The Angel VC

JANUARY 15, 2015

Yesterday I shot off a Tweetstorm about some important developments that I'm observing in the SaaS world as we're entering 2015. Customer success is not the only area which saw the emergence of "SaaS for SaaS" solutions – there are now dedicated products for subscription billing and subscription analytics , too.

Growth Hacking 113

Growth Hacking Scale SaaS Content Marketing 113

Clouded Judgement

NOVEMBER 18, 2022

Every week I’ll provide updates on the latest trends in cloud software companies. This week I saw the below tweet and it got me thinking - can you beat the market investing in software businesses at a >10x NTM revenue multiple? Follow along to stay up to date! 10:42 PM ∙ Nov 16, 2022 I decided to run the numbers.

Cloud 130

Cloud Pricing Investment Revenue 130

Clouded Judgement

JANUARY 19, 2024

Every week I’ll provide updates on the latest trends in cloud software companies. ” If we look historically at the period from 2015-2020 (ignoring 2021 IPOs) the rough medians were ~$200m ARR (minimum was $100m ARR), 50% YoY growth, and >120% net retention. Follow along to stay up to date!

Cloud 177

Cloud Scale Compensation Metrics 177

Clouded Judgement

DECEMBER 30, 2022

Every week I’ll provide updates on the latest trends in cloud software companies. And with that, I think we see a lot more dispersion in software multiples. Congrats to Box for being the only positive returning cloud software stock of the year! Follow along to stay up to date! And that’s a wrap for 2022!

Cloud 130

Cloud Subscription Payment Features Pricing 130

SaaSHolic

FEBRUARY 6, 2023

Customer success software provides businesses with a 360-degree look at the entire customer relationship. Good customer success software will help you identify red flags and maintain successful customer retention. CSM solutions are commonly used by software as a service (SaaS) providers. They hold the cards.

Customer Success 52

Customer Success Software Subscription Payment Features 52

Valuize Consulting

AUGUST 5, 2020

Since 2015, the customer success (CS) domain has achieved a 176.54% year-over-year growth of CSM positions globally (Gainsight, 2019). This explosive growth comes predominantly from the software & IT industry, thanks to the mass migration towards the subscription-based business model.

Customer Success 52

Customer Success Software Strategy Business Model 52

FastSpring

FEBRUARY 8, 2024

FastSpring provides an all-in-one payment platform for SaaS, software, and digital products businesses, including VAT and sales tax management, payment localization, and consumer support. Changelog posts from 2015-2020 are available on the archived post located at the bottom of the changelog posts displayed.

Payment Methods 78

Payment Methods Customer Support Merchant Services Payments 78

SaaStr

JANUARY 5, 2022

In 2015, SaaS cloud-based content management tool Box went public. There’s no denying that renewals are the most important motion in SaaS and subscription. If you get a customer to buy more software than they’re ready to, you may be excited when you ring the bell, but you’re going to pay later.”.

Scale 269

Scale Scaling Sales Hiring Software Review 269

The Angel VC

MAY 12, 2018

1 – Dropbox on consumerization "Individual users are changing the way software is adopted and purchased Software purchasing decisions have traditionally been made by an organization’s IT department, which often deploys products that employees don’t like and many refuse to adopt. This paragraph is a great description of that concept.

AWS 187

AWS Scale Subscription Payment Features 187

SaaSHolic

DECEMBER 9, 2021

Customer success software provides businesses with a 360-degree look at the entire customer relationship. Good customer success software will help you identify red flags and maintain successful customer retention. CSM solutions are commonly used by software as a service (SaaS) providers. Where to Find the Best Software.

Customer Success 52

Customer Success Software Subscription Payment Features 52

Buffer Resources

NOVEMBER 7, 2023

Investments in things like accounting software, my LLC paperwork, and some initial office supplies my first year in business added up to only $1,629.43 (and that included health insurance).   Accounting software: I’d also be lost without QuickBooks. All I really needed was a computer and a reliable Internet connection.

Scale 117

Scale Scaling Payment Solutions Payment Services 117

Clouded Judgement

AUGUST 25, 2023

Every week I’ll provide updates on the latest trends in cloud software companies. Subscribe now The 10Y and Software Valuations Much has been written about the 10Y, and interest rates more broadly, and their impact on software valuations. At the most base level interest rates are the ground truth of software valuations.

Cloud 130

Cloud Government Banking Payment Services 130

Tom Tunguz

DECEMBER 7, 2015

The Ultimate Software Company is a $5.5B market cap provider of SaaS Human Capital Management software. Founded in 1996, the company initially sold licensed software and migrated to multi-tenant SaaS in 2002 with a product called UltiPro. Today, more than 82% of revenues are subscription dollars.

