article thumbnail

Why Now Is the Biggest Change in SaaS Sales in 15+ Years

SaaStr

2021 will be the year SaaS sales evolves the most since the Appexchange ecosystem started to take off ~15 years ago, which spawned the entire notion of a true sales app stack. The permanent move to distributed sales teams. Almost every SaaS VP of Sales and CRO I’ve talked to in the past few months isn’t going back.

article thumbnail

Dear SaaStr: Should I Go Into SaaS Sales?

SaaStr

Dear SaaStr: Should I Go Into SaaS Sales? If you aren’t sure you want to go into sales — don’t do it. Maybe in 2021, when many SaaS leaders were growing at simply unprecedented rates, could succeed in sales if you weren’t sure you wanted to sell. link] You will build amazing people, management and recruiting skills.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Great VPs of Sales Never Hide from a Miss

SaaStr

I've never seen a great VP of Sales hide from a miss. — Jason BeKind Lemkin (@jasonlk) November 22, 2021. We’ve talked a lot on SaaStr over the years about how to hire a great VP of Sales — and how to course-correct if you’ve made a miss hire. Nothing gets better in 1 sales cycle. Sales is tough.

article thumbnail

Now, For the First Time Ever, You Really Can Hire “Bay Area VPs” Anywhere in the World. Carpe Diem.

SaaStr

The companies that create the SVPs you’ll need, especially in Sales and Marketing, are still mostly based in the SF Bay Area. Top execs are looking for new spots in 2021. As crazy as things are now, we’ll almost certainly see a return to some sort of pre-Covid like normalcy by the second half of 2021. are all here.

article thumbnail

CRO Confidential: Improve Margins and Beat the Competition for Capital With Sam Blond of Founders Fund (Pod 603 + Video)

SaaStr

In 2021, there was much less focus on efficiency and more on revenue metrics like ARR. In 2021 there was a lot of emphasis on top-line revenue growth, what percentage year-over-year was the business growing, and less emphasis on things like gross margins and quality of revenue.”. A New SaaS Playbook.

article thumbnail

Beware The Overly Self-Promotional CMO

SaaStr

— Jason BeKind Lemkin (@jasonlk) April 15, 2021. Support and partner with sales. Having a CMO that is present, that is visible, is great for recruiting and much more. Just make sure at least 50% of their energy goes into promoting the company, and not just their personal brand. CMO is a tough job. The half-life is short.

article thumbnail

Top 10 Unexpected Learnings from Scaling Wiz From $0 to The First $100M ARR with founding CRO Colin Jones and Sam Blond

SaaStr

Colin joined Wiz in February 2021 when the company was near zero revenue. Rather than seeing this as a liability, Wiz leveraged it as a strategic advantage — even in its sales team. It’s an incredible look back on scaling and more: Colin Jones, first Chief Revenue Officer at Wiz.

Scale 179