Neil Patel

APRIL 7, 2021

Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked similar professional routes. A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. It is also available in audio format. Hacking Growth.

Marketing 128

Marketing Underperforming Technical Team Growth Hacking Social Media 128

Neil Patel

SEPTEMBER 18, 2020

Neil Patel Digital — Best For Content Marketing & Digital Strategy. I’ve created millions of words and I’ve used content marketing to build three companies of my own. I used content marketing to generate 195,013 visitors a month and I’ve done the same things for my fortune 500 clients.

Underperforming Technical Team 139

Underperforming Technical Team Strategy Content Marketing Scale 139

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Good doesn’t cut it in the luxury category; a brand has to be at the very top of the market. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

The Marketing & Growth Hacking Publication

FEBRUARY 17, 2019

Photo by rawpixel on Unsplash Nowadays everyone has a great idea they are developing. But the one point they all failed was about their content marketing strategy. While some of you might think I state the obvious here, keep in mind that some entrepreneurs are business people, but not marketing people. I was impressed.

Content Marketing 40

Content Marketing Marketing Sales Hiring Social Media 40

Buffer Resources

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? Once people are in your content, give them something different."  Tough question.

B2B 55

B2B Technical Advisors SaaS Payments Underperforming Technical Team 55

Neil Patel

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. However, whether you’re targeting businesses or individual consumers, one point remains the same: Content matters. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems.

B2B 144

B2B Strategy B2C Content Marketing 144

Baremetrics

OCTOBER 10, 2021

Inbound marketing is the process of getting potential clients to find your company. Both of these tasks can rely on content marketing , for example events, podcasts, blogs, and social media posts. Whatever marketing strategy you choose, use Baremetrics to monitor your sales data. Table of Contents.

Payments 98

Payments Payment Methods Payment Solutions Marketing 98

Buffer Resources

OCTOBER 24, 2023

Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year.  I also kept writing, mostly for affiliate marketing agencies, as a side hustle. This felt like a missed opportunity.

Outsourcing Services 114

Outsourcing Services Scale Outsourced Development Underperforming Technical Team 114

User Pilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Leverage search engine optimization (SEO) in your marketing strategy Identify relevant keywords related to your product or service and optimize your website content accordingly.

Acquisition 99

Acquisition Strategy Social Media Underperforming Technical Team 99

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Neil Patel

NOVEMBER 25, 2020

In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By This is supported by data from Gerard Zaltman, author of “How Customers Think: Essential Insights into the Mind of the Market.”. Why is Emotion Marketing so Effective? Yes and no.

Marketing 145

Marketing Sales Underperforming Technical Team B2B 145

Neil Patel

OCTOBER 27, 2020

Most of the articles that I write on my blogs are catered towards intermediate to experienced marketers and those with a business website. Some of my readers are just preparing to take their first steps up the marketing mountain , some who only have their first domain name registrar confirmation. But that’s not fair.

Underperforming Technical Team 145

Underperforming Technical Team Social Media Marketplace as a Service Software Review 145

Neil Patel

NOVEMBER 7, 2020

Now that’s where the best email marketing companies come in. These companies will help you to strategize, collect relevant email addresses, create, and manage email marketing campaigns that drive business growth. The 5 Top Email Marketing Companies in The World. 1 Neil Patel Digital – Best For Email Content. . #1

Software Review 102

Software Review Marketing Technical Review Outsourced Development 102

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Neil Patel

JULY 6, 2021

As business owners and marketers, we go through manic highs and lows. This post breaks down the details of business coaching to help you better understand what it is and determine whether you need one for your digital marketing. The best business coaches also tell us when they think we’re making a poor choice. This is normal.

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Underperforming Technical Team Business Technical Review Interviewing 115

Sales Hacker

DECEMBER 30, 2020

There’s no telling how the sales landscape will continue to evolve, and sales representatives will need to stay agile if they want to hit their goals in an increasingly competitive market. Sales teams that invest in remote selling and sales intelligence tools will continue to outperform their peers. READ THIS: Selling From Home?

Sales Recruiting 125

Sales Recruiting Sales Hiring Underperforming Technical Team Revenue 125

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? In this blog post, you’ll learn everything about go-to-market strategies. Your go-to-market strategy is simply a roadmap for how you’ll take your product to the market. SaaS go-to-market plans can be used in several use cases.

Strategy 80

Strategy Marketing SaaS Customer Lifetime Value 80

Neil Patel

OCTOBER 6, 2020

The trouble is digital marketing trends change all the time. Furthermore, you can give digital marketing your best attempt but who’s to say that your competitors won’t one-up you? Because people are always coming up with new, more effective marketing tactics. 5 Ways a Digital Marketing Consultant Can Help Grow Your Business.

Consulting 87

Consulting Marketing Sales Hiring Social Media 87

Neil Patel

SEPTEMBER 30, 2020

And what better way to develop this other than enlisting the help of an expert digital strategy consultant who can do a broad set of activities, each of which is directed towards helping you meet your goals. You must already be on the lookout for investments that can maximize ROI – or get rid of bad investments altogether.

