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What is Vertical SaaS?

Stax

The most common challenges associated with vertical SaaS are competing for adoption against popular legacy or traditional SaaS solutions, a smaller lead pool that may soon exhaust, and managing the expectations of consumer-like SMB customers. What is Vertical SaaS? Vertical SaaS companies often provide industry-specific integrations—e.g.,

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Three Mega IPOs That Took A Long, Long Time To Get Big: Squarespace, Procore and UiPath

SaaStr

Procore was founded way back in 2002 to automate construction project management. But took a full decade for mobile to get mature enough to make construction software really work, because it had to work in the field. Squarespace is self-service and SMB focused. More on that here.

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How to Cross 500,000 SMB Customers with Bill’s Founder CEO Rene Lacerte

SaaStr

SMB customers. For SMB SaaS, aim for 6 quarters of LTV:CAC, not 4 Ren adjusted the traditional benchmark because SMB customers stay longer than typically measured. As we gear up for 2025 SaaStr Annual, May 13-15 in SF Bay , we want to take a look back at a few of our top sessions from last year.

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Scaling A SaaS Sales Team While Building Culture with Scott Pugh, VP of Sales at Figma (Pod 639 + Video)

SaaStr

For SMB mid-market, it’s typically around 2-3 months. Constructive feedback is also important. So remember that constructive feedback means a compassionate, one-on-one conversation, while positive recognition can be done in a group setting to boost morale. If they’re not, you likely need to fix something within your business.

Scale 268
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How To Keep Your Customers For a Decade. Or Longer.

SaaStr

I know some VCs will take shots at this statement, and I mean it more as a construct than a reality. Enterprise deals are nothing like SMB deals, most especially over the long term. Some take-aways: If You Truly Have Net Negative Churn and High NPS — Then Almost Any Reasonable CAC Makes Sense.

Scale 352
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29 Latin American SaaS Superstars

SaaStock

Omie main goal is to bridge the efficiency gap in Brazilian SMB, helping customers to be more prosperous. Omie is the only SaaS company figuring among 100 fastest growing SMB in Brazil, according to Deloitte Consulting, ranking #3. CEO : Marcelo Lombardo. Founded : 2013. Based in: São Paulo, Brazil.

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Four Steps To Build Repeatable B2B Enterprise Selling Motions with Playbuilt Founder and CEO Bo Borland

SaaStr

Finding product market fit Moving from SMB to Enterprise or vice versa Achieving Enterprise repeatability Strategic expansion Borland has experienced all four stages at three different companies and knows what teams and functions look like for each stage of growth. You’ll need to define your business objectives for the revenue play first.