Sales Hacker

SEPTEMBER 13, 2021

” It remains distressing if teams continue with this knowledge and run the same marketing activities over and over again. The ICT products for marketing automation are much more mature and developed with the marketing process in mind. But marketing teaming up with finance and operations? The return on marketing is unknown.

Underperforming Technical Team 113

Underperforming Technical Team Marketing Sales Finance 113

Totango

JULY 1, 2022

How customers answer this question reflects their satisfaction with your company and their attitude toward referring you to others. Other important loyalty metrics include subscription renewal rate , churn rate, upsell rate, and customer lifetime value. Why is Customer Loyalty Important for B2B SaaS Businesses?

B2B 114

B2B B2C Underperforming Technical Team Business 114

Baremetrics

OCTOBER 7, 2021

For example, if your conversion ratio is low, is that because your marketing team is bringing in poor leads, your sales team isn’t succeeding in converting high-quality leads, or your development team hasn’t put the best parts of your platform at the front for a successful free trial?

Payments 98

Payments Sales SaaS Payments Underperforming Technical Team 98

User Pilot

MARCH 14, 2024

Looking for customer analytics use cases that can significantly improve your SaaS? This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. We also cover: Customer analytics categories. The three types of customer analytics and their significance.

Customer Lifetime Value 105

Customer Lifetime Value SaaS Underperforming Technical Team Churn 105

Chart Mogul

OCTOBER 3, 2019

This sounds complicated — how do you figure out and track whether each customer is profitable when you’re dealing with hundreds (even thousands) of leads and prospects on a daily basis? Note: This article covers CAC in detail. What is the Customer Acquisition Cost? CAC stands for customer acquisition cost.

Acquisition 91

Acquisition Underperforming Technical Team Startup Customer Lifetime Value 91

User Pilot

JULY 14, 2024

Customer segmentation analysis allows you to break down your users into distinct groups and gain valuable insights into them. In this article, you’ll learn about various types of customer segments you can identify and how to conduct a thorough analysis using the right product analytics tools. Let’s get started.

Software Review 109

Software Review Underperforming Technical Team Customer Lifetime Value User Experience 109

FastSpring

APRIL 26, 2022

In this article, we take our best shot at answering these and many other questions surrounding churn. table of contents to jump between sections of this article. If you lose 7% of your customers to churn over a year , that’s a way different number than losing 7% of your customers every month. Table of Contents.

Benchmarks 147

Benchmarks Churn Payments SaaS Payments 147

User Pilot

SEPTEMBER 11, 2023

Customer analytics helps you seamlessly understand customers, predict their needs, and curate your offerings to their wants. It, along with product analytics , offers a comprehensive view of your customers and products and lets you make better data-driven decisions. As they exceed the limit, upgrade messages will pop up.

Underperforming Technical Team 105

Underperforming Technical Team Customer Lifetime Value Retention Engagement 105

User Pilot

MARCH 9, 2023

Customer attrition is one of the main problems for SaaS companies. Although you’ll inevitably lose customers occasionally, you should always keep the attrition rate at a minimum. TL;DR Customer attrition, also known as customer churn , takes place when customers leave your product or service.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Payments Payment Solutions Payment Services 98

User Pilot

APRIL 21, 2023

These are just a couple of questions we answer in the article. The aim of product analysis is to better understand its strengths and weaknesses, to evaluate how effective it is at satisfying user needs , and to identify areas for improvement. Churn and retention analyses help teams understand why users leave or stay with the product.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Onboarding Retention 98

User Pilot

SEPTEMBER 28, 2022

In this article, we’ll discuss 10 product management metrics that you can’t do without. Tracking these metrics can show whether you’re on the right path and whether your product meets the needs of your customers. You should develop a product that solves people’s problems, which they may not be aware of.

Metrics 96

Metrics Management Customer Lifetime Value Strategy 96

User Pilot

JANUARY 16, 2024

In this article, we unlock the best ChatGPT prompts to elevate your product management process. Perform a SWOT analysis, identify the strengths and weaknesses of your top competing products, etc. You may want to learn who your top competitors are, their value proposition , and their weaknesses. create content, and more.

