SaaStr

NOVEMBER 11, 2022

They were aware of it, but startups that I work with closely or invested in, if they got all the way to 25 million with 75% NRR, I would tell them to quit today. Jason Lemkin: I think I noticed a pattern, and I wrote it up a couple of years ago and refreshed it, and then I’ll add a new anecdote. VCs can only invest in outliers.

Outsourcing Services 198

Outsourcing Services Banking CTO Hire New CTO 198

SaaSHolic

MAY 5, 2023

The speakers believe that the next 10 years will be better for the region, with opportunities for investment in various industries using technology to solve problems. Latin America has interesting characteristics that make it a viable place for investment, including a high level of internet penetration and social engagement.

Technical Review 90

Technical Review VP of Engineering Development Team Review Software Review 90

Natalia Luneva

APRIL 30, 2021

If you are still unsure about the value of community marketing or are just about to launch yours, keep reading. . SaaS Community Marketing: 11 stories from software companies. Announcing new features, increasing customer satisfaction and retention are among the top functions of an online community. . #1 We have received over 2.6k

Marketing 98

Marketing Social Media SaaS New CTO 98

SaaStr

MARCH 12, 2019

Erica Schultz is Chief Revenue Officer @ New Relic, the company that gives you the real time insights your software driven business needs to innovate faster. Prior to their IPO, New Relic raised over $214m in funding from some of the best in the business including Benchmark, Insight Venture Partners and Blackrock, to name a few.

Scale 176

Scale Enterprise Scaling Sales Hiring 176

Andreessen Horowitz

MARCH 20, 2024

And so, the thing that was really new about LLMs was the ability to, at extremely low cost, generate an answer instantly to any question. Adam: And so, based on all that, we landed on building Poe as a new chat-oriented AI product. We thought about, [as Quora] , what is the role that we’re going to play in this new world with AI?

AI Search 139

AI Search AI Artificial Intelligence Scale 139

BetterCloud

MAY 17, 2021

Prior to joining BetterCloud as our new VP of quality, Waithe was a director of engineering at MailChimp. Secondarily, I had a chance to chat with [CTO Jamie Tischart ] even before he joined the company. I can talk to someone and get advice with little effort and investment, but at the end of the day, will you take the chance on me?

New CTO 52

New CTO Part-Time VPE CTO Coach CTO Hire 52

SaaStr

SEPTEMBER 18, 2020

They’ve invested in all of these other businesses. Jason Lemkin: 50 reps in a new city that you’ve never met, and hired in 60 days when you’re in the low millions ARR. So number six, thinking you’re getting away with under investing in management, up scaling in HR. We all under invest.

Sales Hiring 245

Sales Hiring CTO Hire Scale Investment 245

Intercom, Inc.

DECEMBER 21, 2021

With that in mind, before we welcome the new year and all the good things to come, we’ve gathered our favorite insights and nuggets of wisdom from 2021 in a special wrap-up episode. Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. Zanade Mann , founder of Black Women’s Business Collective.

VP of Engineering 118

VP of Engineering Scale Technical Review Outsourcing Services 118

SaaStock

MARCH 29, 2019

Don’t overextend your resources when testing new SaaS growth ideas. Here is what he writes: Kieran Flanagan , VP of marketing at HubSpot, shared some interesting insights on approaching new ideas for scaling up your business. Work on developing your brand. So consumers turn to brands. Full post. Full post. .

Scale 103

Scale Sales Hiring CTO Hire Social Media 103

SaaStr

APRIL 9, 2019

And then, invest your energy and time into the product. And also, we always prioritize the features requested by our existing customers over the new prospects. Not only for the product side, but for the sales and marketing side. Why do we need to have marketing? You make sure it’s very easy to use. Welcome Eric.

Sales Hiring 129

Sales Hiring Scale CTO Hire Marketing 129

Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. The Solution: Invest in a revamped data infrastructure.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

Intercom, Inc.

JULY 21, 2022

Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. Rachel Hepworth: Introducing growth marketing to Slack. That just blows my mind. Here’s Rachel.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

SaaStr

APRIL 16, 2019

Can I see a show of hands for those of you that have headquarters outside of the Bay Area, a secondary market? The world’s your market, right? The catch was he had just moved his family four kids to New York city. We had no New York city presence. Above and beyond to build brand. Okay, not surprised.

CTO Hire 155

CTO Hire Travel Underperforming Technical Team CTO Coach 155

Intercom, Inc.

