Neil Patel

AUGUST 23, 2021

Niche: Entrepreneurship, investment, mindset. What Jay is Known For: Working with high-profile brands on innovative marketing campaigns, including Kindred Healthcare, Arizona State University, and Hilton. Why Larry is Successful: Founder and former CTO of WordStream, Larry has tenured experience in the digital realm.

Marketing 128

Marketing CTO Coach Entrepreneurship AI Search 128

Intercom, Inc.

DECEMBER 21, 2021

With that in mind, before we welcome the new year and all the good things to come, we’ve gathered our favorite insights and nuggets of wisdom from 2021 in a special wrap-up episode. Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. Zanade Mann , founder of Black Women’s Business Collective.

VP of Engineering 118

VP of Engineering Scale Technical Review Outsourcing Services 118

BetterCloud

AUGUST 6, 2021

A couple of weeks ago, we launched a new podcast called SaaSOps Leaders With David Politis. I just knew there was always going to be something new to learn and I wasn’t going to get stagnant in it. ” At that time, I said, “You know what, I think I really want to become a CIO or CTO.”

Technology 98

Technology CTO Coach CTO Hire New CTO 98

Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. The Solution: Invest in a revamped data infrastructure.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

SaaStock

MARCH 29, 2019

Don’t overextend your resources when testing new SaaS growth ideas. Here is what he writes: Kieran Flanagan , VP of marketing at HubSpot, shared some interesting insights on approaching new ideas for scaling up your business. Work on developing your brand. So consumers turn to brands. Full post.

Scale 103

Scale Sales Hiring CTO Hire Social Media 103

Intercom, Inc.

APRIL 22, 2021

For those who don’t know him, Will has over 10 years of experience in the likes of Yahoo, Digg, Uber, and Stripe, and he’s currently the CTO of Calm , the mindfulness app that helps millions of people to lower their stress levels and sleep better. And Digg is an iconic brand, really amazing products in its time.

Technical Review 274

Technical Review Leadership VP of Engineering CTO Coach 274

ProfitWell

JANUARY 24, 2020

We know brand awareness is important, but are you going too far? Your top subscription news. We know the idea of “brand affinity” has been this sort of buzz-worthy, industry-trending topic. getting people to actually like their brands. Brand awareness is just one piece of a much bigger puzzle. Do you like me?

Sales Recruiting 40

Sales Recruiting CTO Hire New CTO Sales Hiring 40

Kellblog

JANUARY 29, 2020

Third-order benefit: that means you protect your company’s reputation and your valuable brand. Unless you are solving a brand-new problem (e.g., Unless you are solving a brand-new problem (e.g., So don’t give a list of company brand names who may or may not be active users. baldness cures [5]).

Startup 99

Startup Sales Hiring CTO Hire New CTO 99

Natalia Luneva

APRIL 30, 2021

Announcing new features, increasing customer satisfaction and retention are among the top functions of an online community. . #1 Our community is the best way for us to inform our customers about upcoming updates and new features. For example, before releasing/starting to develop a new feature, we run it by our community first.

Marketing 98

Marketing Social Media SaaS New CTO 98

ProfitWell

DECEMBER 6, 2019

Your top subscription news. What’s the return on investment of your mom? This helps brands manage customer-facing functions in their entirety, from marketing and advertising to research, care, and social engagement. Plus, the Product Marketing Alliance drops the Product Marketing Salary Survey. And Sprinklr acquires Nanigans.

Scale 43

Scale CTO Hire Sales Hiring New CTO 43

Outseta

APRIL 11, 2019

Think of the best CTO-level software developers that you know—do you think your product would progress faster if they were building it 2-3 days per week, or if you hired an average developer in a full-time capacity? James is an experienced designer who is helping us in a very part-time capacity—20 hours per month— but on an ongoing basis.

CTO Hire 52

CTO Hire Sales Hiring B2B New CTO 52

Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. The Solution: Invest in a revamped data infrastructure.

Payment Solutions 52

Payment Solutions Payment Features Payments Outsourcing Services 52

OpenView Labs

OCTOBER 5, 2021

Previously, she was the VP of Growth at Acorns, a consumer app for micro investing. . When I joined GitLab, I was starting a new product-led growth team within the product organization,” Hila says. “We This might include developing and implementing new use cases that drive usage frequency.

