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Unlocking Growth in the Internet Economy: a Perspective from Stripe Head of Invoicing, Suzanne Xie (Video)

SaaStr

These days, as the business lead for invoicing at Stripe, Xie has earned her own stripes in navigating the unique challenges of building and thriving in the SaaS marketplace. Maybe your billing system is not ready, your invoicing is a patchwork, or your reconciliation and invoicing have to be done manually.

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Where to Cultivate Loyalty: Advanced Strategies for Enhancing Customer Engagement and Retention

Blulogix

With the cost of acquiring new customers significantly higher than retaining existing ones, businesses are increasingly focusing on innovative strategies to enhance customer experiences and reduce churn. Tailor experiences, from onboarding to customer service, ensuring each subscriber feels uniquely valued.

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Everything you need to know about Customer Success Software.

CustomerSuccessBox

Now that you’ve chosen to read this article, I suppose you are already aware of the weightage that the Customer Success function holds for your SaaS business. And when it comes to delivering the right customer success function to your clients you are as good as the tool you use. What is a Customer Success Software?

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21 of The Top Product Announcements You Missed at SaaStr Annual

SaaStr

They announced a new “Hired Flex” option with a flexible monthly and pay-per-hire rate, a “Self Service” signup for startups to get immediate access to Hired’s marketplace, and announced that “Hired Assessments” will now be a part of every package to democratize opportunity through skills-based hiring. ClientSuccess . ProfitWell.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

More customers = more revenue. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. What is a Customer Acquisition Strategy? What does success look like overall?

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Is a Freemium Business Model Right for Product-led SaaS?

SaaSOptics

Product-led growth is much more than a growth hack, pricing strategy, or industry buzzword—It’s an organizational framework used by B2B SaaS companies to answer one simple question: “How can we get our product to sell itself?” Does this mean that sales, marketing, and customer success are forced to hang out on the sidelines?

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3 Customer Renewal Strategies that Work in Uncertain Times

Totango

The COVID-19 pandemic may have radically altered the marketplace around us, but the fundamentals of customer renewal strategies remain the same. Customers have always based their renewal decisions on emotional connections, financial realities, and the amount of trust they have that a service can deliver sustained value.