SaaStr

JANUARY 5, 2023

A CFO is a strategic partner serving as a trusted advisor, arbiter of financial data, and guardian against fiscal blind spots. They can also help secure the data, reporting, process, and discipline a business need to evaluate progress so it can develop the accountability necessary to drive operational excellence. Hiring a CFO.

Sales Hiring 43

Sales Hiring Acquisition Forecasting Outsourced Development 43

Kellblog

DECEMBER 27, 2021

My point was that this is normal and healthy: you can long Miami and Austin without shorting Palo Alto which, by the way, would have been a bad idea in 2020. Data intelligence happens. My friends at Alation continue to crush it driving their vision of data intelligence extending from the data catalog [4]. Partial hit.

Blockchain 143

Blockchain Technical Review Venture Capital Sales Hiring 143

The Angel VC

DECEMBER 12, 2018

While this is generally true for most companies, it’s particularly true for SaaS businesses, which invest heavily in product development, sales, and marketing upfront and get payments from customers over a delayed period of time, usually several years. Now, what does the data tell us, are there any (or many?)

Sales Recruiting 106

Sales Recruiting SaaS Payments Sales Hiring Scale 106

ProfitWell

NOVEMBER 12, 2019

Building a strong pricing strategy starts with hiring a professional team to conduct a pricing audit. You can rely on value-based pricing to deliver products and services to different market segments. In these three steps, you’ll align pricing with your goals, review current strategies, and identify potential weaknesses.

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

User Pilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Growth marketing is also highly agile. Why should SaaS companies invest in growth marketing?

Underperforming Technical Team 92

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 92

Sales Hacker

DECEMBER 28, 2018

This article analyzes over one million B2B sales call recordings to tease out what’s working and what’s not, based on hard data. Cold Calling is the top sales skill you should be developing to gain a competitive edge, not just for prospecting and landing meetings with C-Level decision makers, but at every stage of the funnel.

Sales Hiring 96

Sales Hiring Sales Underperforming Technical Team B2B 96

FastSpring

APRIL 13, 2023

Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” Thanks to massive technological advances happening in big data and AI, Justin saw new possibilities for improved user experiences with a brand. But Dopple’s team took the opposite approach.

Payment Methods 116

Payment Methods Marketing Payments SaaS Payments 116

Point Nine Land

DECEMBER 12, 2018

While this is generally true for most companies, it’s particularly true for SaaS businesses, which invest heavily in product development, sales, and marketing upfront and get payments from customers over a delayed period of time, usually several years. Now, what does the data tell us, are there any (or many?)

Sales Recruiting 61

Sales Recruiting SaaS Payments Sales Hiring Scale 61

SaaStr

DECEMBER 5, 2019

Actually what I found was a little disarming, a little unfortunate, because there was a lot of, I think, bad experiences in the past with corporate venture capital and with earlier stage companies or with other VCs working with CVCs as they were once called. To get that distribution all over the world in different market segments.

Development Team Review 131

Development Team Review Scale Technical Review Software Review 131

OpenView Labs

JANUARY 29, 2020

While the data seems to suggest serious benefits, businesses should keep in mind that freemium plans work best once a company has figured out their unit economics. Freemium Model for SaaS – The Good, The Bad, and The In-between. For certain customer profiles or market segments, it may be necessary to combine freemium with a sales team.

Pricing 82

Pricing Payments SaaS Payments Payment Solutions 82

SaaStr

OCTOBER 31, 2019

Before I joined the venture capital industry many years ago, I was a software developer, and I worked for a startup around the 2000 time period. I would argue that retention is probably the most important of these categories, so the first thing to note is that retention is really going to differ, depending on your market segment.

Cloud 101

Cloud Scale AWS Machine Learning 101

Intercom, Inc.

JULY 15, 2021

With a Master’s degree in human-computer interaction and over two decades of experience in user research and user experience in companies like Oracle, he now leads the design team across all product offerings at IBM. The design team at IBM likes to employ a “make to learn” method. Prototype it til you make it. We keep iterating.

AI Search 245

AI Search AI Scale Machine Learning 245

User Pilot

SEPTEMBER 28, 2023

In this guide, we’ll walk you through what marketing experiments are, why you should run them, how to conduct experiments successfully, and seven experiments to try for yourself! You should run marketing experiments to gain unique insights into customer behavior that focus groups simply can’t offer. Sustained growth.

