FastSpring

NOVEMBER 18, 2020

For app entrepreneurs and ecommerce store owners, the battle to be noticed in the marketplace is ongoing. For customers, the process of looking for apps to download usually takes place in one of the four leading app marketplaces; Google Play, Apple App Store , Windows Store, and the Amazon App Store. Is it safe? Let’s go ??.

Payment Methods 124

Payment Methods Payment Solutions Merchant Services SaaS Payments 124

User Pilot

OCTOBER 26, 2023

Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing. SaaS companies enhance customer acquisition and retention through personalized onboarding and in-app guidance. The Ansoff Matrix of Growth Strategies.

Acquisition 95

Acquisition Scale Marketplace as a Service Onboarding 95

OPEXEngine

FEBRUARY 22, 2022

Enterprise. Customers of these SaaS companies also referred to as “Small and Medium Businesses” or SMBs, need the same software solutions as Enterprise companies but have resource constraints that prevent them from using the top SaaS vendors. Business to Consumer (B2C). SMM SaaS Company Overview & Market Dynamics.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Subscription Flow

JANUARY 3, 2024

The following is a list of reasons that can also be read as a list of incentives for SaaS businesses to implement a flexible pricing strategy: Tailoring your pricing strategy as per larger trends in the market: SaaS businesses operate in a highly volatile environment, with technology, customer behavior, and the marketplace constantly changing.

Pricing 52

Pricing Payment Features SaaS Marketplace as a Service 52

Intercom, Inc.

JUNE 23, 2022

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. But once they’re happy with a service, they can help build trust with new customers as well.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

SaaStr

JANUARY 5, 2023

Founded in 2019, Laika (an enterprise-ready compliance platform) closed a $50MM Series C by the summer of 2022. Looking back on its explosive growth, however, the company realized just how badly it needed the valuable services of a Chief Financial Officer (CFO). Key takeaways.

Sales Hiring 41

Sales Hiring Acquisition Forecasting Outsourced Development 41

OPEXEngine

MAY 18, 2021

SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. Enterprise Stage – Ensuring Future Growth and Relevancy. Enterprise Stage – revenue growth at this stage should be stable.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

OpenView Labs

APRIL 13, 2020

Pricing tiers, enterprise-level inquiries, feature gating. Are there marketplace dynamics? Depending on your marketplace dynamics, you may need the Marketing team to be closely aligned with the Product team to ensure it is driving new users into the correct half of the marketplace. You can’t afford high acquisition costs.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

Intercom, Inc.

FEBRUARY 6, 2020

Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay. At the helm of Udemy for Business’ customer acquisition machine is their VP of Marketing Yvonne Chen.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

Totango

APRIL 24, 2020

The full recording will be available on Totango’s Everything Customer Success YouTube channel but some of the key takeaways include: Digital Transformation has accelerated as enterprises scramble to the cloud. Digital transformation has accelerated as enterprises scramble to the cloud. .

Customer Success 62

Customer Success Scale Marketplace as a Service Cloud 62

Baremetrics

SEPTEMBER 16, 2021

LTV, or CLV, is the predicted amount a customer will spend on your product or service while they’re your customer. Why You Need to Measure LTV This metric is one of the critical performance criteria for the entire enterprise, especially in B2B sales or e-commerce. Suppose a person subscribed to your service.

Business 97

Business Social Media Marketplace as a Service Mobile 97

SmartKarrot

SEPTEMBER 1, 2022

For many early-stage start-ups, landing their first enterprise client is the holy grail. It is a sign of development, showing that the business has effectively transitioned from an R&D organization dependent on venture capital to an autonomous, long-lasting enterprise. . What makes enterprise clients different? .

Enterprise 10

Enterprise Outsourcing Services Scale Payment Services 10

Sales Hacker

MARCH 18, 2019

How to build both SMB and Enterprise-grade CS teams and what tools to use to empower them. Steps for managing your career within the context of global enterprise orgs like Oracle. Roger Scott : New Relic has been around in the marketplace for a over 10 years, and was founded by Lew Cirne (New Relic is an anagram of his name).

