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The future of support: 5 key trends that will shape customer care in 2021

Intercom, Inc.

As support leaders look to the coming year, our research shows two key areas of investment: proactively answering customers’ questions and automating support with chatbots. For decades, businesses subscribed to the same reactive support strategy: answer every question as it comes in and hope your team can keep up.

Trends 233
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The State of Software Buying: From SMB to Enterprise with G2’s CMO

SaaStr

During SaaStr Annual 2021, Amanda Malko, CMO at G2, shared a fascinating look at the data that reveals shifting patterns in the way consumers purchase software. . As companies accelerate their digital transformations, the SaaS spend has exploded: In Q2 of 2021, G2 recorded the highest software spend per employee to date.

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FastSpring and DutchBasecamp Present: Optimize Local Pricing to Dramatically Increase SaaS Revenue

FastSpring

Why it’s so important to optimize pricing for local markets. 4 ways a comprehensive, localized pricing strategy can lead to higher profits. Validate problem-solution fit of your product (and how it might differ in different markets). Research competitor price points. Displaying your checkout in local languages.

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How I Built a Profitable Newsletter Business

Buffer Resources

I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks. I subsequently built three profitable bootstrapped online businesses in the music industry, one I successfully sold in 2021.

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Thanks to Our Customers & Talented Employees, NP Digital Wins Agency of the Year

Neil Patel

As a previous finalist in 2021, winning this year’s award is especially meaningful due to all of the extra hard work and dedication our team put in. Anthony Nestel, Director of Digital Strategy at The Shelf. They often target multiple personas and market several different products at the same time. Our Enterprise Clients.

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7 Ways to Grow Your Company in a Competitive Market

How To Buy Saas

This article has seven proven strategies to help you achieve long-term success in a competitive market. Whether you’re a small business owner or a marketing professional, this article will provide you with strategies to differentiate your business, attract more customers, and foster sustainable growth.

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How I Built a Profitable Newsletter Business

Buffer Resources

I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks. I subsequently built three profitable bootstrapped online businesses in the music industry, one I successfully sold in 2021.