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My Company’s Revenue Dropped to $0 — and We Thrived with TripActions CEO Ariel Cohen (Video)

SaaStr

Recovery from COVID has taught us that adapting and learning how to thrive in new ways in the face of change, whether good or bad, can lead to exponential growth. . He highlights the three key strategies that helped TripActions scale and boost their revenue. Develop a well-defined vision. Do not waste time developing a Plan B.

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Understanding Risk Management Strategies as a PayFac

Stax

As such, PayFacs need to equip themselves with an effective risk management strategy that helps them continuously monitor risks and employ appropriate risk responses if needed. PayFacs need to equip themselves with an effective risk management strategy that helps them continuously monitor risks and employ appropriate risk responses if needed.

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UX Strategy: Step-By-Step Guide for SaaS Companies

User Pilot

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! Start designing your strategy by clarifying the business goals.

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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Neil Patel

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. They don’t have the strategy, tactics, or tools they need to market their business well.

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Who is Lenny Rachitsky: Background, Newsletter, Podcast, and More

User Pilot

Before starting his own venture, Lenny worked in the product and engineering teams of companies like Airbnb and Neustar. Renowned for his tenure on Airbnb’s product team, Lenny’s professional journey truly began in 2010 when he served as the CEO of a budding startup named “Localmind.”

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How to Win Big by Serving High-Growth Startups with Zendesk’s Head of Startups

SaaStr

You don’t want conflict with the sales team. How do you leverage that offer to develop relationships with partners? This is where they started, but startups weren’t adopting the product as much with a discount, and there was a lot of conflict with the sales team. During SaaStr Annual, Zendesk Sr.

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7 Best Application Security Guidelines For Smart Software Teams

Audacix

With cyber threats on the rise, it's essential to follow SaaS security guidelines along with security testing tools in your software development lifecycle. It is crucial to make web security a priority right from the design and development process to ensure your software functionality and security.