Software 100

Software Marketing Forecasting Enterprise 100

Tom Tunguz

JANUARY 1, 2017

AppDynamics technology helps engineers determine how software applications behave as users interact with them. They sell their APM software as a perpetual software license in addition to a subscription (SaaS). First, Subscription generated 80% of the revenue in 2014. AppDynamics generates revenue three ways.

Benchmarks 100

Benchmarks Metrics Software Review SaaS 100

Stax

NOVEMBER 6, 2023

Request Quote Upgrade Your Legacy Equipment for Mobile Payments The world’s foremost mobile phone manufacturers, Apple and Samsung started to foster the use of mobile payments as early as 2014 and 2015, respectively. Your payment processor has a huge impact on what you pay and the experience you and your customers have.

Payment Methods 88

Payment Methods Payment Services Mobile Payments Merchant Services 88

Neil Patel

NOVEMBER 4, 2020

When the Apple Watch first came out in 2015, there were 3,000 apps available for download. If you’re a PowerPoint fan, you can use the popular presentation software on your Apple Watch. Apple Watch Apps for Sending and Receiving Payments. With Invoice & Time Tracking, you can invoice customers and accept payments on the go.

Payment Solutions 145

Payment Solutions Payment Methods Social Media Business 145

Stax

NOVEMBER 13, 2023

Google was the first, in 2011, to enable contactless payments via their mobile app. Apple Pay caught up in 2014; in 2015, the wearables market made everyone aware of the tap’s potential. In 2015, many merchants switched to NFC-enabled terminals; by 2019, most banks were issuing contactless cards.

Merchant Services 88

Merchant Services Payment Methods Payment Services Payment Solutions 88

Valuize Consulting

AUGUST 18, 2020

Since 2015, the customer success (CS) domain has achieved a 176.54% year-over-year growth of CSM positions globally ( Gainsight, 2019 ), which comes predominantly from the software & IT industry. Valuize partners with visionary B2B software leaders to help build and scale their customer success strategy + operations.

Customer Success 40

Customer Success Strategy Software Scale 40

Frontegg

MAY 27, 2021

The 80s and 90s were all about physical purchasing and installation of software CDs and floppy disks. This innovative software tool is a proven and tested customer engagement booster. Best For: Online Payment Processing. Stripe is soon becoming the default payment infrastructure for all things SaaS. So pick accordingly.

Payment Solutions 98

Payment Solutions SaaS Payments Payments Scale 98

Tom Tunguz

FEBRUARY 20, 2017

The chart above shows the subscription revenue is roughly at $150 million and professional services revenue is about $35 million this year. In 2015, Mulesoft grew 91% and in 2016 the business grew 71%. In terms of gross margin, the business is operating at about 74%, is better than the public software average of 71%.

Metrics 100

Metrics Benchmarks Scale Finance 100

OPEXEngine

SEPTEMBER 22, 2020

Sprout Social, which provides software for managing social media and recently went public, is a good example of what great net dollar retention looks like. We have a history of attracting customers that increase the size of their subscriptions with us over time.”. The 2015 cohort includes all customers as of the end of fiscal 2015.

Retention 59

Retention SMB Social Media Subscription 59

Chargify

AUGUST 6, 2019

Welcome to the Subscription Rockstars series! And, of course, we will pay special attention to how their subscription billing models and pricing strategies contributed to their growth. Then, they offered their software solution to online marketers who were interested in this “new way” of marketing. . Image source).

Subscription 40

Subscription Payment Features Revenue Software Review 40

OPEXEngine

NOVEMBER 2, 2021

Software-as-a-service (SaaS) businesses are on track to generate some $105 billion in revenue this year, an accomplishment for a business model that, while it’s been around since the 1960s, didn’t evolve into its current form until a decade ago. They’re $200 billion or so now [as a public company since 2015]. Capitalization options.

DevOps as a Service 52

DevOps as a Service SaaS Outsourced Development Subscription 52

The Angel VC

APRIL 10, 2013

[Update 12/20/2013: I have extended the dashboard to include multiple pricing tiers and annual subscription plans. Update 01/17/2015: There's a new company called ChartMogul ( which we invested in ) which makes it easy to get a real-time dashboard similar to the template below. Check it out here.] Check it out!

Startup 239

Startup SaaS Subscription Payment Features 239

FastSpring

OCTOBER 10, 2018

Interest in Subscription/SaaS Grows. Credit Suisse reports that $420 billion dollars were spent on subscriptions in the US alone in 2015, and that number continues to rise. Multitiered subscription pricing allows customers the flexibility to select the plan that best fits their need and budget.