Consulting 123

Consulting Strategy Technical Review Underperforming Technical Team 123

Neil Patel

SEPTEMBER 28, 2021

Many of us content marketers use WordPress for its simplicity and ease of use. However, this flexibility is what gives developers room to work without too many restrictions. The goal of every SEO, site builder, and creator is to develop a website that is engaging, simple, entertaining, and effective at a certain goal.

Underperforming Technical Team 124

Underperforming Technical Team Payment Methods Payment Services Payments 124

User Pilot

JUNE 20, 2023

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Apart from testing the demand for the product, idea validation helps teams assess if they have the necessary expertise and resources to build the product. Goal setting framework.

Underperforming Technical Team 83

Underperforming Technical Team Social Media Scale Interviewing 83

Neil Patel

SEPTEMBER 28, 2020

The market is moving at an accelerated pace; many businesses find they’re unable to keep up. Competitors and key players: You’ll want to identify your competitors and their strengths and weaknesses. Which marketing channels work best to attract customers? In the past, businesses had more time to plan and prepare.

Strategy 124

Strategy Underperforming Technical Team Advertising Scale 124

Neil Patel

OCTOBER 13, 2021

Position your brand as the go-to industry expert: Use content marketing to answer your prospect’s most pressing questions and lead them down your marketing funnel. Use your results to prove you’re the best and develop a deeper know, like, and trust factor with your audience. Support Your Sales Team.

B2B 135

B2B Social Media Sales Underperforming Technical Team 135

Buffer Resources

MAY 9, 2024

According to this study , 87 percent of social media marketers say social search is vital to their strategy. Posting relevant content optimized with keywords ensures your updates appear in the feeds of those interested in your field, fostering genuine networking opportunities. Social media search is growing.

Social Media 89

Social Media AI Search Branding Engagement 89

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Sales Enablement, SaaS and Growth

MAY 22, 2017

While my attention is laser focussed on helping our sales organisation hit quota, lately I’ve been thinking about how HubSpot’s partner marketing and sales agencies, of which there are more than 3,400 can sell sales enablement as a monthly recurring service. There’s also some foundational pieces of work that need to be completed.

Marketplace as a Service 112

Marketplace as a Service Sales Enablement Sales Hiring Underperforming Technical Team 112

User Pilot

SEPTEMBER 4, 2023

Unlike isolated marketing tactics, customer journey optimization adopts a cross-functional, customer-centric perspective. Brands should utilize diverse channels from SEO to social media and implement strategies like content marketing to increase awareness. Tactics include content marketing, SEO, social media, and advertising.

Social Media 80

Social Media Underperforming Technical Team Technical Review Customer Lifetime Value 80

Joel Caparella

OCTOBER 6, 2017

Once upon a time, the strategic element of marketing resided within the marketing department, but today the discipline is often absent from the marketing team and sadly may not have found a new home. For even the best sales team in the world the struggle begins when they receive a lead. 25% of the time.

Scale 55

Scale Strategy Management Marketing 55

SaaStr

JULY 29, 2019

Hiring a junior content marketer may be much cheaper in direct comp than hiring a VP of Demand Gen. But a VP of Demand Gen that brings in $1m in pipeline her first year is going to be far cheaper overall than a Content Marketing Manager that doesn’t directly bring in any pipeline. Not just help here and there.

Sales Hiring 195

Sales Hiring Venture Capital Scale SaaS 195

Intercom, Inc.

MAY 8, 2019

What does this have to do with marketing? Well, in this day and age, the world of marketing can also seem similarly mysterious, except that new tactics and spaces are emerging every year instead of every 100. How do you keep up with such breakneck development? ” Marketing in the world of the changing algorithms.

Acquisition 116

Acquisition Scale Underperforming Technical Team Advertising 116

Casey Accidental

NOVEMBER 28, 2023

The Summit gathered ~40 CPOs and product leaders to chat through topics centered around product development and product-led growth. After product/market fit, most companies’ obsession is not thinking about how to create their next amazing product. When you find product/market fit, problems don’t go away. So subscribe here.

Payments 63

Payments Scale Payment Methods Underperforming Technical Team 63

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. Adobe Analytics – best for predictive marketing analytics. Let’s dive in! Tableau – the best digital data visualization tool.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. Adobe Analytics – best for predictive marketing analytics. Let’s dive in! Tableau – the best digital data visualization tool.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. Adobe Analytics – best for predictive marketing analytics. Let’s dive in! Tableau – the best digital data visualization tool.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. Adobe Analytics – best for predictive marketing analytics. Let’s dive in! Tableau – the best digital data visualization tool.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. Adobe Analytics – best for predictive marketing analytics. Let’s dive in! Tableau – the best digital data visualization tool.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

FEBRUARY 3, 2023

From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates. Gather insights about your customers from internal teams. Buyer personas are great to turn to when planning your marketing campaigns or when you want to make product improvements.

Software Review 93

Software Review Social Media Underperforming Technical Team Interviewing 93