JULY 9, 2020

Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. I’m also mentoring startups in terms of marketing SEO go-to market at the German Accelerator, which is the official startup program in the Silicon Valley of Germany. We also did a lot of co-marketing.

Technical Review 199

Technical Review Scale Underperforming Technical Team Software Review 199

Andreessen Horowitz

NOVEMBER 28, 2023

About My First 16 Our new video podcast series My First 16 features interviews with founders and CEOs of fintech companies about how they acquired their initial customers and the hard lessons they learned along the way. So we didn’t have product market fit for that. I wasn’t necessarily enjoying myself.

Merchant Services 76

Merchant Services Payment Methods Payments Payment Solutions 76

Kellblog

JANUARY 29, 2020

Third-order benefit: that means you protect your company’s reputation and your valuable brand. Unless you are solving a brand-new problem (e.g., Unless you are solving a brand-new problem (e.g., See this post for tips on how to build a feature, function, benefit marketing message.).

Startup 99

Startup Sales Hiring CTO Hire New CTO 99

Outseta

NOVEMBER 19, 2019

Why building trust with your internal team is the hallmark of great marketing leaders By Geoff Roberts The role of the modern Chief Marketing Officer is a tough one—you’d be hard pressed to name another position that requires a wider range of skills. I’ve played the following roles at various tech companies.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50

ProfitWell

JANUARY 24, 2020

We know brand awareness is important, but are you going too far? Your top subscription news. We know the idea of “brand affinity” has been this sort of buzz-worthy, industry-trending topic. We know the idea of “brand affinity” has been this sort of buzz-worthy, industry-trending topic. Is content marketing dead?

Sales Recruiting 40

Sales Recruiting CTO Hire New CTO Sales Hiring 40

SaaStr

AUGUST 15, 2020

362: The Future of the Customer with Bernadette Nixon, CEO @ Algolia, Jay Snyder, Chief Customer Officer @ New Relic, and Nick Mehta, CEO @ Gainsight. Nick Mehta: On a boat in Rhode Island and then our second guest Jay Snyder, who just recently took over as Chief Customer Officer of New Relic, publicly traded SaaS company.

Payment Methods 206

Payment Methods Merchant Services Scale Payments 206

SaaStr

DECEMBER 3, 2020

How does Sam think about the relationship between sales and marketing? Are marketing becoming the new sales team with their content being used more and more in the sales funnel? How should the success of marketing be measured? Bret was formerly the CTO at Facebook. Quip was founded by Bret Taylor and Kevin Gibbs.

Scale 173

Scale Sales Hiring Sales Recruiting Sales 173

Hull

JANUARY 22, 2019

Over the past few years, we've seen a new role emerging at within scaling startups - the growth engineer. The explosion of SaaS tools (and with it, data silos) together creates a need for a cross-functional, operations role to support go-to-market teams. Integrate email marketing (HubSpot). Integrate sales CRM (Salesforce).

SaaS Payments 77

SaaS Payments Technical Advisors Engineering Payment Solutions 77

ChurnZero

DECEMBER 9, 2022

Today, division leaders who run market-facing GTM functions account for 36% of CEO appointments. Additionally, “leapfrog” candidates—those who come from a level below the C-suite, such as senior vice presidents—now make up roughly 5% of new chief execs. It can be hard to convince PE firms to invest in the customer.

CTO Coach 52

CTO Coach Customer Success VP of Engineering CTO Hire 52

ProfitWell

DECEMBER 6, 2019

Plus, the Product Marketing Alliance drops the Product Marketing Salary Survey. Your top subscription news. What’s the return on investment of your mom? Product marketers: move west. The Product Marketing Alliance dropped the Product Marketing Salary Survey. And Sprinklr acquires Nanigans.

Scale 43

Scale CTO Hire Sales Hiring New CTO 43

OpenView Labs

OCTOBER 5, 2021

Previously, she was the VP of Growth at Acorns, a consumer app for micro investing. . Within a B2C organization, growth is usually pretty closely aligned with the marketing team. “At At Acorns, my team included user acquisition, CRM marketing, and growth product.” Since 2019, she’s been the Director of Growth at GitLab.

B2C 65

B2C B2B New CTO Acquisition 65

Teamgate

JANUARY 14, 2019

My journey started working with well-known brands such as VISA and TomTom, and since 2014 I started gradually moving to the world of startups and scaleups. Working in-house for known brands is somewhat easier as the messaging and legend are already there (half the job is done!). This can be somewhat one-dimensional over the long term.