Payment Methods 65

Payment Methods Payments Scale SaaS Payments 65

Tom Tunguz

MAY 30, 2015

The chart above compares the gross margins on professional services across the 13 publicly traded SaaS with the largest average revenue per customer, which ranges from $50-$800K for the 2015 fiscal year where available, and otherwise the last disclosed year before acquisition. So it’s not quite apples to apples. This is logical.

Startup 101

Startup SaaS Pricing Acquisition 101

FastSpring

JANUARY 31, 2023

FastSpring, this guide compares: What areas of the payment lifecycle each one provides a solution for (e.g., payment processing, gathering and remitting taxes, and subscription management) and what additional software you’ll need to add to your tech stack. Flexible subscription management and recurring billing tools.

Payment Services 139

Payment Services Payment Methods Merchant Services Payment Features 139

Chart Mogul

OCTOBER 1, 2019

Rewarding, because every day for the past five years I get to do something I love — build great software with amazing people. We’re 100% committed to continue building the best Subscription Analytics and Reporting product on the market. ChartMogul Retrospective: A look back on 2015. The future.

Travel 52

Travel Software Review Subscription Payment Features 52

ProfitWell

APRIL 20, 2020

The profitable company has, in the past, raised $175 million in venture capital from firms including Accel Partners and Battery Ventures and was valued at $700 million back in 2015. They'll take you on a deep dive into ProfitWell's Subscription/DTC Market Index, the current environment, and lessons from previous downturns.

Wireless 52

Wireless Software Review Venture Capital Technical Review 52

Tom Tunguz

AUGUST 6, 2015

Withthe two venture backed IPOs though August 1, 2015, the trend shows no signs of abatement. Also, subscription revenue models have become broadly adopted in enterprise and some consumer segments, which provides revenue predictability. In 1998, the median IPO-bound startup reported $11.8M In 2014, a startup needed $54M.

Startup 100

Startup Acquisition Trends Enterprise 100

OPEXEngine

JUNE 23, 2021

The CAC Payback Period, also known as Months to Recover Customer Acquisition Cost (CAC), measures the number of months of subscription revenue it takes to recover the costs to acquire one customer. Adding gross margin to the equation shows the cost of acquisition AND delivering the subscription, which is also a valid measurement.

Benchmarks 52

Benchmarks Acquisition SMB Software Review 52

Unbounce

AUGUST 13, 2019

The nature of the software as a service (SaaS) model is that your customers need to resubscribe every month (or year, depending). Without the capacity to build landing pages and collect leads on your own, it can be a struggle to turn your hard-earned traffic into new subscriptions. Taylor joined Later near the end of 2015.

SaaS 111

SaaS Acquisition Content Marketing Benchmarks 111

SaaStr

OCTOBER 14, 2021

It was exciting at YC 2015 Demo Day. And the engine really never stopped running, evolving into a dominant DevOps Platform for software development. 90% of GitLab’s customers pay by subscription — but most still self-manage the deployment. So GitLab is one of those ones that sort of … always was doing well.

Outsourced Development 61

Outsourced Development Software Development Innovation Pricing 61

How SaaS Works

OCTOBER 15, 2019

The How SaaS Works series simplifies the complex world of software-as-a-service (SaaS) into the practical fundamentals for anyone involved in SaaS. Back in the summer of 2015, we (Initial State) were preparing to come out of Beta and officially launch the service we had been building for the last 18 months. Initial State?—?Leveraging

Content Marketing 45

Content Marketing Marketing SaaS Scale 45

Kellblog

MAY 21, 2019

Neeraj Agrawal and Logan Bartlett of Battery Ventures recently published the 2019 version of its outstanding annual software round-up report. I highly recommend this report — it’s 78-pages chock full of great data about topics like: Why Battery is long software overall. The four eras of software evolution.

compliance 75

compliance Startup Software Trends 75

Baremetrics

SEPTEMBER 15, 2021

The ultimate goal of any developer with an idea for some useful software is monetization. Software monetization is simply the act of generating revenue from software. This is all the information you need to figure out whether a perpetual or annual license is best for your software. Payment ii. That’s the dream!

Payment Features 95

Payment Features Payments Payment Solutions Subscription 95

OPEXEngine

JANUARY 20, 2021

At the 2015 Gainsight Pulse conference, Jason Lemkin laid it out : “Customer success is where 90% of the revenue is.”. Previously, software companies—like many current non-tech companies—could simply sell a product and make a profit. Understanding customer needs to help ensure they gain value from your product. – Jason Lemkin.

Customer Success 52

Customer Success SaaS Customer Support Subscription 52