B2C 65

B2C B2B New CTO Acquisition 65

ChurnZero

DECEMBER 9, 2022

Additionally, “leapfrog” candidates—those who come from a level below the C-suite, such as senior vice presidents—now make up roughly 5% of new chief execs. It can be hard to convince PE firms to invest in the customer. How did you get your PE colleagues to invest in the customer experience?

CTO Coach 52

CTO Coach Customer Success VP of Engineering CTO Hire 52

SaaStr

DECEMBER 3, 2020

Are marketing becoming the new sales team with their content being used more and more in the sales funnel? Bret was formerly the CTO at Facebook. And so, when someone’s walking in the door at a new company, so let’s use Loom as an example, they need to learn how to be a Loommate. Sam Taylor: And so, I met Bret.

Scale 171

Scale Sales Hiring Sales Recruiting Sales 171

Point Nine Land

APRIL 9, 2021

Having invested in 9 B2B marketplaces and gathered data from 20+ different investors, here are our findings on what it takes to raise money in 2021 for B2B marketplaces. A technical co-founder or CTO is always a great-to-have at this stage and becomes a must-have as the business scales beyond seed. Market Characteristics ??

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

Audacix

JULY 18, 2022

After interacting with many new DevOps teams, my sense is that many of them are hamstrung by the imagination and risk appetites of their senior leaders, in a classic case of you don't know what you don't know. Tools require investment, but they also require planning to ensure that they are used by the right people in the right way.

DevOps as a Service 52

DevOps as a Service Technical Review CTO Coach Underperforming Technical Team 52

Unbounce

SEPTEMBER 24, 2018

Twenty-two marketing experts took the stage to give new solutions to old challenges and actionable solutions to new ones—not to mention the food, people, games, swag and after-parties that made it the best CTAConf yet. This year’s theme was “The Marketing Revolution” in response to the fact that marketing has changed. Speechless.

AI Search 73

AI Search AI Artificial Intelligence Content Marketing 73

SaaStr

SEPTEMBER 26, 2019

I looked back at our investment memo, it was a 2K ACV when Jason invested after Y-C. For instance, my first rep from Marketo, he was the first rep at Marketo in New York. The peak of your day starts around 3:00PM because that’s when New York wakes up. And we were acting as the CTO of Gap and whatever, another title.

Scale 136

Scale Sales Hiring Sales Recruiting Technical Advisors 136

SaaStr

NOVEMBER 21, 2019

Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. The panel that we are in is called Is Seed the New Series A, and this is a question that I’ve been asking informally yesterday and today.

New CTO 146

New CTO Sales Hiring B2C CTO Hire 146

SaaStr

JANUARY 17, 2024

Benjamin added, “I think a lot of people think about this new AI technology as something that’s gonna just come in and like work from day one. ” What are the Most Important Investments that Ensure a Future 50 Company Can Adopt? But actually, it turns out its still software. Compliance matters. Security matters.

AI 228

AI Enterprise Artificial Intelligence compliance 228

SaaStr

MARCH 12, 2019

Erica Schultz is Chief Revenue Officer @ New Relic, the company that gives you the real time insights your software driven business needs to innovate faster. Prior to their IPO, New Relic raised over $214m in funding from some of the best in the business including Benchmark, Insight Venture Partners and Blackrock, to name a few.

Scale 161

Scale Enterprise Scaling Sales Hiring 161

SaaStr

SEPTEMBER 18, 2020

They’ve invested in all of these other businesses. Jason Lemkin: 50 reps in a new city that you’ve never met, and hired in 60 days when you’re in the low millions ARR. So number six, thinking you’re getting away with under investing in management, up scaling in HR. We all under invest.

Sales Hiring 239

Sales Hiring CTO Hire Scale Investment 239

SaaStr

AUGUST 15, 2020

362: The Future of the Customer with Bernadette Nixon, CEO @ Algolia, Jay Snyder, Chief Customer Officer @ New Relic, and Nick Mehta, CEO @ Gainsight. Nick Mehta: On a boat in Rhode Island and then our second guest Jay Snyder, who just recently took over as Chief Customer Officer of New Relic, publicly traded SaaS company.

Payment Methods 190

Payment Methods Merchant Services Scale Payments 190

SaaStr

APRIL 16, 2019

Going above and beyond, being thoughtful and we try to say, how do we infuse Southern hospitality into our brand and make that a differentiator rather than being stressed about the fact that there are some negatives of being where we are. The catch was he had just moved his family four kids to New York city. This was a problem.

