SaaStr

SEPTEMBER 27, 2023

From $1m in ARR, and Then Forever After: Recruiting Great VPs. Later, once you have a brand, you’ll be competing with Hot Startups nipping at your heals for top VPs. You need to learn to become great at recruiting. Why is my sales team less efficient at $20m ARR than at $2m in ARR? This challenge never ends.

Sales Recruiting 272

Sales Recruiting Sales Hiring Startup Scale 272

Tom Tunguz

MAY 31, 2021

When a company hires an executive, the business hires the executive’s network. The third impact is damage to the employer brand. The better the management hires for a business, the greater candidates' interest to work for a company. Of course, the team grew as the business did.

Sales Hiring 162

Sales Hiring Sales Recruiting Startup Branding 162

OpenView Labs

DECEMBER 16, 2019

So if scaling your sales organization is a priority in 2020, here are the things you need to be aware of to make sure you do so successfully. In my experience both as a salesperson and as a recruiter, it’s primarily been four things: They want the work they’re doing to matter to them. How to build a magnetic brand.

Sales Recruiting 53

Sales Recruiting Sales Hiring Scale Trends 53

SaaStr

MAY 31, 2021

Still, an overall deep-dive on lessons learned the second and third time around: Not Easier : Recruiting – Not Easier. You might think after (goodness) the best part of 20 years of working in tech, 18 as an executive or CEO, and 13 as a founder … I’d be pretty good at recruiting at this point. I’m not.

Sales Recruiting 340

Sales Recruiting Sales Hiring Scale Branding 340

SaaStr

MARCH 25, 2023

So one recent survey we did really brought out a healthy debate: does your VP of Sales really need to be a product expert? Many of the comments said it was more important a VP of Sales understand process and leadership more than the product itself. They often melt. I say, you just gotta know the product. Not just with buzzwords.

Scale 252

Scale Sales Hiring Sales Recruiting Sales 252

SaaStr

FEBRUARY 25, 2021

Ah the VP of Sales. The first post is What a Great VP of Sales Actually Does. The second post is a script for you to use (and modify as you see fit) – 10 Great Questions to Ask a VP Sales Candidate. Just so you know, there are 48 Different Types of VP Sales. You have a micro-brand. The toughest hire.

Sales Hiring 363

Sales Hiring Scale Sales Recruiting Sales 363

Kellblog

JULY 17, 2022

What does our brand stand for? What promise does our brand make? These are some of the questions that quickly come up when thinking about branding. In general, I think branding is a potential marketing rathole for startups, particularly early-stage ones. Do want to build a brand? Do want to build a brand?

Branding 131

Branding Startup Software Sales Recruiting 131

SaaStr

MAY 6, 2021

A CRO owns and directs the strategy over a company’s revenue cycle, but there’s not a set standard for operational or management decisions: in addition to sales and sales development, they might be responsible for customer success, lead generation and pipelines, and even marketing and brand development.

Sales Hiring 263

Sales Hiring Sales Recruiting Interviewing Revenue 263

Buffer Resources

SEPTEMBER 11, 2023

This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. This is your street credibility and personal brand all rolled into one. What’s the true ROI? The ROI is insane.

Sales Recruiting 128

Sales Recruiting Sales Hiring Scale Social Media 128

Sales Hacker

DECEMBER 5, 2023

Writer is an AI writing tool that helps teams write in the same tone and style so that all of the company’s communications are consistent and representative of the brand. Tips for recruiting the best possible team members and how patience factors into that. 31:07) A consultative sales process and messaging considerations. (36:56)

Sales Recruiting 93

Sales Recruiting Enterprise AI Banking 93

Mucker Capital

NOVEMBER 8, 2023

In this Mucker Growth session, Rosabel Tao from Fire & Bridge delves into the critical field of startup positioning strategy and its crucial role in shaping enduring brands. Think of it as the rational Spock side of your business brain, defining the concise, fact-based narrative, while branding embodies the emotive Captain Kirk side.

Branding 98

Branding Startup Development Strategy 98

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. And we were like less than 10 million ARR and business was doing very well.