Interviewing 81

Interviewing Startup Technical Review Technical Advisors 81

Outseta

APRIL 11, 2019

Why most SaaS companies are blind to some of the best talent on the market By Geoff Roberts 9 min read I believe that most SaaS companies are missing out of a major opportunity when hiring—the opportunity to hire more part-time help, where the employee acts as a fully integrated (albeit part-time) member of the team on an ongoing basis.

CTO Hire 52

CTO Hire Sales Hiring B2B New CTO 52

SaaStr

MARCH 20, 2019

Prior to founding Twilio, Jeff was the Founder & CTO @ Nine Star Inc and enjoyed a spell at Amazon as a Technical Product Manager. How did they formulate and approach creating a new set of values with the 2 companies coming together? Prior to founding Twilio, Jeff was the founder and CTO at Nine Star Inc. Just to name a few.

Underperforming Technical Team 128

Underperforming Technical Team Development Software New CTO 128

Mucker Capital

APRIL 6, 2023

Are there types of companies, market segments, industries, or business models where PLG does not make sense? If you're generating something that's brand new, like a brand new category, nobody understands about it. You need to invest at least a year or even two years. Hila is a mentor with Mucker Capital.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Point Nine Land

APRIL 9, 2021

Having invested in 9 B2B marketplaces and gathered data from 20+ different investors, here are our findings on what it takes to raise money in 2021 for B2B marketplaces. A technical co-founder or CTO is always a great-to-have at this stage and becomes a must-have as the business scales beyond seed. Market Characteristics ??

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. The Solution: Invest in a revamped data infrastructure.

Payment Solutions 52

Payment Solutions Payment Features Payments Outsourcing Services 52

SaaStr

MARCH 3, 2020

And then last resort is somebody out of a big company like Salesforce, Oracle, again for all the reasons that had been stated before, but those are people that, generally speaking, you’re not going to be comfortable walking to a scenario without any brand, without customers, without potentially even a pitch and a message. New category.

Sales Hiring 158

Sales Hiring Sales Recruiting CTO Hire Scale 158

OPEXEngine

NOVEMBER 11, 2020

“Our renewal rate looked great, but as we began to dig into data, we realized it was because of our CS team and their high levels of service—it wasn’t necessarily a reflection of our software, our product/go-to-market fit, or the pain we were solving in the market,” he says. “We Drive new levers of growth.

Startup 91

Startup Scale Systems Review Technical Review 91

SaaStr

SEPTEMBER 26, 2019

I looked back at our investment memo, it was a 2K ACV when Jason invested after Y-C. So mid-market, we’re about 40 to 50K ACV enterprise. For instance, my first rep from Marketo, he was the first rep at Marketo in New York. The peak of your day starts around 3:00PM because that’s when New York wakes up.

Scale 134

Scale Sales Hiring Sales Recruiting Technical Advisors 134

OnStartups

JULY 7, 2021

Is your title CTO? Dharmesh: Yes, CTO. So HubSpot today is like a 25 or 30, I don't know whatever the market cap is. We're going to talk about why you invest in what you invest. And we're going to talk about, do you ever invest in non startup stuff? You can invest in things. So this is Dharmesh.

Payment Methods 140

Payment Methods Software Review Technical Review Payment Solutions 140

Unbounce

SEPTEMBER 24, 2018

This year’s theme was “The Marketing Revolution” in response to the fact that marketing has changed. Twenty-two marketing experts took the stage to give new solutions to old challenges and actionable solutions to new ones—not to mention the food, people, games, swag and after-parties that made it the best CTAConf yet.

AI Search 73

AI Search AI Artificial Intelligence Content Marketing 73

Sales Hacker

JUNE 12, 2020

How to overcome no brand in market. How to overcome no brand in market (01:23). ? How to overcome no brand in market (01:23). First and foremost, overcoming no brand in market. This is a relationship worth investing in. Have they created something new before? This is tough.

Enterprise 69

Enterprise CTO Hire Startup Technical Cofounder 69

SaaStr

MAY 2, 2019

Join Vlad Shmunis, founder, chairman, and CEO of RingCentral as he discusses RingCentral’s journey from a two-person startup to a $7B market cap global enterprise communications company (NYSE:RNG) — the good, the bad, and the ugly. Vlad: So what’s the new reality? So we needed to kind of get the new mindset going.

Scale 144

Scale Business Sales Hiring CTO Hire 144