Neil Patel

FEBRUARY 24, 2021

While the terms B2B (business-to-business) and B2C (business-to-consumer) marketing may sound similar, they differ vastly in practice, especially when it comes to paid social media. These differences are particularly evident in the approaches for paid social media strategies. B2B Social Platform Use.

Social Media 134

Social Media B2C B2B Benchmarks 134

Buffer Resources

MAY 25, 2023

In our conversation, he shares great advice for entrepreneurs and small business owners looking to grow on social media with limited time and resources. This could be by building your email list or diversifying across various social media sites as protection. However, more platforms mean more challenges.

Social Media 103

Social Media Entrepreneurship AI Search Engagement 103

Buffer Resources

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. What really helps me is making a checklist for my social media activities. Reply to notifications on all platforms It’s important to reply to people who are engaging with you on social media.

Social Media 52

Social Media Branding Engagement Benchmarks 52

Buffer Resources

JANUARY 9, 2024

There’s nothing like a shiny new year of possibilities to inspire content creation — and a wide-open social media calendar to go with it.  Even if you slot them into your social calendar as a placeholder, you’re on the right track for now.  ⚡ Looking to start a new calendar from scratch?

Social Media 52

Social Media Branding Trends Marketing 52

SaaS Metrics

NOVEMBER 4, 2020

For modern businesses with an online presence, having continuous engagements on social media is a sign that you’re making an impact in your industry. How do you go about hooking your customers into your social media platforms, and therefore, making them more in-tuned with your business?

Social Media 52

Social Media Engagement Business 52

Stax

MAY 30, 2024

Since you want customers who come back for repeat business, it’s essential to implement some best practices for your field service operations. Learn More Understand the Target Market Any business that often dispatches its mobile workforce or technicians to its clients is a potential FSM software client.

Payment Solutions 88

Payment Solutions Payment Services Merchant Services SaaS Payments 88

Stax

NOVEMBER 20, 2023

Small Business Saturday, or SBS, is a much-anticipated shopping event that takes place between the Black Friday and Cyber Monday holiday shopping frenzy. This day benefits local businesses since it encourages 72% of shoppers to shop and dine at small, independently-owned retailers and restaurants—not only on SBS—but year-long.

Payment Methods 88

Payment Methods Merchant Services Stax Payment Services 88

Baremetrics

APRIL 7, 2020

About Emphatic Emphatic is a social media automation software, similar to Hootsuite or Buffer. But we not only automatically post to our clients’ social media pages, we also curate and write the posts for them. Emphatic has been around since 2014, but changed leadership in January of 2019.

Social Media 69

Social Media Payment Solutions Software Review Software 69

Teamgate

NOVEMBER 19, 2019

Many B2B businesses use social media just to be present. However, just being on social media and regularly putting your content up doesn’t guarantee that your sales will immediately go up. The relationships between a business and a potential buyer are multifaceted. So, what are you missing out on?

Social Media 67

Social Media Sales B2C B2B 67

Net-Results

JANUARY 2, 2020

So how do you establish a brand’s persona in the minds of its social media followers? Actively engaging with angry customers on their social media. Transparency being lived out in their social strategy! The post How do you establish a brand’s persona in the minds of its social media followers?

Social Media 77

Social Media Branding Communication Strategy 77

Neil Patel

AUGUST 5, 2021

If you own a small business, content marketing is a tactic you should consider to grow your audience base and increase your brand’s name recognition. Content marketing refers to the creation and dissemination of online materials that grow traffic to your website. Why Should Your Small Business Do Content Marketing?

Content Marketing 145

Content Marketing Social Media Marketing Business 145

Buffer Resources

JANUARY 4, 2024

Picture this: you spend hours working on a piece of content only to direct your sizeable social media audience to it and get a fraction of your typical engagement. It’s why every social media app has text, photo, and video formats with varying levels of focus. And social media platforms ding you for linking out.

Social Media 128

Social Media Engagement Branding Communication 128

GetUplift

MAY 15, 2019

Social media. Social platforms capture different sides of us as we go about our days – and this makes them an extraordinarily useful tool for conversion optimizers. Three things social media is great for. How we really use social media. Using social media as a research tool.

