Mon.Feb 22, 2021

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Ways to Optimize Your Blog Posts for SEO

SaaS Metrics

As a website owner, you understand the importance of appearing on the top of the search engine results. It is essential always to stay updated on these trends to be ahead of your competition. There are numerous SEO strategies you will find online. However, you should know that SEO techniques you see online may be outdated and yield no outcome. Unless you use practical techniques, you will only end up wasting your time and resources.

Trends 59
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Google Says Cloud Will Triple Again in Next 5 Years

SaaStr

We did a deep dive on Google Cloud’s incredible numbers the other day here but there was one point in particular it’s worth doing a deep dive on. Google Cloud itself is predicting the Cloud will triple by 2026 or so , and reach $760B in spend in 2025, up from $290B in 2020 (note, I’m extrapolating a year or so from this chart and prediction, which itself is from IDC data): While Google is focused in particular on Cloud infrastructure, it really doesn’t matter.

Cloud 318
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Waterfall Project Management – The Beginner’s Guide

The Daily Egg

In the project management world, waterfall is as straightforward as it can get. It’s a linear project management approach where you gather stakeholder and customer requirements at the beginning of a project and then follow a sequential project plan to accommodate those requirements. That’s it! Think of it as the OG of software development methodologies. […].

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On “Paying” Your Mentors and Advisors: The 2.5x Rule

SaaStr

If I had 1 mentor, just 1, Who said: If you are at $10m ARR, Growing 100%, With 150% net revenue retention, With 80% viral and free lead acquisiton, And 50+ NPS, Then, You have already build a unicorn-in-waiting. If i'd had just 1. Find yours. — Jason BeKind Lemkin (@jasonlk) November 8, 2019. Recently, I met with a CXO of a very cool SaaS company doing about $6m in ARR and expanding nicely — but with some real growing pains.

Scale 352
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SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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Create a killer video strategy: your ultimate video content creation guide

Trint

Video is booming and it’s everywhere. In fact, it’s become so successful as a marketing tool, that it can do more for your brand than any other content type. But don’t take our word for it, the numbers speak for themselves: 94% of organizations report that video converts the same or better than any other content form. 79% of people say a brand’s video has convinced them to buy a piece of software or app. 54% of consumers want to see more video content from a brand or business they support.

More Trending

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Create a killer video strategy: your ultimate video content creation guide.

Trint

Video is booming and it’s everywhere. In fact, it’s become so successful as a marketing tool, that it can do more for your brand than any other content type. But don’t take our word for it, the numbers speak for themselves: 94% of organizations report that video converts the same or better than any other content form. 79% of people say a brand’s video has convinced them to buy a piece of software or app. 54% of consumers want to see more video content from a brand or business they support.

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CRM for Teachers: Organizing In-house, Private Tutors, and Homeschooling Opportunities

Nimble - Sales

Teaching is a calling, but it’s also a business. These concepts are not mutually exclusive and quite frankly, teachers with some entrepreneurship skills have so much more to offer to children they educate. This is why CRM for teachers is so pivotal. In order to successfully juggle 101 tasks a day (getting a constant stream […]. The post CRM for Teachers: Organizing In-house, Private Tutors, and Homeschooling Opportunities appeared first on Nimble Blog.

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Understanding User Metrics Analysis

SaaS Metrics

Having a website is essential, but if a company is not using its website to its full potential to engage its customers, that website is practically useless. If a company’s website doesn’t catch the customer’s attention, doesn’t give the customer something they can do, isn’t even being visited by the customer, what’s the point?

Metrics 95
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Safari Users Can Now Enjoy the Updated Nimble Prospector Browser Extension!

Nimble - Sales

The Nimble Prospector browser extension is now better than ever for Safari users! It’s now easier than ever to manage relationships wherever you engage including prospecting new contacts, enriching leads with business details including email and phone, logging activities, viewing contact and company details for existing contacts, sending trackable email templates, applying tags, and more […].

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How to Build Online Authority For a More Effective Sales Process

Sales Hacker

Every experienced salesperson dreams of a short, uncomplicated sales cycle – especially in the B2B world, where we can forget about the impulse buy. In this space, there’s an art to delicately nurturing a lead while also driving them toward closure. When walking this tightrope, one of the most effective tools at your disposal is the concept of authority.

