The State of Startup Marketing in 2024 with CMOs of HubSpot and Zapier
SaaStr
APRIL 20, 2024
Marketing hackers, sales hackers, product hackers. We went pretty deep on: The real role of AI in marketing today Does everyone just want to be a strategist now? Will AI let ICs do more, with fewer managers? Efficiency gained from AI may not necessarily lead to cost savings, as companies tend to reinvest in higher-value areas.
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