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How to learn from churn – designing good user offboarding

Intercom, Inc.

The reality is that churn is a natural part of business, and it’s important that you work towards truly understanding it. And if they do decide to leave, you should work to ensure that churning customers have a satisfying leaving experience, making them more likely to consider coming back in the future or recommending you to others.

Churn 183
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Under Construction: The Only Live SaaS Resource List

Upscope

Churn and Net New Revenue The weird thing about net new revenue. Health scores Why have them, what do they do to your perception. Customer success The overlap with sales and all the different ways people do customer success. Metrics The metrics we see quoted. The ones we understand. Content marketing and SEO Time taken.

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How To Keep Your Customers For a Decade. Or Longer.

SaaStr

Some take-aways: If You Truly Have Net Negative Churn and High NPS — Then Almost Any Reasonable CAC Makes Sense. I know some VCs will take shots at this statement, and I mean it more as a construct than a reality. But you have to have insane NPS/CSAT + truly high net negative churn (120%-140%) for this math to really work.

Scale 349
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Subscribing to the future with Zuora’s Carl Gold

Intercom, Inc.

Customer acquisition costs are rising , churn is every company’s poison pill, and the competition is relentless. From the new services that legacy businesses are bringing to market to the metrics being used to fight churn, everything must be designed around the customer. Fighting churn with data. With a Ph.D.

Scale 211
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To Really Scale, You Need $1M on Your Balance Sheet for Every $2M in ARR

SaaStr

Well, it does make sense, when you understand the scenario, a combination of two things: First, this SaaS company has a mix of freemium customers and sales-driven customers (with higher ACV, lower churn). ” It can happen, at least, as a construct, to anyone. “Slow down, you’re selling too much.”

Scale 338
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Behavior Patterns UX: 8 Types & How to Identify Patterns With Data Analysis

User Pilot

Incremental construction This behavioral design principle allows users to build or create something in a non-linear fashion, giving them the flexibility to approach tasks in a way that best suits their workflow. Identify happy paths to reduce churn and improve conversion rates. Example of habituation in Userpilot’s UI.

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The most exciting Latin American SaaS Startups

SaaStock

The space as a whole has churned more IPOs in the last 6 months than the previous 20 years combined as a result. Elevator pitch : Construct develops a field communication platform for construction projects. As we have showcased in previous pieces, there are many reasons to be excited about the Latin American SaaS ecosystem.

Startup 210