ChatGPT 105

ChatGPT Management Underperforming Technical Team Technical Review 105

Baremetrics

NOVEMBER 9, 2021

By the end of this article, you’ll learn how valuations work and how you can prepare for an exit when the time is right for you. Develop a Full Marketing Strategy 2. These types of customers are also usually price-inelastic and need tools within a specific budget. Table of Contents. Why Would You Sell? Transferability 2.

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

Totango

OCTOBER 2, 2020

Therefore, it is important to proactively deliver value with customer success best practices that work in both good and bad economic times, such as: Clear, Empathetic Communication. Establishing Customer Status and Goals. Customer Retention Is Your Future. Offer the right value at the right time.

Retention 118

Retention Underperforming Technical Team Customer Lifetime Value Churn 118

User Pilot

MAY 18, 2023

Testings: UX testing focuses on evaluating the usability and efficiency of the product, while CX testing aims to assess overall customer satisfaction and identify strengths and weaknesses in customer workflows. It’s important to conduct multiple usability tests for different phases of your product development cycle.

User Experience 98

User Experience Underperforming Technical Team Customer Lifetime Value Retention 98

ChurnZero

JANUARY 6, 2022

In this article, we cover how profit centers and cost centers differ, as well as how Customer Success teams can position themselves to be viewed as a profitable function by: Emphasizing their value with the right metrics. Choose Metrics that Emphasize Your Value. But Customer Success? “I Product Usage.

Forecasting 98

Forecasting Customer Success Metrics Sales Funnel 98

User Pilot

JANUARY 22, 2024

In this article, we dive deep into what a product marketing framework is and explore its essential components. To create a go-to-market strategy, you’ll need to identify your target market, craft your value proposition , master your product’s strategic positioning and messaging , and decide on your marketing channels.

Product Marketing 105

Product Marketing Marketing Social Media Business 105

Point Nine Land

JUNE 18, 2023

For example, in the screenshot above, you can immediately see that the average churn rate is trending down throughout the customer lifetime because the red is transitioning into orange/yellow. You can also see right away that, for instance, month 5 was an unusually bad month for the April 2020 cohort.

SaaS Payments 128

SaaS Payments Payment Services SaaS Payments 128

User Pilot

MARCH 27, 2023

This is the main question we tackle in this article. We finish with an overview of product analytics tools that your team can benefit from. Product analytics are used not only by the product team but also by the customer success and the marketing team, as well as UX designers and devs. Let’s get right to it.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Churn User Experience 98

Valuize Consulting

OCTOBER 23, 2024

And yet despite their experience, these new executives face a common challenge for leaders of customer-facing organizations building a stronger, more strategic partnership with their CFOs. They’re looking for correlations between customer satisfaction metrics, customer outcome delivery, and financial performance.

Underperforming Technical Team 52

Underperforming Technical Team Scale Technical Review Customer Lifetime Value 52

User Pilot

OCTOBER 30, 2022

In this article, we’ll discuss the 6 different types of customer analytics and how you can collect data for each of them. Customer analytics is the systematic process of collecting customer data and analyzing them to make well-informed decisions. Improve the product and increase the customer lifetime value.

Data 98

Data Customer Lifetime Value Underperforming Technical Team Retention 98

User Pilot

JUNE 26, 2023

Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. Thus, this article will discuss the 5 essential types of product metrics for your SaaS business and how you can track them to achieve product growth. How to select the right metrics?

Metrics 96

Metrics Customer Lifetime Value SaaS Underperforming Technical Team 96

User Pilot

JULY 27, 2023

In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. They also manage finances and supervise one or more engineering teams. Account Managers: They serve as the lead point of contact for all customer account management matters.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

User Pilot

MARCH 26, 2023

Conversion funnel analysis tracks a customer’s journey from the initial point of contact to the final conversion point. In this article, we will look into the ins and outs of the conversion funnel and how to analyze and optimize it. to identify the underperforming funnel stages and the issues. Let’s start!

Underperforming Technical Team 98

Underperforming Technical Team User Experience Customer Lifetime Value Sales Funnel 98

User Pilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. This article shows you how. In-app strategies for converting free or trial users to paying customers. How Clearcalcs improved user activation with Userpilot.