Social Media 59

Social Media Software Review Interviewing Branding 59

SaaStr

MAY 10, 2023

Omni is trying to build the next-generation business intelligence (BI) platform. They could be your personal network, experience in a specific industry, talent with a certain social media platform, or a strategy you’re particularly skilled at. Sometimes they come in from social media, and other times from rumor.

Sales Recruiting 223

Sales Recruiting Sales Hiring Social Media Sales 223

Buffer Resources

APRIL 29, 2024

But since you’re reading the Buffer blog, I’m going to be presumptuous and assume you’re either in marketing, a small business owner, or a creator — and you’re probably looking for a tool that can do something you can actually use in your work.    Which is a lot like mine. ” Handy.

AI Search 113

AI Search AI Social Media ChatGPT 113

User Pilot

MAY 23, 2024

TL;DR Customer support is the assistance businesses provide to help customers before, during, and after a purchase. Social media support. To determine the best types of customer service for you, consider your business type, product complexity, customer demographic and expectations , budget, and future scalability.

Customer Support 80

Customer Support Social Media SaaS AI 80

Neil Patel

DECEMBER 16, 2021

Mobile is a big part of that and so are social media and video. If you’re a small business owner trying to compete in the big leagues , this blog is for you. When you reach advanced status, you can create your own Facebook Group, which is much more effective for audience growth than a business page or profile.

Social Media 145

Social Media Strategy Marketing Business 145

Neil Patel

MAY 20, 2021

billion daily active users , Facebook is one of the most powerful social media outlets in the world. Seventeen percent of Facebook users say following brands or businesses is their main reason for using the app, and 78 percent of Americans say they’ve discovered products on Facebook. What Is a Facebook Business Page?

Business 145

Business Social Media Marketplace as a Service Advertising 145

Buffer Resources

APRIL 23, 2024

Enter: a media kit. ”  “It saves a lot of back-and-forth emailing if you're able to share a media kit early on in the conversation. I spoke to content creators and influencer marketing team leaders to get their best advice for creating media kits that stand out. 

Social Media 101

Social Media Branding Metrics Engagement 101

Intercom, Inc.

MAY 13, 2022

Digital marketing , which relies on channels such as websites, social media platforms, and email. . A campaign is a strategic effort that is used to promote a specific business goal or objective, such as driving more sign-ups for your product or service, or capturing customer feedback in the form of a survey. .

Social Media 118

Social Media Marketing Advertising Branding 118

Buffer Resources

OCTOBER 3, 2023

Instagram came into my life — and business — like a breath of fresh air. Most importantly, my Instagram account started driving clients to my business, Beyond the Kitchen Table , despite my relatively modest following (as I write this, I have just under 1,600 followers). We’ve all heard the stories.

Business 122

Business Social Media Entrepreneurship Strategy 122

Frontegg

NOVEMBER 4, 2021

We are glad to share a list of Top-11 PLG gurus that you must follow on social media in 2022 to stay ahead of the curve. This methodology is empowering end-users by giving them more in-app freedom and independence, something commonly referred to as self-service. Let’s begin. 5 – Keiran Flanagan.

Social Media 52

Social Media CTO Coach Technical Review New CTO 52

Unbounce

JANUARY 29, 2019

You earn 20% of the recurring revenue for every person you refer to Unbounce, and keep earning for as long as they remain a customer (it can really add up). Influencers looking to bring in passive income while helping members of their audience grow their own business. Pre-populated promotional templates for social media and email.

Payments 109

Payments Revenue Payment Methods PayPal 109

Subscription Flow

NOVEMBER 28, 2023

A major issue that arises, especially in the B2B SaaS business model, is how to break into the upmarket market as startups develop into scaleups that are primarily focused on increasing their market capitalization. This can be done through a variety of platforms, including social media, email marketing, online ads, and content marketing.

SaaS Payments 59

SaaS Payments Payments Business Model Payment Services 59

Neil Patel

MARCH 25, 2021

Did you know there are more than 30 million small businesses in the United States alone? With a number like this, small business owners need a competitive edge. If you are building a business, chances are you’re looking for ways to get your leg up on the competition.