Sales Recruiting 256

Sales Recruiting Sales Hiring Scale VP of Engineering 256

Tom Tunguz

FEBRUARY 4, 2019

Every prospect championing a software purchase will be asked by the opponents of the sale and decision-makers : “Who else is using the software?” Software vendors are in the business of selling promotions. And the best way to fight the inertia in sales is to equip your champions. Logos confer credibility.

Sales Recruiting 206

Sales Recruiting Banking Branding Software 206

Tom Tunguz

JUNE 11, 2020

A recruiter in the audience submitted a question often discussed in startup boardrooms. And when I say pillar, I mean like a product marketing problem, a growth problem, or brand marketing problem. If I’m not doing a lot to build the brand and I’m still getting inbound, then I’m like, wow, okay. The full transcript is here.

Sales Hiring 248

Sales Hiring Sales Recruiting Product Marketing Acquisition 248

Sales Hacker

AUGUST 7, 2020

Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. At Sales Hacker, we’re serious about diversity, and for that reason, we’ve compiled a list of 530+ female sales experts to consider for your next event. Sales Development. Sales Growth.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

SaaStr

SEPTEMBER 25, 2020

379: From how many reps to hire, to compensation models, here are the top 10 mistakes founders make when hiring their first sales teams and how to avoid them. Find out how you can build these same tools for your business at outgrow.co/saas. Jason Lemkin: This term founder-led sales is maybe overused these days, but it is true.

Sales Hiring 192

Sales Hiring Sales Recruiting Scale Sales 192

Sales Hacker

NOVEMBER 17, 2022

If you’re looking to move up the ladder into a sales leadership role, your resume is key to getting your foot in the door. Related: 8 High-Paying Sales Jobs (And How to Get Them). In most cases, I prefer having these basic sections: Branding Title. Related: Secrets to Acing the Sales Interview: Tips From a Recruiting Leader.

Leadership 76

Leadership Sales Recruiting Sales Hiring Sales 76

Tom Tunguz

NOVEMBER 9, 2019

The question facing founders recruiting marketers is: which is the most important to prioritize? Marketing expertise falls into three segments: product marketing, demand generation, and brand marketing. But the reason many marketing hires fail is the business doesn’t hire the right expertise at the right time.

Scale 213

Scale Startup Sales Recruiting Sales Hiring 213

Buffer Resources

NOVEMBER 12, 2021

Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy. I sat down with a few founders to learn more about how LinkedIn has transformed their businesses.

Sales Recruiting 81

Sales Recruiting Social Media Business Marketplace as a Service 81

Sales Hacker

DECEMBER 8, 2023

Accordingly, the recruiting of beta customers and roadmap selling happen earlier, providing for customer quotes as part of the launch. Julien Sauvage (VP Brand, Content and Product Marketing at Clari ) explains that this is part of Clari’s playbook. Make sure your message lands. Keep it simple. “Do It’s showtime. Message amplification.

Sales Recruiting 99

Sales Recruiting Generative AI AI AWS 99

Neil Patel

FEBRUARY 17, 2021

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. Research indicates that 80 percent of customers are more likely to do business with a brand that offers personalized experiences. Make sure they align with your brand. Text Messaging.

Sales Recruiting 141

Sales Recruiting Marketing Social Media Branding 141

Buffer Resources

SEPTEMBER 11, 2023

This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. This is your street credibility and personal brand all rolled into one. What’s the true ROI? The ROI is insane.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Social Media 52

User Pilot

APRIL 19, 2024

TL;DR Market research is vital for making informed business decisions, enabling companies to understand the market, target audience, and competitors, reducing risks, and optimizing marketing communications and product strategies. This allows businesses to tailor their offerings and engage more effectively with their target market.

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Buffer Resources

JANUARY 18, 2024

" Here’s everything you need to know about using LinkedIn Premium to build your personal brand , increase engagement, and grow your following.  The more expensive plans are targeted at salespeople and recruiters.    As part of the LinkedIn Premium sign-up, LinkedIn recommended the Business plan for my needs.

Technical Review 104

Technical Review Systems Review Sales Recruiting AI Search 104

SaaStr

JUNE 4, 2019

SurveyMonkey CMO Leela Srinivasan will outline seven tips for driving business impact through customer feedback. Expect real-world examples from businesses that are listening and acting on a daily basis. I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing.

