User Pilot

NOVEMBER 5, 2023

Wondering how to scale customer success in SaaS and drive product growth ? If you’re a leading SaaS company, you know that growth is directly tied to helping customers achieve their desired outcomes. An effective customer success team can, thus, drive revenue growth, reduce churn, and increase customer satisfaction.

Scale 104

Scale Customer Success Scaling SaaS 104

SaaStr

JANUARY 17, 2023

Everything is defined by customer interactions, from how they find Harness to becoming a customer. The user and the buyer. . The User — Users of the product. For Harness, the user is typically developers, dev ops teams, and SREs. Sign up here to join them FOR FREE! At Harness, Eubanks leads go-to-market.

Startup 236

Startup Sales Sales Funnel Education 236

User Pilot

JULY 30, 2023

Customer retention vs acquisition cost: Which metric matters more? While it’s important to acquire new customers for growth, retaining existing customers is imperative to ensure long-term success. So let’s see when you should prioritize one metric over the other and how you can boost your customer retention rates.

Acquisition 98

Acquisition Retention Customer Lifetime Value User Experience 98

User Pilot

AUGUST 10, 2023

Are you trying to find your business’s average customer acquisition cost? In today’s competitive landscape, acquiring new customers is essential to any successful business’s or product’s growth. TL;DR Customer acquisition cost (CAC) measures the total sales and marketing expenses for acquiring new customers.

Acquisition 96

Acquisition Benchmarks Customer Lifetime Value B2B 96

User Pilot

JUNE 2, 2023

By regularly tracking them, you can improve your in-app experience and drive higher feature adoption —which translates to more retention and customer loyalty. TL;DR Product adoption occurs when new users understand the value of your product and begin using it as intended. Why should you measure product adoption?

Metrics 98

Metrics Customer Lifetime Value Churn Onboarding 98

User Pilot

APRIL 23, 2023

Tracking these metrics helps you gain growth insights, track user engagement , and measure customer satisfaction. Conversion rate measures the percentage of users performing the desired action. Customer acquisition cost estimates the cost of acquiring a new customer to optimize customer marketing efforts.

Metrics 97

Metrics Customer Lifetime Value SaaS Scale 97

Blulogix

MARCH 21, 2024

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Elevating Customer Retention in B2B Subscriptions For B2B subscriptions, customer retention is a pivotal factor underpinning the long-term success and sustainability of businesses.

B2B 52

B2B Subscription Payment Features Retention 52

User Pilot

MAY 31, 2023

Product adoption is key to creating loyal users for your SaaS and it’s important to track it regularly. TL;DR Product adoption refers to the process by which customers integrate a new product into their daily lives or business operations. Using feature tags to understand how users interact with your core features.

Metrics 98

Metrics Customer Lifetime Value Churn Retention 98

User Pilot

JULY 17, 2023

Do you want to learn how to use data analytics to improve customer experience? Many SaaS founders agree that customer insights are a key driver of product growth. After all, analyzing customer data can help you identify areas to improve upon and anticipate customer behaviors. Uncover customer behavior and preferences.

Data 98

Data Customer Lifetime Value Retention Churn 98

User Pilot

JULY 27, 2023

In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. TL;DR Customer retention is the ability of a company to retain its customers over a specified period of time. Driving users toward activation with checklists.

Retention 97

Retention Strategy Management Churn 97

User Pilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.),

ChatGPT 105

ChatGPT Management Underperforming Technical Team Technical Review 105

User Pilot

JULY 11, 2023

The internet is flooded with customer experience videos you can watch and, maybe, learn something new or useful for your job. You’d need to spend a lot of time finding good content creators if you just decided to learn about CX and customer engagement. Malewicz’s take on mobile onboarding screens.

Technical Review 97

Technical Review Onboarding Mobile Retention 97

Point Nine Land

JUNE 18, 2023

Everything you always wanted to know about cohort analysis (but were afraid to ask) Back in 2012, I wrote a blog post titled “Know your user cohorts” , which began like this: “One of the most important tools to better understand the usage of a web application — or a service, a game or a mobile app, it doesn’t matter — is a cohort analysis.

SaaS Payments 128

SaaS Payments Payment Services Payments SaaS 128

User Pilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? What personalized customer retention strategies are open to you?

Customer Lifetime Value 98

Customer Lifetime Value Retention Marketing Scale 98

User Pilot

JULY 31, 2023

Day-to-day tasks include conducting market research , defining buyer personas , creating a clear value proposition, collaborating with the product team on big launches , gathering feedback , and focusing on account expansion & customer success. But what exactly does this entail? Who is a product marketing manager?

Product Marketing 98

Product Marketing Management Marketing Customer Lifetime Value 98

User Pilot

JULY 13, 2023

The important metrics you should use to measure the growth of a company are: Customer acquisition cost (CAC) assesses the average cost to acquire new customers and evaluates the efficiency of sales and marketing efforts. Customer lifetime value (CLV) determines the total revenue a customer generates throughout the relationship.

Metrics 98

Metrics Customer Lifetime Value Benchmarks Churn 98

User Pilot

AUGUST 16, 2023

Without retaining users , you’re throwing away money and resources spent acquiring customers that’s why having a retention playbook is helpful. A user retention playbook will keep your customers happy and continue using your product for longer. Monitor user satisfaction by regularly conducting in-app surveys.

Retention 98

Retention Social Media Customer Lifetime Value Churn 98

User Pilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Engagement 97

Engagement Strategy SaaS Customer Lifetime Value 97

User Pilot

JULY 20, 2023

Wondering how to reduce customer churn rate for your business? Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. The main reasons for customer churn are: Bad product-customer fit. Poor onboarding.