Marketing 86

Marketing Underperforming Technical Team Onboarding Metrics 86

SaaStr

JUNE 3, 2020

Michael Katz is the Founder & CEO @ mParticle, the customer data platform for brands leading the customer data revolution with clients from Airbnb to Spotify to Postmates. How does Mike make sales data really actionable within the company? Who should be involved in analyzing this data? Where do many go wrong here?

Sales Hiring 183

Sales Hiring Scale Technical Advisors Systems Review 183

Intercom, Inc.

JULY 9, 2020

And I put together these horrible, bad websites – I’m lucky there’s no evidence of them anymore. I’d love to dive into what those strategies were like, especially first at Atlassian, particularly because they had no sales team. Atlassian does not have an outbound sales team.

Technical Review 199

Technical Review Scale Underperforming Technical Team Software Review 199

Sales Hacker

SEPTEMBER 8, 2021

It’s highly automated to our sales team, so follow up actions with appropriate content rarely fall through the cracks—and each stage is coupled with detailed reporting. Looking to better connect your marketing and sales funnel? These leads still serve as an opportunity for our team to generate pipeline.

Scale 84

Scale Underperforming Technical Team Sales Funnel Engagement 84

OpenView Labs

MAY 13, 2021

Customer segmentation is the way. What is customer segmentation and why does it matter? Also known as market segmentation, customer segmentation is the division of potential customers in a given market into discrete groups. That division is based on customers having similar: Needs (i.e.,

Scale 60

Scale Underperforming Technical Team Technical Review Software Review 60

OpenView Labs

MAY 5, 2021

Many companies are strategic consumers of open-source software as a means to reduce the burden on their software engineering team to build everything from the ground up. The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies.

Business 52

Business SMB Scale DevOps as a Service 52

Outseta

JANUARY 20, 2020

I was managing a team of 15 and the company had grown to about 140 employees. Focus on a market segment until you dominate it When I arrived at Buildium, we were selling our product only to residential property managers located in the United States. We mostly succeeded. I’m proud of all that. You read that right—two!

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

Intercom, Inc.

OCTOBER 15, 2020

Then I worked on “Pokemon: Mac and Cheese” for Kraft” Bob: When I was part of the new product team, we would not only design things we also worked with suppliers and would fly all over the world to actually get those lines up and running and do that kind of stuff. Because I think it’s an area that’s lacking in literature.

Sales Hiring 265

Sales Hiring Sales VP of Engineering Underperforming Technical Team 265

Upscope

JANUARY 23, 2021

This means they'll have accurate minimum usage data on SaaS apps companies use. This partly due to control but also the realisation that a company focusing on developing one application is likely to build a better app than a company building multiple applications into a big all-in-one solution. Data from Chief Martech.

Software Review 52

Software Review Onboarding Software Systems Review 52

Outseta

MAY 8, 2020

What I’m hoping this post provides is an objective look at the world of technology start-ups—the good, the bad, and the ugly. Best of all, the types of smart people that you run into in tech run the gamut from highly technical software engineers, to massively creative designers and marketers, to analytical data wizzes and finance experts.

Part-Time VPE 102

Part-Time VPE Fractional VPE Sales Hiring Underperforming Technical Team 102

SaaStr

NOVEMBER 21, 2020

You would probably do it as a way to connect data and analytics and behaviors and workflows across different companies and across different websites to make them all more effective. I mean, if you were a Johnson & Johnson, or you were any of these large manufacturers, you had one person or a tiny little team on Amazon, and that was it.

SaaS Payments 273

SaaS Payments Scale Payment Services Payment Solutions 273

Sales Hacker

JULY 30, 2018

In this guide, I’ll share with you a proven B2B marketing strategy framework that will help you identify the most prolific market segments, your ideal customer profile, and the right marketing channels to generate leads. What Is A B2B Marketing Strategy? B2b Marketing Strategy Framework.

