Neil Patel

JANUARY 15, 2019

Digital marketing is going to change drastically in 2019. Google no longer has to just look at metrics like content and backlink count to figure out if a site ranks well. They can look at user metrics, such as: Are users spending more time on your site than the other ranked sites on Google? Or do people not see you as a brand?

Marketing 112

Marketing Artificial Intelligence Technical Review Growth Hacking 112

Chart Mogul

DECEMBER 20, 2019

I am really proud to once again be able to say that 2019 was the best year for ChartMogul up to date. We also updated our popular SaaS Metrics Refresher email course. Later in the year we spoke to brands like Contacts+ and Meditopia who take full advantage of these developments.). For us at ChartMogul, it is also a tradition.

Technical Review 52

Technical Review Payment Methods SaaS Payments Payments 52

Chart Mogul

DECEMBER 20, 2019

I am really proud to once again be able to say that 2019 was the best year for ChartMogul up to date. We also updated our popular SaaS Metrics Refresher email course. Later in the year we spoke to brands like Contacts+ and Meditopia who take full advantage of these developments.). For us at ChartMogul, it is also a tradition.

Technical Review 52

Technical Review Payment Methods SaaS Payments Payments 52

Sales Hacker

JANUARY 18, 2019

The Holy Grail Metric. Having this, new clients, as a singular metric for marketing and sales ensures alignment between the departments when discussing the outcome of a show. . The Hail Mary Metric. Stick to actionable and relevant metrics that paint a transparent picture for your management team. It’s 2019, people!

Marketing 94

Marketing Social Media Sales Metrics 94

ChurnZero

JANUARY 4, 2019

Let’s talk 2019 predictions. But what if you could have a better idea of the changes 2019 has in store for Customer Success professionals? As the chatbot craze subsides, I anticipate behind-the-scenes AI to become a major trend in 2019. In 2019, not only will this trend increase, it will become much more mindful.

Customer Success 73

Customer Success SaaS Payments Payment Services Payment Solutions 73

SaaStr

OCTOBER 11, 2019

This podcast is an excerpt from David’s session at SaaStr Annual 2019. Dave King: And you’re seeing that from the big global brands bringing agencies in house, to the rise of these more agile teams. Marketing has to co-own the ARR metric. Missed the session? Matching pricing to value. How to continuously level up talent.

B2C 129

B2C Technical Advisors Sales Hiring Branding 129

OpenView Labs

DECEMBER 13, 2019

We’ve published over 250 articles in 2019 and we’re proud to have contributors who provide our community with key insights and takeaways in the SaaS industry. 2019 was the year of the End User and the rise of Product Led Growth. 2019 Expansion SaaS Benchmarks. Our 2019 Expansion SaaS Benchmarks Report is live!

Sales Hiring 52

Sales Hiring Benchmarks AWS Scale 52

SaaStr

JULY 26, 2019

Do big logo brand names really provide social validity or is it over-hyped? Why does Eric believe that the bar for execution in SaaS in 2019 is so much higher than in 2009? This podcast is an excerpt of Leah’s session at SaaStr Annual 2019. As many as possible or that one or two brand names? What needs to change?

Sales Hiring 137

Sales Hiring Scale SaaS Payments Payment Services 137

SaaStr

MAY 3, 2019

Why does Manny believe it is so important to track pipeline coverage as one of your core metrics? This podcast is an excerpt of Sandy’s session at SaaStr Annual 2019. Harry Stebbings: How important is brand today in the world of Enterprise B2B? You have to go out and fight it out with other brands.

VP of Engineering 144

VP of Engineering Sales Hiring Technical Review Development Team Review 144

SaaStr

JULY 24, 2023

CIOs and others want to concentrate their budget on vendors they trust, so if you have a strong brand, you can benefit from this trend. High NRR is magical, but NRR as a metric isn’t a GAAP metric. In 2019, 2020, 2021, no one really cared if you were efficient, but boy, has that changed. But you know what isn’t?

Revenue 184

Revenue Scale Sales Hiring Cloud 184

ProfitWell

DECEMBER 16, 2019

Recur 2019 is over, but the journey toward subscription truth is not. December 12, 2019. December 12, 2019. December 12, 2019. December 12, 2019. December 12, 2019. We gathered in Boston to discuss all things subscription—kicking off with our Pricing and Monetization Workshop. Tune in live below ??

Scale 41

Scale Payment Methods Payment Services Payments 41

SaaStr

SEPTEMBER 20, 2019

This podcast is an excerpt of Naomi’s session at SaaStr Annual 2019. I mean if you bring in a bunch of leads or opps or build a massive brand and you’re not able to, you know, have a sales force or a channel or anyone to take advantage of that demand, then you fail. Missed the session?