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Customer Growth Game Changer: Totango Breaking Records and Rewriting the Rules for Customer Success

Totango

What comes to mind when you think of the term “game changer”? With the recent Super Bowl, perhaps your mind drifts to NFL quarterback Tom Brady. As a little-known, sixth-round draft pick out of the University of Michigan, it’s safe to say no one expected much out of Brady in the NFL. However, by his second season in the league, Brady became the starting quarterback for the New England Patriots and led his team to their first Super Bowl title.

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Tire kickers in sales: 10 ways to spot them quickly + 7 methods to avoid them

CloseSaaS

Tire kickers often have similar issues—they’re not ready to purchase now, they’re only looking for a deal, or they’re ignorant of the purchase process. Don’t worry: there are fast ways to identify tire kickers and get them out of your sales pipeline.

Sales 52
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3 Most Eye Opening Insights from Brightback eCommerce Data

BrightBack

Brightback's eCommerce Cheat Sheet is here. It's an inside look at data from the full set of Brightback's eCommerce customers , this research reveals a host of compelling insights and benchmarks from all of our cancellation sessions – all of which reveal clear implications for the subscription industry. There are three clear takeaways from the report: First, testing and optimization of cancellation flow offers can improve save rates. 3 of Brightback's key customers improved save rates by more th

Data 52
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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Technological Aid – Easy Way to Support Your Business Growth

SaaS Metrics

With the advancement and development that this world is experiencing daily, business growth has become even more challenging. Technological aid has primarily supported the uncanny growth of small to medium-sized businesses. Almost every industry has companies laden with the same products and services, making it hard to keep up with core competency. The increased use of technology for everyone has a significant role to play here.

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SailPoint Closes Acquisition of Intello

Intello

AUSTIN, February 22, 2021 – SailPoint Technologies Holdings, Inc. (NYSE: SAIL), the leader in identity security for the cloud enterprise, today announced the completion of its acquisition of Intello , an early-stage SaaS management company that helps organizations discover, manage, and secure SaaS applications. With this acquisition, SailPoint customers will soon have deeper visibility and a broader understanding of the full scope of their ungoverned SaaS applications, helping them to drive a se

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Are you looking for a jackpot in Nigeria? – Here it is

SaaS Metrics

The world is becoming a digital and technological world day by day. People are making more use of technology, and the internet and most things are now online. Nigeria is now also a developed country, and its people are also doing most things online. The economy of Nigeria is becoming better day by day. But some people don’t have enough money to lead a better life.

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Diversity and Inclusion in Customer Success: Why It Matters

SmartKarrot

Customer Success (CS) teams tend to mirror the diversity found within the SaaS and other organizations that they work with. You will likely find people from different backgrounds, races, and cultures. As is often the case with diverse groups, each will signify a wide-spectrum of values that will innately help with building better relationships with customers.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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What Are Google Trusted Stores?

Neil Patel

Whether you’re a retailer, salesperson, or creative: Social proof is everything. If you expect anyone to buy anything from you, you’ll need to show them that other people trust you and have had a good experience with your business. One popular way to do this has been with Google Trusted Stores. The platform offers Google’s seal of approval to your business while also providing customers with purchase protection for their own security.

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Feb 22 – Customer Success Jobs

SmartKarrot

Role: Director of Customer Experience Location: Charlotte, NC, US Organization: Ekos As a Director of Customer Experience, you will oversee a world-class customer lifecycle and all aspects of client health including onboarding, support, value realization, and contract renewal, while spearheading further adoption of Ekos services for the customers. Drive improvements to workflows and processes to streamline internal communications between the Technical Support and Customer Success and cross-func

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The Truth About Website Hosting Costs

Neil Patel

Every website needs a hosting plan. But there’s such a wide range of web hosting costs out there. It’s overwhelming for beginners and experienced website owners alike. How much should you pay for web hosting? Are you overpaying for web hosting? How much does web hosting really cost? Some plans start below $1 per month. Others start at over $2,000 per month!

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10 Content Marketing Trends for 2021 and Beyond

Neil Patel

Organizations that have made consistent and sound investments in content marketing have reported those investments paying dividends in recent years. However, to maintain their growth, marketers must also stay tuned into the ever-changing content marketing landscape. What worked last year may not be enough to creep ahead in 2021. Being able to anticipate trends and changes in audience behavior based on technology trends and updates can help you adjust your strategy and get ahead of the wave.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.