OpenView Labs

SEPTEMBER 23, 2019

Chamath Palihapitiya (CEO of Social Capital) described growth at all costs in his 2018 Shareholder Letter : In an internet-connected world, several kinds of businesses – platforms, marketplaces, aggregators, and social networks, to name a few – stand to become enormously valuable and profitable should they reach a certain critical mass.

Benchmarks 45

Benchmarks Data SaaS Scale 45

Outseta

AUGUST 31, 2018

By Geoff Roberts 5 min read With some vacation time now in our rearview we’re heading towards the home stretch of 2018, making it the perfect time to fill you in on what we’ve been up to at Outseta since our July company update. We now support Stripe as a payment gateway. Here’s the latest and what’s to come.

Payments 40

Payments Payment Solutions SaaS Payments Payment Methods 40

FastSpring

JULY 31, 2019

The General Data Protection Regulation (GDPR) came into effect on the 25th of May 2018, changing the email marketing landscape forever. To use the double opt-in method, you just need to email new subscribers and ask them to confirm their subscription by clicking on a specific link in your email. Source: Campaign Monitor.

Marketing 99

Marketing Software Review Mobile compliance 99

OPEXEngine

MAY 3, 2022

Deferred Revenue for SaaS companies is the contractual obligation to deliver the SaaS product for the period invoiced. More specifically, RPO is the sum of the invoiced amount and the future amounts not yet invoiced for a contract with a customer. This SaaS metric is defined as the sum of Deferred Revenue and Backlog.

Deferred Revenue 59

Deferred Revenue Metrics SaaS Payments Payment Features 59

Chart Mogul

MARCH 6, 2018

Spotify's recent F-1 filing is packed full of metrics and insights into both consumer subscriptions and the streaming music industry. This somewhat risky direct listing is likely to be a benchmark for other future public listings in 2018, with the likes of Airbnb predicted to follow suit if all goes to plan. in 2015 to €5.32

Metrics 75

Metrics Payments EKS (Elastic Kubernetes Service) SaaS Payments 75

OPEXEngine

JANUARY 17, 2020

Downward trending cost of goods (COGs) benchmarks are improving SaaS gross margins. To see how COGs and gross margins are changing, take a look at these charts showing SaaS companies that IPO’ed in 2008 versus 2018. For companies IPO’ing in 2018, average COGs had dropped to 31% of revenue and average gross margins had increased to 68.5%

Outsourcing Services 53

Outsourcing Services Trends Outsourced Development Technical Review 53

OpenView Labs

MAY 20, 2019

Benchmarking data shows that it’s harder than ever for new SaaS companies to gain initial traction and reach the expansion stage. While still a new phenomenon, a majority of the SaaS companies that have IPO-ed since 2018 have actually embraced product led growth. This begs the question: how much room is left for emerging startups?

Scale 96

Scale Startup Technical Review Software Review 96

OpenView Labs

MARCH 10, 2019

Very few companies had really figured out how to calculate accurate SaaS metrics in real-time based on all the nuances of different billing system APIs, subscription models, etc. million technology skills have been benchmarked worldwide (as of Q4 2018). Using Skill IQ, more than 1.6

Scale 86

Scale Acquisition B2C Interviewing 86

BrightBack

JUNE 30, 2020

Today Brightback is launching Experience Manager in beta, a way subscription managers can easily implement retention tactics we’ve rigorously tested with direct-to-consumer and SaaS businesses over the past 18 months. While some subscription companies have benefited from the new world order , others have lost most, if not all, their business.

Payments 52

Payments Management Payment Methods SaaS Payments 52

ProfitWell

OCTOBER 16, 2019

Why is it so hard to define an average churn rate—and what does that mean for your subscription business? I mean, just take a look at all these different surveys: A 2018 KBCM Technology Group survey reported a median annual revenue churn rate of 13.2% Subscription service Recurly reports an average monthly churn rate of 5.6%

Churn 55

Churn SaaS Payments Payments Payment Methods 55

Chart Mogul

DECEMBER 20, 2023

Here are the highlights that stick out for me when looking back on 2023, the best year* yet for ChartMogul. *Of course…we do say that every year, as you can see in our 2022 , 2021 , 2020 , 2019 , 2018 , 2017 , and 2016 posts. Launching ChartMogul CRM On April 4th, after months of stealth work, we launched ChartMogul CRM into the world.

Scale 52

Scale Benchmarks Subscription Payment Features 52

Unbounce

JULY 30, 2019

In 2018, for example, US consumers spent a whopping $7.9 Cyber Monday 2018 represents the biggest ecomm sales day in history, and 2019 is projected to be even bigger. If you’re just starting out, you can use Unbounce’s Conversion Benchmark Report or a variety of other resources to get a sense of where you should be hitting.).

Scale 111

Scale Branding Underperforming Technical Team AWS 111

ProfitWell

MARCH 12, 2020

And Rent the Runway adds a new membership option to amp up its presence in the subscription clothing space. Listen wherever you get podcasts: Your top subscription news. We’ve had our eyes on Rent the Runway on the show before , as one of the more popular clothing subscriptions out there. Not exactly. More for you here tomorrow.

SaaS Payments 52

SaaS Payments Payment Services Payments Venture Capital 52

OpenView Labs

MAY 20, 2019

Benchmarking data shows that it’s harder than ever for new SaaS companies to gain initial traction and reach the expansion stage. While still a new phenomenon, a majority of the SaaS companies that have IPO-ed since 2018 have actually embraced product led growth. This begs the question: how much room is left for emerging startups?

