is an important but obscure SaaS metric for SaaS finance. I reference this metric when speaking with SaaS founders and finance teams about the balance between their cost structure and pricing plans. It’s also a component of my SaaS Scalability Index (SSI). Average cost of service helps us determine if […] The post Average Cost of Service and Economies of Scale appeared first on The SaaS CFO.

Scaling 98
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Mastering Apache Airflow® 3.0: What’s New (and What’s Next) for Data Orchestration

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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Microsoft 365 suffers another outage, its sixth this year

IT World

Microsoft 365 suffered another outage on Monday, preventing users from accessing Microsoft 365 apps. “We’re investigating an issue affecting access to [link] and Microsoft 365 apps,” the company said in a Tweet. Users reported that they were experiencing issues when accessing their Outlook mailboxes and were unable to connect to the Microsoft 365 servers.

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Product-Led Organization for SaaS: What It Means and How to Become One

User Pilot

In SaaS, many companies identify themselves as a “product-led organization”. But what does it even mean to be a product-led company? And does the term actually fit your company? In this article, we’ll explore what it means to be a product-led organization and how you can unlock product growth with some real “product-led” strategies. TL;DR A product-led organization operates under the premise that if the product is really good at satisfying the market’s needs, users will convert into paying custo

Scale 98
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Microsoft’s M365 Copilot AI assistant gets third-party app integrations

IT World

Microsoft will let customers connect its Microsoft 365 Copilot to other applications via “plugin” integrations, effectively giving the generative AI assistant access to data from thousands of third-party software tools, the company announced today at its Build developer conference. The AI assistant, unveiled in March, uses OpenAI’s ChatGPT-4 large language model (LLM) to automate processes in Word, Outlook, Teams, and other apps in the M365 suite.

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AI Customer Experience: 10 Ways to Implement in Your SaaS

User Pilot

The rise of AI is grabbing headlines across the globe at the moment and the world of customer experience is no less. In this article, we’re going to unpack how AI customer experience can completely transform how people engage with your SaaS. We’ll cover how the customer experience is defined, where AI comes into the picture, how it can help engage your customers , and explore some specific tactics for leveraging artificial intelligence within your product.

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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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AI for AEs: Top Performer Hacks Unveiled

Sales Hacker

Ready to make AI (Artifical Intelligence) your secret weapon? The future belongs to reps that choose to embrace it. Guest: Connor Morello , AE at Outreach In this 30-minute session, we’ll show you: AI that a top performing reps use Native AI in the Outreach platform Resources on how to use AI to your advantage as a seller The post AI for AEs: Top Performer Hacks Unveiled appeared first on Sales Hacker.

AI 88
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How Ecommerce And Tech Companies Can Learn From Each Other

Entrepreneur - SaaS

Direct-to-consumer brands and Saas companies have more to learn from each other than you might think.

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Growing enterprise revenue boosts Zoom’s first-quarter growth

IT World

Despite falling revenue from online sign-ups, videoconferencing company Zoom remains positive about its future outlook, posting a 5% year-on-year increase in total revenue for the three months to April 30. The company saw unprecedented levels of growth during the COVID-19 pandemic but since the end of global lockdown orders has sought to pivot to connect workers both inside and outside the office to stabilize its long-term growth.

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Trailblazing the Path to Wellness: An Interactive Map of US Mental Health Startups

TurnKey Labs

Mental health has taken center stage over the last few years. From cutting-edge therapy platforms to groundbreaking diagnostic tools, it has finally shaken off the stigma and is now a rising star for innovation and tech. Whether you’re a mental health professional, tech executives, or someone seeking a personal solution, an exciting future lies ahead!

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Userlane vs Usetiful vs Userpilot – Which is Best for Your SaaS?

User Pilot

Deciding between Userlane, Usetiful and Userpilot? We know that choosing the best product adoption platform for your SaaS is difficult. So we decided to write a more in-depth comparison of the three tools – going into more detail about the tools’ features, use cases, pros and cons – than what you’ll find on review sites. Whether you’re looking mainly to improve your user onboarding or product analytics, collect user feedback or NPS – you’ll find out how

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The Benefits of Electronic Bill of Lading: Streamlining Shipping Processes

SaaS Metrics

The global shipping industry is constantly evolving, and with it comes a plethora of changes aimed at streamlining processes and boosting efficiency. In recent years, the electronic bill of lading (eBL) has emerged as a significant development in shipping documentation, offering numerous benefits to shippers, carriers, and other stakeholders. The eBL replaces.

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ProductFruits vs Usetiful vs Userpilot – Which is Best For Your SaaS?

User Pilot

Deciding between ProductFruits, Usetiful and Userpilot? We know that choosing the best product adoption platform for your SaaS is difficult. So we decided to write a more in-depth comparison of the three tools – going into more detail about the tools’ features, use cases, pros and cons – than what you’ll find on review sites.

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The Art of Success: How J.L. Nave Transforms Arts and Cultural Consulting with Nimble

Nimble - Sales

Name: J.L. Nave, III Company Name: Nave Strategies Company URL: www.navestrategies.com Location: Nashville, TN Title: Principal About J.L. Nave III Rooted in his time as president/CEO at the Baton Rouge Symphony and Fort Wayne Philharmonic, J.L. Nave launched Nave Strategies to work alongside nonprofits to focus them on an institutional vision to build positive momentum. […] The post The Art of Success: How J.L.

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Apache Airflow® Best Practices: DAG Writing

Speaker: Tamara Fingerlin, Developer Advocate

In this new webinar, Tamara Fingerlin, Developer Advocate, will walk you through many Airflow best practices and advanced features that can help you make your pipelines more manageable, adaptive, and robust. She'll focus on how to write best-in-class Airflow DAGs using the latest Airflow features like dynamic task mapping and data-driven scheduling!

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Leveraging CRM for Effective Project Management

Teamgate

In this comprehensive guide, we delve into the integration of Customer Relationship Management (CRM) into project management, highlighting its transformative potential. The article covers key CRM features that enhance project management, steps to implement CRM and the common challenges faced.

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Want to Stay Competitive? You Need to Consolidate Your Tech Stack

CloseSaaS

How many apps does your sales team use? It may be time for a little tech stack consolidation. This quick guide will show you how to do it right.

Sales 52
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10 Best Deepfake Apps & Websites: Unleash Your Inner Creator

How To Buy Saas

As artificial intelligence continues to revolutionize the digital landscape, the trend of deepfake videos and pictures has captured our collective curiosity. Whether you’re eager to explore this cutting-edge technology, unravel its intricacies, or simply indulge in lighthearted fun with your friends, we have curated an exclusive list of the 10 best Deepfake apps available in 2023.

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May 23 – Customer Success Jobs

SmartKarrot

Role: Customer Success Manager Location: Melville, NY, United States (Remote) Organization: Get It Recruit – Marketing As a Customer Success Manager, you’ll learn everything there is to know about the MyAdvice suite of digital marketing products and services. Be in charge of and cultivate the relationship you have with your allocated clients, ensuring their pleasure, growth, and retention.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Revealed: 7 Reasons Why Project Management Tools Do Not Work Well Anymore!

SmartKarrot

Project management tools are an integral part of most businesses today and have been so for a few decades now. The tools are used for planning the project, allocating resources, assigning tasks, and tracking the progress thereof. Theoretically, there seem no issues in the entire process. But, if you have been part of several projects you must have noticed that some of them fail, despite your best efforts.