The Vertical SaaS Gold Rush: Why Non-Tech B2B Is Growing 250%+ Faster
SaaStr
JULY 4, 2025
Result : Non-tech companies are still buying traditional SaaS solutions while tech companies redirect budgets to AI experimentation. 70% of Monday.com’s customers aren’t in tech. ” They’re digitizing their core business operations for the first time. A plumbing company isn’t hiring a Chief AI Officer.
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