Scale 69

Scale Startup Technical Review Software Review 69

Valuize Consulting

MARCH 23, 2020

As customer success experts, we at Valuize take pride in studying the critical role that recurring revenue economics plays in the sustainable growth of companies in the subscription/consumption economy. You can—and should—use it as a way to benchmark your own business goals and results. This is a trend worth watching.

Revenue 40

Revenue Scale SaaS Benchmarks 40

Valuize Consulting

FEBRUARY 24, 2022

In an Econsultancy survey, 65% of respondents said that improving data analysis capabilities is the most important factor in delivering a great future customer experience ( 2018 ). With so much data available in enterprise organizations, a strong data collection process is more important than ever. Take Action On Key Learnings.

Revenue 52

Revenue Scale Marketplace as a Service Data Analysis 52

Baremetrics

NOVEMBER 10, 2019

I have named the months from January 2018 to September 2019 to give you a fast start. . For example, if you begin building your model in October 2019 and you have data since January 2018, you’ll only need to add a named range for October. The month columns have named ranges following a syntax of statementName_mmm_yyyy.

Deferred Revenue 111

Deferred Revenue SaaS Payments Sales Hiring Payment Services 111

Chart Mogul

MAY 31, 2018

She also highlighted how it’s important not to forget the significance of cash flow, i.e. actual money in the bank: “It’s one thing to get people to pay for a monthly subscription, but something else altogether when they buy an annual plan … it makes a huge difference to your bottom line and your ability to run the company.”

Scale 58

Scale Onboarding Pricing Metrics 58

Chart Mogul

SEPTEMBER 15, 2023

Benchmarks across the PLG user journey The hardest part of PLG might actually be… marketing?! Software subscriptions are the life of every SaaS business and must be accounted for properly in your general ledger. That is SaaS subscription revenue and the corresponding deferred revenue balance. Forget about Threads.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

Baremetrics

JANUARY 24, 2021

Anyone managing a SaaS or subscription business is aware of customer churn. This is when the good stuff starts to happen within a subscription business In this post I’m going to share the strategy and steps we followed to reduce our monthly customer churn by over 70%, and explain how we positioned Nudge Coach for efficient, long-term growth.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

ProfitWell

NOVEMBER 1, 2019

Keeping your customers as long as possible is the key to running a sustainable subscription business. Map out and benchmark the user journey. A 2018 report from NewVoiceMedia estimated that poor customer service costs U.S. Twice as valuable , to be precise. And, just like that yeti, churn is public enemy number one.

Retention 56

Retention Strategy Underperforming Technical Team SaaS 56

All that Saas

MAY 1, 2021

dollars in 2018. Management: manages all the brand’s ambassadors, approves samples, tracks payment, and feedbacks. Supports up to 50,000 verified creators, secure payment, reports, email support, and more. iFluenz provides a free subscription. Moreover, it has expected to surpass $370 million U.S

Payments 52

Payments Payment Methods Payment Solutions Payment Services 52

OpenView Labs

MAY 20, 2019

Benchmarking data shows that it’s harder than ever for new SaaS companies to gain initial traction and reach the expansion stage. While still a new phenomenon, a majority of the SaaS companies that have IPO-ed since 2018 have actually embraced product led growth. This begs the question: how much room is left for emerging startups?

Scale 40

Scale Startup Technical Review Software Review 40

FastSpring

AUGUST 11, 2020

When it comes to software and online purchases, those transactions are increasingly moving to a subscription-based model, where customers put their purchases on autopilot so they can have continuous access to SaaS products. Subscription services are what customers want. What are the advantages of using subscriptions as a revenue model?

Payment Features 123

Payment Features Payments Payment Methods Subscription 123

Baremetrics

MARCH 23, 2020

Signs that you have a churn problem If you run a SaaS or subscription business, you’re in a constant battle to reduce churn as much as possible because it improves your monthly recurring revenue (MRR) and creates more sustainable growth. Or do you proactively guide them to make sure they’re getting the most from their subscription?

Churn 145

Churn Payment Methods Payment Solutions SaaS Payments 145

OpenView Labs

JANUARY 29, 2020

Editor’s Note: This article was first published on August 9, 2018. This guide, by LinkedIn’s Head of Global Monetization Strategy Josh Gold, is intended to teach subscription-based businesses how to evaluate whether the freemium model will drive revenue and lead gen for their business or result in failure. Freemium benchmarks.

Pricing 105

Pricing Payments SaaS Payments Payment Solutions 105

Sales Hacker

OCTOBER 7, 2021

Sales Strategist, Top 50 keynote speakers, Best Selling author of Heart and Sell-(chosen as the textbook for Harvard’s Strategic Selling course) Top Voice on LinkedIn 2018. Following Sailthru’s sale to CM Group in 2018, Cassie took on the expanded role of Chief Customer Officer for CM Group’s 200MM+ martech portfolio.

Scale 136

Scale Sales Recruiting Sales Hiring VP of Engineering 136

SaaStr

MAY 10, 2019

Dave was CEO of Host Analytics from 2012 to 2018 where he quintupled ARR while halving customer acquisition costs in a highly competitive market, ultimately selling the company in a private equity transaction. But we are a long term subscription product. So, that’s how it works.

Sales Hiring 141

Sales Hiring Scale Underperforming Technical Team Consulting 141

SaaStr

MAY 8, 2025

Top 3 Hot Takes: Benchmark’s famous 10% hit rate is actually proof the VC model is broken for everyone else. Early stage VCs aren’t “partners” they’re just subscription salespeople for their growth funds.

AI 179

AI Venture Capital Scale Benchmarks 179