B2B 72

B2B Scale Strategy Marketing 72

Sales Hacker

APRIL 22, 2019

Showpad’s all-in-one platform empowers sales and marketing teams to engage buyers through industry leading training and coaching software and innovative content and engagement solutions. At Priceline, I joined this really interesting group of people that was focused on new market development. Nick Worswick : Yes.

Development Team Review 54

Development Team Review Scale Software Review Sales Hiring 54

ProfitWell

DECEMBER 4, 2019

A SaaS company maintains responsibility for the servers, database (and the data they contain), and other software that allow their product to be accessed and used. Have I begun developing my own personal business model that will enable me to seek the right kind of funding and use it well? Consistent updates. Growth stage.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

ProfitWell

DECEMBER 3, 2019

Going into the pursuit of funding without a plan can lead you nowhere—or, even worse, leave you saddled with a funding plan that’s bad for you and your business. Costly product iterations may be completed without the market understanding required to justify them. What about a venture capitalist who might be sympathetic to your mission?

Venture Capital 56

Venture Capital Scale SaaS Benchmarks 56

Sales Hacker

MAY 22, 2019

I’ve seen it time and time again… A company’s marketing team dedicates their already stretched resources to develop strong, accurate buyer personas — but no one actually uses it. Let alone the sales team, where it would do the most good. Buyer Personas: The Good, The Bad, and the Ugly. What’s a Buyer Persona?

Scale 67

Scale Sales Underperforming Technical Team Interviewing 67

SaaSOptics

AUGUST 16, 2018

He’s seen acquisition of JouleX, when it was bought by Cisco in 2013 for 107 million and he was a member of the founding management team and Vice President of Marketing for Internet Security Systems, where he grew the company from 5 million to over 400 million. Tim McCormick: 00:06:56 . Excellent, great.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

He’s seen acquisition of JouleX, when it was bought by Cisco in 2013 for 107 million and he was a member of the founding management team and Vice President of Marketing for Internet Security Systems, where he grew the company from 5 million to over 400 million. Tim McCormick: 00:06:56 . Excellent, great.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

He’s seen acquisition of JouleX, when it was bought by Cisco in 2013 for 107 million and he was a member of the founding management team and Vice President of Marketing for Internet Security Systems, where he grew the company from 5 million to over 400 million. Tim McCormick: 00:06:56. Excellent, great. Thank you, Brian.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

Sales Hacker

DECEMBER 8, 2017

Top Sales Trends & Predictions of 2018: Buyer Side Technology Continues to Disrupt Sales Development & Demand Generation. Increased Importance of Personal Branding & Career Development to Create Your Own Sales Opportunities. The Continued Emphasis on Alignment of Sales & Marketing. How can that be?

Scale 96

Scale Technical Review Outsourcing Services Sales Hiring 96

Hull

JULY 9, 2020

I personally believe that it is, I mean, apart from the market differences like B2B, B2C, there's a few. CDPs are mostly focused on data integration, creating kind of a central customer data pipeline that is consistent and reliable across systems. I mean, everybody's got to pull the data together.

B2C 52

B2C Underperforming Technical Team B2B Data 52

OpenView Labs

SEPTEMBER 19, 2019

Sales teams were primarily responsible for driving revenue through outbound calls. As such, adopting a one-size-fits-all acquisition strategy was not as effective as segmenting the audience based on their buying intent. This is the idea behind the traditional inbound marketing framework. Product maturity.

Strategy 40

Strategy Technical Review Underperforming Technical Team Acquisition 40

Sixteen Ventures

DECEMBER 31, 2019

How to Develop a Customer Success Strategy. Customer Success Beyond Usage Data. The Role of Customer Success in… Customer Development. Stretch vs. Bad-Fit Customers. Bad Sales Handoffs Cause Customers to Ghost During Onboarding. The Cost of Bad Fit Customers: The $1.2M What Customer Success is NOT.

Customer Success 136

Customer Success SaaS Payments Payment Solutions Payment Services 136

SaaStr

JULY 22, 2019

That’s not a bad start. We could see the market opportunity there, but nothing as big as we’ve been able to realize, now, as a company. We work with mostly modern teams. Developers were really loyal to the product, and they were able to take the product with them whenever they went. FULL TRANSCRIPT BELOW.

Scale 181

Scale Scaling Sales Hiring Underperforming Technical Team 181