VP of Engineering 69

VP of Engineering Sales Hiring Scale Technical Review 69

SaaStr

SEPTEMBER 12, 2019

Congratulations you’ve built a product that’s proven itself in the marketplace! At GitHub, I was in the last 18 months coming into acquisition, which is a nightmare, but I was one of 5 people running the company. billion acquisition more so than GitHub. Its product drives the acquisition, retention and expansion.

Investment 100

Investment Underperforming Technical Team Sales Hiring Software Review 100

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. Ultimately, the product works for every company. That’s the beauty of Workplace.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

OpenView Labs

NOVEMBER 30, 2021

For marketing: Insert a screenshot of the Enterprise Value vs. Growth Rate chart from the GoingClear report]. It’s tempting to prioritize new customer acquisition as your top growth priority. . Those growing by 10-30%, by comparison, have only seen multiples increase by 102% over that time period. .

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

Stax

FEBRUARY 19, 2024

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. Because horizontal SaaS companies serve both startups and enterprise businesses, scalability is a key selling point.

SaaS Payments 88

SaaS Payments Payment Services Payments Payment Solutions 88

User Pilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? About the author – Dave Martin Dave Martin is the founder of Product Leader coaching service RighToLeft , executive coach, and Chief Product Officer with over 20 years of experience. It’s 2023, and customers have options. But how do you do that?

Scale 99

Scale AI Growth Hacking Innovation 99

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Companies need a specialized approach for SMB accounts, different than the tactics used for Enterprise. This episode is sponsored by TaxJar. Really figuring out how to take new features to market.

SMB 180

SMB Scale Startup Marketplace as a Service 180

OpenView Labs

DECEMBER 15, 2020

Now—a happy consequence—cloud marketplaces are on a similar trajectory of growth and have opened up a powerful go-to-market channel for sellers that you probably haven’t heard of yet. Not to mention 73% of B2B buyers prefer the convenience of digital buying through ecommerce, web direct or marketplaces (more on that later). .

Marketplace as a Service 52

Marketplace as a Service Cloud Scale B2B 52

The Marketing & Growth Hacking Publication

FEBRUARY 3, 2019

OTT (Over the Top) streaming services like Netflix, Hulu, Spotify, and a plethora of others have pushed subscriptions past an industry fad and into becoming an industry onto itself that is very likely to grow. Stripe is a payment processing service that helps small business owners get paid for their products or services.

Payment Methods 40

Payment Methods Payments Payment Features Subscription 40

Casey Accidental

OCTOBER 18, 2021

In Eventbrite’s case, the company was: Integrating the acquisition of Ticketfly to move up-market in a specific vertical and build an enterprise sales motion. Building a consumer marketplace to drive incremental ticket sales to event creators. Consumer Marketplace. Launching new SaaS products with its incubation arm.

Technical Advisors 140

Technical Advisors Technical Review Scale Marketplace as a Service 140

Intercom, Inc.

OCTOBER 16, 2019

“Think of pricing along a continuum with self-service pricing at one end and enterprise at the other” As you scale and evolve your business, there are a few key questions to ask as you determine your pricing strategy: Do you anchor off competitors (if any exist) or substitutes? Gaining new customers. Goal of website. .

Business Model 195

Business Model Scale Pricing Payment Methods 195

A Smart Bear

FEBRUARY 26, 2019

Instead, watch payback period for acquisition efficiency, watch retention for product/market fit, watch expansion revenue for long-term growth, and watch gross margin for long-term profitability. A reliable paid acquisition channel results in a somewhat stable business. Yes, marketplace businesses can be valuable and defensible.

Underperforming Technical Team 64

Underperforming Technical Team Scale Sales Hiring Startup 64

How To Buy Saas

DECEMBER 1, 2020

SAAS is also abbreviated as software as a service. With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. SaaS as we already understood is a software as a service. Start Listing your saas on Software and saas Marketplaces.

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

Sales Hacker

APRIL 16, 2018

At GLG, Jess launched and built three new businesses, professional services, life science, and corporate markets that resulted in over $100 million in incremental revenue. It’s a marketplace for attorneys for large enterprise. It’s sometimes referred to as in the alternative legal services space.