CTO Hire 156

CTO Hire Travel Underperforming Technical Team CTO Coach 156

Neil Patel

JULY 7, 2021

Experience is kind of the holy grail when it comes to customer interaction, from marketing and sales to customer service and brand loyalty. When do we actually achieve a great customer experience in our brands ? Is it something we just have to continually improve and build on as new opportunities roll out?

AI Search 124

AI Search CTO Hire Scale Artificial Intelligence 124

BetterCloud

SEPTEMBER 25, 2019

As part of this partnership, Dropbox has made a $5 million investment in BetterCloud. Later this year, Dropbox will offer their customers a new solution called BetterCloud for Dropbox, allowing businesses to enforce custom security policies, scan content for sensitive data, and automate critical processes. SaaS adoption is taking off.

New CTO 53

New CTO CTO Investment SaaS 53

Andreessen Horowitz

NOVEMBER 28, 2023

About My First 16 Our new video podcast series My First 16 features interviews with founders and CEOs of fintech companies about how they acquired their initial customers and the hard lessons they learned along the way. I didn’t see the company as this consumer brand long term. It was talking to their CTO and team at the time.

Merchant Services 81

Merchant Services Payment Methods Payments Payment Solutions 81

SaaStr

MARCH 3, 2020

And then last resort is somebody out of a big company like Salesforce, Oracle, again for all the reasons that had been stated before, but those are people that, generally speaking, you’re not going to be comfortable walking to a scenario without any brand, without customers, without potentially even a pitch and a message. New category.

Sales Hiring 152

Sales Hiring Sales Recruiting Scale CTO Hire 152

Intercom, Inc.

JULY 9, 2020

. “The real advances in SEO come from people trying things out and sharing them with the community” Alexa: You mentioned trial and error there and given that SEO is really a new discipline, how has trial and error helped you be at the forefront of a discipline that has emerged within your career span? Kevin: Absolutely.

Technical Review 199

Technical Review Scale Underperforming Technical Team Software Review 199

Mucker Capital

APRIL 6, 2023

If you're generating something that's brand new, like a brand new category, nobody understands about it. You need to invest at least a year or even two years. Because that (abandonment) wouldn’t be a solid foundation to acquire more new users. Once you have that, you can begin to acquire some new users.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

MARCH 20, 2019

Prior to founding Twilio, Jeff was the Founder & CTO @ Nine Star Inc and enjoyed a spell at Amazon as a Technical Product Manager. How did they formulate and approach creating a new set of values with the 2 companies coming together? Prior to founding Twilio, Jeff was the founder and CTO at Nine Star Inc. Just to name a few.

Underperforming Technical Team 118

Underperforming Technical Team Development Software New CTO 118

Outseta

NOVEMBER 19, 2019

And many CEOs simply fail to understand the nuances of the role and the future building benefits of marketing investments made in areas like “brand” where the return on investment is not immediately recognizable on the balance sheet. This is empowering and allows me to execute at a dramatically fast pace than I otherwise could.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50

Intercom, Inc.

JULY 21, 2022

Adam Risman , a former host of the podcast, asked Rachel what made that point when Rachel joined Slack in 2016 the right time to invest in growth marketing? For Slack, that was clearly the engineering and dev communities, who love new tools. They had occasional advertising here and there. Here’s Rachel. Rachel Hepworth: Exactly.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Sales Hacker

JUNE 12, 2020

How to overcome no brand in market. How to overcome no brand in market (01:23). ? How to overcome no brand in market (01:23). First and foremost, overcoming no brand in market. This is a relationship worth investing in. Second tip here on overcoming know brand in market, expose the buyer’s FOMO.

Enterprise 69

Enterprise CTO Hire Startup Technical Cofounder 69

Sales Hacker

AUGUST 18, 2020

We’ve got two sponsors, including a new one called Sapper Consulting. That means we need new pricing models, we need to figure out new delivery mechanisms for our data, so on and so forth. So I found myself in London, a one of one employee introducing this new brand to advertising agencies in Europe.

Subscription 106

Subscription Payment Features Scale Underperforming Technical Team 106

SaaStr

MAY 2, 2019

And my retort was, for the first year, basically, well they’re the team that’s got my here so I’m going to stick with it, which I did for a year and then we kind of started turning around a little bit and saying, look, yeah, but are we growing as fast as we could be given the new reality of the ground? Vlad: So what’s the new reality?

Scale 143

Scale Business Sales Hiring CTO Hire 143