Payment Methods 144

Payment Methods Social Media Marketing Business 144

Stax

APRIL 18, 2024

Not only are there a number of ways your customers could be using their mobile devices to give payments, but you as a business owner could be leveraging mobile devices to accept them as well. It pays to know exactly how mobile technologies will be impacting your business, or potentially already are.

Payment Services 88

Payment Services Merchant Services Payment Methods Payment Solutions 88

Neil Patel

NOVEMBER 10, 2021

Influencers looking to create a following—and a business—for themselves have flocked to the platform. Can your business also leverage Snapchat to drive sales and increase your bottom line? The most straightforward way to earn income on Snapchat is to allow other businesses to sponsor your stories. How do they make money?

Social Media 130

Social Media Business Branding Entertainment 130

Buffer Resources

JANUARY 23, 2024

After a record-breaking start, Threads is fast proving that it was no fly-by-night fad but a force to be reckoned with among the other social media giants. Follow these steps to identify your content pillars , which can be a helpful starting point for your Threads social media strategy.      3.

Social Media 126

Social Media Trends Engagement Consulting 126

Neil Patel

OCTOBER 11, 2021

Whether you’re a product or service-based business, it’s never too early to start planning your holiday promotions. After all, the holidays are a key time for you to boost your revenue and grow your business before the year’s out, so it’s crucial you take advantage of the opportunity. Partner With Other Businesses. Absolutely.

Marketplace as a Service 118

Marketplace as a Service Social Media Business Underperforming Technical Team 118

Buffer Resources

APRIL 19, 2023

Many business owners assume that the quickest way to grow is to pay to get in front of potential customers (or to do tons of cold outreach). But I never even considered that approach, and I’ve still managed to grow a thriving business in less than two years.

Outsourcing Services 106

Outsourcing Services Investment Social Media Revenue 106

Buffer Resources

JANUARY 23, 2024

After a record-breaking start, Threads is fast proving that it was no fly-by-night fad but a force to be reckoned with among the other social media giants. Follow these steps to identify your content pillars , which can be a helpful starting point for your Threads social media strategy.      3.

Social Media 122

Social Media Trends Engagement Consulting 122

User Pilot

MARCH 17, 2024

TL;DR Analytics dashboards are tools for visualizing key metrics in your business. The 10 analytics dashboard examples include web, digital marketing, business insights, social media, product usage, customer journey , user behavior , user retention, knowledge base , and Net Promoter Score analytics dashboards.

Social Media 81

Social Media Data SaaS Scale 81

Buffer Resources

FEBRUARY 22, 2024

You’ve probably received dozens of spammy, impersonal direct messages (DMs) in your social media inboxes that you never bothered replying to. Engage with their content first If the person you want to connect with is actively creating content on a social media platform, be sure to engage thoughtfully with their work first.

Social Media 114

Social Media Underperforming Technical Team Engagement B2B 114

Buffer Resources

AUGUST 17, 2023

Now, it’s how people refer to her online. Intentional moves like that set Dulma, who is well-versed in business strategy from her work as an entrepreneur, apart from other creators. One part is her ability to distill business strategies and concepts through the popular brands among her audience.

Strategy 89

Strategy Business Technical Review Social Media 89

Buffer Resources

MAY 8, 2024

According to a survey of 2,270 affiliate marketers by Authority Hacker, the “average” affiliate marketer earns over $8,000 monthly, and 35 percent of respondents use social media platforms to sell.   In this article, we’ll focus on affiliate networks for social media influencers or creators. 

Merchant Services 72

Merchant Services Payments Payment Services Payment Methods 72

User Pilot

MARCH 25, 2024

Hootsuite Insights – best social media sentiment analysis tool. User sentiment, also known as customer sentiment, refers to how users feel about a product, service, brand, or even an industry. To analyze customer sentiment accurately, these tools dig into a text (social media posts, user reviews , messages, etc.)

Social Media 87

Social Media Software Review Technical Review Machine Learning 87

Baremetrics

JUNE 15, 2021

Influencer marketing has effectively taken the world of social media by storm. General users love to see content from influencers, and businesses want to collaborate with influencers to sell their products and services. not on your life in general. not on your life in general. What Is Influencer Marketing? Hello Fresh 2.

Subscription 98

Subscription Payment Features Social Media Marketing 98