VP of Engineering 67

VP of Engineering Revenue Scale Sales Recruiting 67

Sales Hacker

OCTOBER 13, 2020

Why it’s hard to build a two-sided marketplace [13:38]. And the ones that aren’t are generally, kind of related industries, IT services and those sorts of things. And the other thing I learned is it’s very, very hard to build a two-sided marketplace, Sam. Show Introduction [00:10].

Marketplace as a Service 94

Marketplace as a Service CTO Hire Sales Recruiting Data 94

Casey Accidental

OCTOBER 24, 2022

Eventbrite was historically a 50% sales and 50% self-service business. This is a very common strategy for enterprise companies with large margins. The problem for Eventbrite is we weren’t an enterprise company with enterprise margins. We work with small businesses and independent creators.

Scale 139

Scale User Experience Underperforming Technical Team Marketplace as a Service 139

ChurnZero

JANUARY 13, 2022

Amir will lead all post-sales functions, helping customers use the full scope of their products and services to unleash the power of CentralSquare in their communities. “Not only have we accomplished major milestones in terms of organic growth, but our acquisitions have made us a force within the compliance industry.

VP of Engineering 98

VP of Engineering Customer Success Outsourcing Services Technical Review 98

Intercom, Inc.

MAY 10, 2018

I hosted Andrew on our podcast to chat about the changing landscape of customer acquisition, how his “Law of Shitty Clickthroughs” manifests itself in today’s growth channels, and what the rest of us can learn from the likes of Dropbox and Uber. This creates an acquisition treadmill with built-in natural churn.

Acquisition 224

Acquisition Marketplace as a Service Retention Startup 224

Sales Hacker

JULY 11, 2018

NextOS brings together survey software , live chat tools , customer service CRM , and marketing automation in order to keep all communication under one platform. Price: Free for SMBs, enterprise pricing upon request. Lead generation is divided into two steps: acquisition and nurturing. You can also track repeat visitors.

Payment Methods 63

Payment Methods Payment Solutions Social Media Payments 63

Unbounce

JUNE 16, 2020

I think channel distribution is one of the most promising and untapped acquisition channels for SaaS?—?especially Over the long term, it can also deliver increased revenue, higher customer lifetime value (LTV), and reduced customer acquisition costs (CAC). especially for SMB SaaS startups. Tom Tunguz, Venture Capitalist at Redpoint.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

SaaSOptics

APRIL 7, 2022

” Or, as Openview Partners defines it, “ product-led growth is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, conversion, and expansion.” A freemium offering breaks down those walls and gives users a clear path to discover your product/service.

Business Model 74

Business Model Payment Features Business SaaS 74

Intercom, Inc.

JULY 21, 2022

We’ll also hear Andrew Chen, general partner at Andreessen Horowitz, talking about the changing landscape of customer acquisition. “When you have a product that is strong on the organic and word of mouth side of things, driving additional demand through marketing programs is actually quite hard” A bigger acquisition funnel.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

SmartKarrot

JANUARY 4, 2022

Attract, hire and empower a world-class team that can manage large, complex customer installations, and provide advisory services on revenue operations and intelligence. Drive strong internal collaboration with the Account Management, Product, Services and Support teams, as the quarterback of the customer experience and solution adoption.

Customer Success 3

Customer Success Payment Solutions Sales Hiring Payments 3

Brian Balfour

JANUARY 4, 2017

I recently wrote about the most common mistakes with CAC (customer acquisition cost) that can derail growth efforts before you even get started because CAC is a metric that's foundational to growth strategy. Enterprise – Likely targeted for very large companies like the Fortune 1000. Law Firms). Learn Growth, No Fluff. Thank you!

Scale 71

Scale Marketplace as a Service Acquisition Content Marketing 71

Unbounce

MAY 1, 2019

Software-as-a-Service (SaaS) marketers are among the world’s most talented. As technical infrastructure gets standardized and integrations become easier, more and more tools are entering an already crowded marketplace. They need to be. The pressure to acquire and retain users is high—to put it mildly. You might even use both.)

SaaS 111

SaaS Marketplace as a Service Software Review Technical Review 111