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A Founder’s Guide to Building and Scaling Marketing Channels: Lessons from Datadog’s CMO and First Marketing Hire

SaaStr

Prior to Datadog, Alex held leadership positions at several high-growth SaaS companies and has a proven track record of building marketing engines that deliver consistent, measurable growth. At Datadog, their first focus was sponsored trade shows – specifically targeting the AWS ecosystem.

Scale 220
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Clouded Judgement - 3.28.25 - The New AI Risk Curve

Clouded Judgement

Fast forward to the launch of AWS and the public cloud. Now, you still had to go out and hire engineers to build the product, build out the GTM team to build brand and distribution, etc. And now, engineering and distribution (go-to-market) constraints are greatly reduced with AI. So why try and compete now?

Cloud 299
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The Battle for AI Gravity

Tom Tunguz

Google is on a trajectory to invest $50 billion this year. So AI products aren’t electric motors with one or two moving pieces, but more like the gas powered engines with many moving parts. AWS & others have stopped charging to move data. AWS cut prices more than 100 times in its first five years.

AI 306
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From $1M to $3B ARR: Databricks CRO Ron Gabrisko on Scaling a Revenue Rocket Ship

SaaStr

For context,Ron has an MBA and a master’s in engineering from Stanford. Because thats how their customerswho were used to AWS, Azure, and GCP pricingexpected to buy. If I could go back, Id tell myself to invest even more aggressively early on. You gotta know the product cold.) Talent beats everything.

Scale 173
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Intercom presents Engineer Chats

Intercom, Inc.

For the very first time, we’re releasing Engineer Chats , an internal podcast here at Intercom about all things engineering. Previously hosted by Jamie Osler , a Senior Product Engineer at Intercom for over seven years, it’s now up to Principal Systems Engineer Brian Scanlan to pick up the baton and keep the chats going.

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Top 10 Reasons SaaStr Annual 2025 Will Be Better Than Ever!! May 13-15 in SF Bay!

SaaStr

800+ VCs Ready to Invest This year, were bringing together over 800 VCs and investors, making SaaStr Annual 2025 the ultimate place to pitch, connect, and secure funding. And we’ve got an AI Demo Stage running all day, every day this year, right in the heart of Annual. 100+ scale-ups and start-ups showing you how they do it!

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Cloud Stocks May Be Down. But the Cloud Remains on Fire. That Matters More.

SaaStr

So follow AWS, Azure and Google Cloud. And it is stressful, especially if you invested at those peaks or as founders raised money at relatively high valuations and multiples. Let’s look a whole level up to the real canaries-in-the-coalmine: AWS, Azure and Google Cloud. That’s the engine we’re all building on.

Cloud 290