Scale 127

Scale Sales Hiring Traceability Acquisition 127

SaaStr

NOVEMBER 22, 2019

What metrics must you look for? This podcast is an excerpt from Aydin and Roelant’s session at SaaStr Annual 2019. But the way that we ran the forecast, the way that we spoke about metrics and performance, there were all of these sorts of subtle behavioral accountability changes that drove that sort of intensity. Travis Bryant.

Underperforming Technical Team 154

Underperforming Technical Team SaaS Payments Payment Services Technical Advisors 154

ProfitWell

AUGUST 5, 2019

And in 2019, B2B practitioners are building some of the most well-run, incredibly branded, and highly funded marketing programs in the world. Often times, a buyer will want to leave feedback about their purchase with your brand. Here are the top 9 strategies you need to be using in 2019: Live chat. Influencers.

B2B 97

B2B Strategy Marketing Scale 97

SaaStr

APRIL 28, 2019

” The Slack Fund is tiny. “As of January 31, 2019, Slack Fund has invested $10.1 more in 2019. In fact, it has pretty similar metrics and sales cycles to other SaaS leaders here. The S-1 is full of enterprise case studies, from Oracle to Fox to Splunk. The big deals also take time, even for Slack.

Scale 275

Scale Venture Capital SMB Enterprise 275

SaaStr

JUNE 21, 2019

This podcast is an excerpt of Ryan’s session at SaaStr Annual 2019. I think, of course, if you can find the best logo with the best spokesperson with an incredible customer story that has hard hitting metrics that’s the ultimate gold standard of the customer story. Missed the session? Really, it means the world to mean.

Scale 133

Scale Sales Hiring SMB Interviewing 133

ChurnZero

JANUARY 4, 2019

Let’s talk 2019 predictions. But what if you could have a better idea of the changes 2019 has in store for Customer Success professionals? As the chatbot craze subsides, I anticipate behind-the-scenes AI to become a major trend in 2019. In 2019, not only will this trend increase, it will become much more mindful.

Customer Success 49

Customer Success SaaS Payments Payment Services Payment Solutions 49

Outseta

DECEMBER 3, 2019

It’s early, but so far this messaging is dramatically outperforming our baseline conversion metrics on our home page. Throughout 2019 I’ve been attending Indie Hackers meetups in San Diego. We’re effectively building both brand awareness and brand affinity for Outseta. We’re supporting the Indie Hackers community.

Stripe Connect 52

Stripe Connect Payment Methods SaaS Payments Payments 52

SaaStr

MAY 17, 2019

This podcast is an excerpt of Dug and Jennifer’s session at SaaStr Annual 2019. Being explicit about the obstacles, and finally, defining metrics and goals. Our second method is driving awareness of G2 and the brand all around the world to every biotechnology, and Ryan Bonnici, our CMO, owns that. Missed the session?

Scale 144

Scale Sales Hiring Software Review Leadership 144

SaaStr

SEPTEMBER 27, 2019

What type of CMO would Ryan bucket himself as; demand gen or brand? 269: Gorgias helps brands automatically respond to basic questions, and track the impact of customer service on sales so support becomes a profit center. This podcast is an excerpt of Romain’s session at SaaStr Annual 2019. Missed the session?

Sales Hiring 127

Sales Hiring Sales Recruiting Scale Software Review 127

SaaStr

OCTOBER 21, 2019

This podcast is an excerpt from Jason and Nick’s session at SaaStr Annual 2019. A lot of questions that I get from early stage SaaS founders is do I go for that hallmark logo branded customer or do I just try and get as many logos on the board? Robert Vis: Well, I think the number one mistake people make is to go for brands.

Scale 100

Scale Payment Methods SaaS Payments Payment Services 100

SaaStr

JUNE 24, 2020

Prior to their IPO in 2019 PagerDuty raised funding from some of the best in the business including Accel, a16z, Baseline, Bessemer and Harrison Metal to name a few. I started at brands like Apple, Yahoo, and Shutterfly early in my career. And then as a marketing leader, you need to be operationalizing those metrics.

Scale 274

Scale Content Marketing B2C Sales Hiring 274

SaaStr

AUGUST 9, 2019

This podcast is an excerpt of Eyal and Megan’s session at SaaStr Annual 2019. You look at where people look at metrics and they look at on-target earnings. So with that in mind, you have to set optimized metrics, but also making sure that your team is aware that, look, it is going to change over time because the brand will grow.

SaaS Payments 128

SaaS Payments Cloud Technical Review Scale 128

SaaStr

MAY 31, 2019

This podcast is an excerpt of Molly and Leyla’s session at SaaStr Annual 2019. Having really great investors with great brands that invest in your business. And you’re not fundraising because you’re not sharing any of the underlying metrics about the business yet. Missed the session? How to drive equality.