Churn 98

Churn SaaS Payments Payment Solutions Payments 98

User Pilot

AUGUST 9, 2023

Wondering how to calculate customer retention rate and why? It’s important to measure the customer retention rate to see how well your product retains customers and to monitor any changes to try and improve it. TL;DR Customer retention rate measures the percentage of customers a company keeps over a specific timeframe.

Retention 98

Retention Customer Lifetime Value Churn Metrics 98

User Pilot

MAY 17, 2023

And most importantly, how do you create product experiences that delight your users? TL;DR Product experience (PX) is the overall response that the product evokes in users when they interact with it. TL;DR Product experience (PX) is the overall response that the product evokes in users when they interact with it.

Customer Lifetime Value 98

Customer Lifetime Value User Experience Onboarding Scale 98

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

B2B 116

B2B Payment Methods Payments SaaS Payments 116

User Pilot

JANUARY 19, 2023

Looking to improve your retention rates by reducing customer retention costs? Retaining a customer may not always be less expensive than acquiring a new one. In this article, we’ll explore customer retention costs. TL;DR Customer retention is a key SaaS metric that measures your ability to retain customers over time.

Retention 98

Retention Customer Lifetime Value Onboarding Acquisition 98

User Pilot

MAY 22, 2023

Every successful product manager understands the importance of learning how to build customer loyalty. Improving your customer retention rate and boosting customer loyalty is key to the success and growth of any business – in both good times and bad. Reduce the time to value using personalized onboarding checklists.

Onboarding 96

Onboarding Social Media Retention Branding 96

User Pilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Acquisition 105

Acquisition Strategy Social Media Underperforming Technical Team 105

User Pilot

AUGUST 30, 2023

Wondering how to improve satisfaction by reducing your time to resolution for customer issues? Time to resolution is a critical customer service metric that can make or break your customer support’s reputation. Building a knowledge base to offer customer self-service and empower users with resources for common problems.

Customer Lifetime Value 104

Customer Lifetime Value Customer Support AI Onboarding 104

User Pilot

JUNE 26, 2023

Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. TL;DR Product metrics are measurable indicators of product management efforts and how users interact with your product. You can also use a product metrics framework, ie.

Metrics 96

Metrics Customer Lifetime Value SaaS Acquisition 96

User Pilot

JUNE 5, 2023

TL;DR The SaaS conversion funnel is a visual representation of your ideal customer journey from awareness to product adoption and revenue expansion. TL;DR The SaaS conversion funnel is a visual representation of your ideal customer journey from awareness to product adoption and revenue expansion. What is a conversion funnel?

SaaS 95

SaaS Sales Funnel Customer Lifetime Value Acquisition 95

User Pilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. But how do you create a customer success strategy that works? And what are some of the best practices and examples across the customer journey?

Customer Success 98

Customer Success Strategy Customer Lifetime Value SaaS 98

User Pilot

JANUARY 19, 2023

You need to have a solid understanding of key quantitative metrics if you want to focus on and improve essential aspects of SaaS businesses like success measurement and customer retention. Quantitative metrics help SaaS companies measure key performance indicators (KPIs) , improve customer satisfaction , and boost revenue.

Metrics 98

Metrics Customer Lifetime Value Retention Onboarding 98

User Pilot

FEBRUARY 10, 2022

Without product adoption, your new users will remain stuck in the activation stage, and there will be no growth. As users adopt more and more features down their journey and continue getting value from them, they become loyal and profitable customers. Simply put, Product adoption rate = (New active users / Signups) * 100.

Customer Lifetime Value 98

Customer Lifetime Value SaaS Underperforming Technical Team Software Review 98

User Pilot

JUNE 30, 2023

Wondering which strategic customer engagement tactic to use to engage more customers with your product? Customer engagement lies at the heart of every thriving SaaS product. You need to strategically put your effort into bringing back customers to engage with your product regularly.

Engagement 97

Engagement Entertainment AI Customer Lifetime Value 97

SaaStr

DECEMBER 20, 2023

The biggest opportunities are in the Enterprise segment with higher lifetime value, and lots of room for expansion. And hundreds of thousands of downmarket businesses that could get value out of ZoomInfo. ” Sales may say: “I could’ve sold more seats to that customer if I had the chance to talk to them.”

New CTO 262

New CTO Scale Sales Hiring AWS 262

User Pilot

FEBRUARY 28, 2023

Which are the best user adoption strategies for driving growth in SaaS? TL;DR User adoption happens when users learn how to use a product and discover its value. Adoption is essential because it drives customer success and increases engagement. Organize webinars to help users adopt more advanced features.

Strategy 98

Strategy Software Review Business SaaS 98

User Pilot

AUGUST 5, 2023

Analyzing data is the key to achieving customer success and product growth. The actionable insights from the analyses will help you better understand the user journey, improve your company’s bottom line, and optimize the user experience. Set up custom events to track user activities. What is data tracking?

Data 98

Data Customer Lifetime Value Underperforming Technical Team Data Analysis 98

User Pilot

JULY 22, 2023

Customer behavior analysis helps you to understand what goes on in your customer’s head and respond to it to help with product growth. By delving deep into the data and insights about your customers’ preferences, needs, and buying patterns, you can make informed decisions to drive growth and maximize customer satisfaction.

Customer Lifetime Value 98

Customer Lifetime Value Software Review Underperforming Technical Team Trends 98

User Pilot

NOVEMBER 2, 2023

TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Search Engine Optimization (SEO) allows companies to reach more users with their content.

Strategy 105

Strategy Marketing Social Media AI Search 105