4 Things Most Founders Get Wrong About Marketing with Dave Kellogg
SaaStr
MARCH 12, 2025
In reality, effective marketing is deeply analytical and data-driven, with clear KPIs at every funnel stage. A smaller number of high-quality leads that convert at higher rates is vastly superior to a flood of poor-fit prospects. You assembled a talented team, built an amazing product, and established a growing SaaS business.
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