Sales Recruiting 185

Sales Recruiting Scale Underperforming Technical Team Pricing 185

Neil Patel

SEPTEMBER 3, 2021

Combine traditional features like colorful booths, meeting rooms, info packets, and guest speakers with the online elements of virtual tours, and analytics and it’s easy to see why many businesses are having success with this method of hiring. Put a team together that shows off the best aspects of your business. Set Up Virtual Booths.

Sales Recruiting 138

Sales Recruiting Social Media Sales Hiring Marketing 138

Tom Tunguz

FEBRUARY 7, 2018

Suddenly, the business is working. The founders have hired department heads, who manage employees. At some point, those managers manage managers too. What will the business need in six months? To have built a brand. To recruit 100 people. Customer meetings, product releases, investor pitches.

Scale 226

Scale Scaling Sales Recruiting Startup 226

Neil Patel

OCTOBER 20, 2020

And by the end of this guide, you’ll know everything you need to know to make the right choice for your business. The size of your business. Handling HR for large companies is vastly different than doing the same at a startup or small business. On the other hand, some offer solutions for businesses of all sizes.

Outsourcing Services 118

Outsourcing Services Outsourced Development Sales Recruiting Sales Hiring 118

Totango

MARCH 19, 2021

The traditional customer journey infographic envisioned the customer’s experience from a sales and marketing standpoint, visualizing a funnel marking the steps from a lead acquisition through a sale, also known as the buyer’s journey. A prospect may also encounter your brand through word-of-mouth or a customer referral.

Sales Recruiting 124

Sales Recruiting Onboarding Branding Retention 124

Intercom, Inc.

SEPTEMBER 7, 2018

Volume and capacity are always top of mind for sales, support and marketing teams. For sales and support, the volume of prospects and customers they handle, and their capacity to scale up that volume, is the reason they are so focused on efficiency and output. Here are 8 new features that will help you grow your business.

Scale 123

Scale Sales Recruiting Business Branding 123

FastSpring

JULY 14, 2020

Control Recruitment. The most effective way to manage risk inside of an affiliate program is to stop it before it starts. It is also understandable if a proactive only recruitment plan may not be realistic. The percentage of returned sales from a partner is higher than your regular rate of returns. Monitor Activity.

Payment Methods 130

Payment Methods Sales Recruiting Payment Services Marketplace as a Service 130

Sales Hacker

JULY 19, 2022

Celine, who transitioned from agency sales to SaaS, is the Vice President of Boardable. Join us for a great conversation about transitioning in sales and technology selling. Sometimes you have to take one step back to go two steps forward in sales. Sales is all about building internal relationships. powered by Sounder.

Sales Recruiting 82

Sales Recruiting VP of Engineering Sales Hiring Sales 82

ChurnZero

NOVEMBER 29, 2022

At the time, I was a sales engineer, and my job was to close deals and move on to the next prospect. However, I found there were two flaws in our customer management process. After getting slapped on the wrist a few times for my after-sales support, I knew things had to change. We had presales, and we had post-sales.

Customer Success 98

Customer Success Sales Recruiting Technical Review Compensation 98

Sales Hacker

SEPTEMBER 8, 2022

One of the oldest truisms in sales is that recruiting new clients costs more than retaining them ( five to 25 times more costly, depending on the industry). More than ever, customer success teams must be in complete lockstep with their sales teams—both should treat any renewal as a joint effort and success. Put the buyer first.

Sales Recruiting 110

Sales Recruiting Technical Review B2B Benchmarks 110

Sales Hacker

NOVEMBER 4, 2020

I was the new Vice President of International Sales & Managing Director for a work management software company called Wrike. Starting Your International Sales Team. The key to starting an international sales team is having the right people in your landing team. A mercenary is driven by the sale.

Sales Hiring 99

Sales Hiring Scale Sales Recruiting Sales 99

SaaStr

JULY 9, 2019

Giraffe is a mobile job matching platform that helps medium skilled workers get access to opportunities and helps businesses to recruit staff faster, and easier, and more affordably than any other way. Businesses have disposable income, consumers have disposable income, and so you can spend money on trying out new stuff.

Scale 172

Scale Sales Recruiting Scaling SaaS Payments 172