Acquisition 105

Acquisition Strategy Social Media Underperforming Technical Team 105

User Pilot

MARCH 5, 2025

Best for: SaaS product teams who want a powerful but easy-to-use platform to improve onboarding, increase product adoption, and drive user engagement. Ease of use and implementation Userpilot is known for its intuitive, no-code builder, making it easy to create and customize in-app experiences without needing developers.

Software Review 52

Software Review Engagement Software Scale 52

User Pilot

JANUARY 31, 2023

Winning new business is critical for any savvy product manager: a new client onboarding checklist template can help you systemize your path to a successful customer onboarding process. It’s all about helping new customers get value from your product as quickly as possible. What is the new client onboarding process?

Onboarding 98

Onboarding Underperforming Technical Team Software Review Technical Review 98

User Pilot

JULY 29, 2024

Effective customer success software has extensive customer data management solutions, workflow automation capabilities, customer segmentation tools , and multiple integrations. Userpilot is an all-in-one growth platform that helps product teams boost key metrics through contextual in-app experiences.

Customer Success 105

Customer Success Software Management SaaS 105

User Pilot

OCTOBER 20, 2022

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. The Net Promoter Score (NPS) is a measure of customer satisfaction and loyalty. You can understand what drives customer value and make customers engage more with your features.

Strategy 98

Strategy Software Review SaaS Customer Lifetime Value 98

User Pilot

JULY 14, 2023

These are only two of the many questions this article tackles. We also look at: Different types of analyses to include in your framework How to develop a product analytics framework And, the best product analytics tools. In the final 2 steps, the teams analyze the data to extract insights and act on them to improve the metrics.

SaaS 96

SaaS Underperforming Technical Team Churn Scale 96

Totango

OCTOBER 23, 2020

During this stage, a successful handoff from your sales team to your customer success team is vital. For example, your CS team should know if a client is part of a paid account so that CSMs can adjust messaging accordingly and promote the appropriate benefits. Once expectations are set, the actual training can begin.

Onboarding 72

Onboarding Underperforming Technical Team Scale Systems Review 72

Chart Mogul

OCTOBER 3, 2019

This sounds complicated — how do you figure out and track whether each customer is profitable when you’re dealing with hundreds (even thousands) of leads and prospects on a daily basis? Note: This article covers CAC in detail. What is the Customer Acquisition Cost? CAC stands for customer acquisition cost.

Acquisition 52

Acquisition Startup Underperforming Technical Team Customer Lifetime Value 52

User Pilot

AUGUST 15, 2021

A key reason why customer engagement metrics are important to successful SaaS businesses. While customer acquisition is important, if you're unable to keep user engagement up, you've built a leaking house that will drown everyone in it! Measure customer engagement with a customer engagement score.

Engagement 98

Engagement Metrics Scale SaaS 98

ProfitWell

MARCH 23, 2020

The efficiency of your sales and marketing team. Take the SUM of all your active customer MRR and divide it by the total number of customers (this is done in a monthly time frame). Customer LTV. Subscription businesses rely heavily on keeping customers around for a very long period of time. What did they like?

Payment Features 85

Payment Features Subscription Metrics Business 85

User Pilot

JANUARY 31, 2023

Lifetime value: Demonstrate value consistently and watch your customer lifetime value skyrocket. Upsell and grow: Activation gives you more opportunities to upsell appropriate features to valued customers. How to create an effective customer activation strategy? Data is power.

Strategy 98

Strategy SaaS Software Review Onboarding 98

ProfitWell

JANUARY 6, 2020

If you don’t have product-market fit, you could be advertising to the wrong buyer personas and attracting the wrong buyers, leading to higher churn and poor retention. You could be using the wrong value proposition and not getting through to your ideal buyer personas if your product-market fit is off. Customer LTV. Churn rates.

Product Marketing 52

Product Marketing Underperforming Technical Team Marketing Advertising 52

User Pilot

OCTOBER 18, 2023

Focusing on retention – that is, keeping your current customers for longer – can have a disproportionate impact on your revenue compared to new customers acquired. The best ways to promote customer retention differ depending on the stage of development your SaaS is at. When to focus on customer retention?

Retention 52

Retention Strategy SaaS Customer Lifetime Value 52