VP of Engineering 128

VP of Engineering Sales Hiring Scale Systems Review 128

Buffer Resources

FEBRUARY 21, 2024

We focus on content and engagement over follower count Over time, we’ve honed in on an approach for identifying the influencers who will be most beneficial for our brand. When we spot a potential new creator to work with, we don’t dig into their audience metrics right away — we start by watching their content.

Strategy 97

Strategy Construction Advertising Branding 97

Chart Mogul

AUGUST 2, 2019

Contacts+ is part of the FullContact family of brands with a dedicated team of 25 employees. he team had some basic dashboards and metrics, but because they couldn’t see the land underneath — or possible mountains in-front — they lacked conviction and confidence in where their product was really at. “We

Churn 52

Churn Payments Payment Solutions Payment Methods 52

SaaStr

AUGUST 30, 2019

Finally, prior to HelloSign Whitney spent close to 5 years at Box where as SVP Global Marketing & GM Enterprise she took on all of marketing globally for Box and was responsible for reshaping the company brand from SMB to enterprise. This podcast is an excerpt of Tom’s session at SaaStr Annual 2019. Missed the session?

Sales Hiring 128

Sales Hiring Scale Technical Advisors Underperforming Technical Team 128

Backlinkfy

AUGUST 19, 2019

Here are some important points you should be carrying out in 2019: Have a secure and accessible website When developing or redeveloping your website, you need to factor in the safety and more especially the accessibility of your website. As more as your brand grows, the more you will get searched and get clicked on.

Mobile 45

Mobile Sales Hiring Software Review Branding 45

ProfitWell

SEPTEMBER 3, 2019

The best pricing pages we've seen weren't built overnight—instead, they all follow a few key design principles and measure their success with hard metrics. Let your brand personality shine through. Center pricing around your value metric. Publish your pricing. Align each tier with one target buyer persona.

Pricing 69

Pricing Scale Technical Review compliance 69

Neil Patel

JULY 30, 2021

The link is only a few characters long, it contains the NASA branding, and it’s clear where the link redirects to: Here’s another example. You can also create branded links with URL shorteners to reinforce your brand message at the same time. back in 2019. Here’s an example from NASA’s Twitter feed. The answer?

Social Media 134

Social Media Scale Mobile Branding 134

Sales Hacker

DECEMBER 20, 2018

Three experts on leadership, sales and social selling join forces to give you first class access to strategies, stories and insights that will help you upgrade your selling performance and significantly improve all the metrics that matter to your business. How can social selling improve your metrics? Make It Happen Mondays.

Scale 111

Scale Underperforming Technical Team Sales Social Media 111

Intercom, Inc.

AUGUST 18, 2021

But all too often the way the underlying data is collected makes NPS little more than a vanity metric, easily rigged to give the impression of positive customer sentiment, leading to shallow insights and false assurances. Intercom’s Customer Advocacy team formed in 2019 with a mission to turn every Intercom customer into an advocate.

Scale 232

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Buffer Resources

OCTOBER 9, 2023

Metrics and Insights Accessibility Watch time for Reels and desktop access to Instagram Insights provide better performance analysis. Use these metrics to refine your content strategy and improve engagement. Legal challenges could potentially affect X's branding or operations.

Social Media 88

Social Media AI Search Subscription Payment Features 88

Hull

JANUARY 22, 2019

Someone had to define the brand. Growth is far more concerned about moving levers behind the sales & marketing activity instead of the functional practices of campaigns, brand, and so on. 2019 is the year of the growth engineer. At some point, someone has to write the copy. Someone has to create a campaign. This is not new.

SaaS Payments 77

SaaS Payments Technical Advisors Engineering Payment Solutions 77

Neil Patel

FEBRUARY 23, 2021

With 249 million daily active users , you can get your brand in front of a large audience. First, they are a great way to drive brand awareness, given the kind of popularity they inspire. A 2019 study by Snapchat found filters are one of the main reasons users spend time on the app. Snapchat advertising has a lot going for it.

Social Media 124

Social Media Advertising Branding B2C 124

Chart Mogul

MAY 14, 2019

Nowadays, the top SaaS marketers are turning to personalization to increase their conversion rates, improve customer happiness, and increase the number of MQLs for their brand. Here’s one variation for E-commerce visitors that toutes Proof as “the most powerful social proof platform for E-commerce brands.”. Personalization defined.

SaaS 108

SaaS Scale Engineering B2B 108

Buffer Resources

MAY 16, 2024

According to this report, as of 2019, there were approximately 95 million fake Instagram accounts, representing about 9.5% They are often used to inflate engagement metrics or spread spam​ Impersonation accounts mimic real users by using their names, photos, and personal information.

Social Media 105

Social Media Engagement Branding Metrics 105