Casey Accidental

JULY 1, 2021

Being a wartime CPO means a lot has to change in how you approach building product. In wartime, you’re not hiring, you don’t have time to train or coach, and you make more top down decisions. As we got to work, I recalled a conversation I had with Luc Levesque years ago when we brought him on as an advisor to Pinterest.

Systems Review 112

Systems Review Strategy Communication Investment 112

Neil Patel

NOVEMBER 9, 2020

That’s an expensive mistake if you make the wrong investment. Instead, larger tech companies like Twitter and Pinterest are making investments in small startups. Instead, larger tech companies like Twitter and Pinterest are making investments in small startups. And the investors? They feel the same way.

Technical Review 144

Technical Review Payment Methods Acquisition Development Team Review 144

Casey Accidental

NOVEMBER 13, 2019

Now, this story itself explains why many businesses fail to make the conversion to marketplace. Many of the terms we use to define businesses today are features of the business rather than an encompassing definition, like the words SAAS or platform, which makes them not very useful. So goes the story.

Marketplace as a Service 106

Marketplace as a Service Business Model Business Underperforming Technical Team 106

How To Buy Saas

MAY 23, 2021

This is precisely what we will embark on in this review– to help you make a knowledgeable decision and enjoy the workflow and outcomes. Make sure to read this till the end to make the best decision for your website. These are the two tools that are recognized to be the industry’s golden flag. Table of content.

Social Media 78

Social Media Content Marketing Advertising Scale 78

Neil Patel

APRIL 7, 2021

Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked similar professional routes. In this book , Sean Ellis and Morgan Brown share their experiences curating this strategy, as well as how this approach launched now-ubiquitous businesses like Airbnb to their current positions.

Marketing 128

Marketing Underperforming Technical Team Growth Hacking Social Media 128

How To Buy Saas

MAY 23, 2021

This is precisely what we will embark on in this review– to help you make a knowledgeable decision and enjoy the workflow and outcomes. Make sure to read this till the end to make the best decision for your website. These are the two tools that are recognized to be the industry’s golden flag. Table of content.

Social Media 52

Social Media Content Marketing Advertising Scale 52

The Marketing & Growth Hacking Publication

FEBRUARY 12, 2019

How to choose your first brand agency. Intro How to choose your first brand agency is a huge decision for any founder or head of marketing. In this blog I have summarised my experiences and the lessons I’ve learnt along the way to help you make the right decisions for your business. This blog will help you make that decision.

Branding 40

Branding Growth Hacking Startup Engagement 40

OpenView Labs

JUNE 10, 2019

Here’s some good news: there are tons of amazing product management resources out there. Here’s some good news: there are tons of amazing product management resources out there. Find out how Brent Tworetzky, SVP of Product at InVision, defines the three major roles of product management: strategy, execution and user understanding.

Management 55

Management SaaS Scale Sales Recruiting 55

How To Buy Saas

JULY 26, 2021

No matter how much you believe you already know, there are invariably tools out there that will improve your awareness and help you and your company grow into something substantial. Several best startup tools and resources help minimize startup costs, but they also assist in saving precious time for savvy business people.

Payment Methods 52

Payment Methods Startup Payment Solutions Payments 52

The Marketing & Growth Hacking Publication

MARCH 14, 2019

While giant companies like Amazon have the resources to survive and make appropriate changes, it’s much harder for small mom-and-pop shops to do the same. Apps, social media, and the internet in general have reshaped the conversation, forcing businesses big and small to adapt or fall by the wayside. All hope isn’t lost, though.

Social Media 40

Social Media Growth Hacking Marketing Business 40

Casey Accidental

DECEMBER 11, 2023

In a previous post , I talked about how product work post-product/market fit shifts from zero to one innovation to features, growth, and scaling work. This is part three in a series of posts related to some presentations I did for the TCV Engage Summit. You can read parts 1 and 2 here and here.

Payments 113

Payments Scale Payment Solutions Technical Review 113

Neil Patel

FEBRUARY 11, 2021

It’s hard to believe now, but only a decade ago, the internet was awash with articles questioning how Facebook makes money. The more people these platforms have access to, the more money they make from businesses selling those people their products. Sure, paid social media costs money.

Social Media 143

Social Media Advertising Mobile Technical Review 143

Neil Patel

JANUARY 18, 2023

With that in mind, here’s a look back at some big trends that made 2022 a wild year in search and the things that will make huge waves in 2023. Companies that ignore marketing trends may leave thousands (or millions) of dollars on the table. But for some marketing pros and SEOs, that’s what happens. It happens.

AI Search 113

AI Search VP of Engineering Engineering Social Media 113

Sales Hacker

MARCH 2, 2020

Here’s how you can find the sales books that are most relevant to you. How to Get a Meeting with Anyone. As a lifelong learner, I turn to books whenever I want to expand my thinking or improve my performance. And for leveling up your sales skills, nothing beats a good sales book. This list is not endorsed or sponsored in any way.

Scale 141

Scale Sales Hiring Sales Recruiting Payment Methods 141

SmartKarrot

APRIL 13, 2020

Here’s an interesting blog on how should SaaS providers spend on Customer Success. See here how we architected a cutting edge Customer Success platform. SaaS companies have transformed the way global businesses work. Source: Byteant , December 2019. 69% of enterprise companies say that majority of the apps will be SaaS by 2020.

SaaS Payments 19

SaaS Payments Payment Solutions Payment Services Sales Recruiting 19

Neil Patel

JUNE 28, 2021

Personal branding is what separates you from the rest of the people trying to make it in your field. See How My Agency Can Drive Massive Amounts of Traffic to Your Website. Notice how he perfectly positions his personal brand. It won’t happen overnight, of course. Start By Finding Your Niche. Seriously, is there?!).

Branding 145

Branding Social Media Finance Marketing 145

Unbounce

MARCH 23, 2023

After all, how will folks buy your stuff or sign up for your service if they don’t even know your brand exists in the first place? With the ability to communicate with just about anybody on the planet—all without getting outta your pajamas—digital marketing makes it a snap to raise awareness about your brand. And it is wide.

Social Media 52

Social Media Marketing Advertising Engineering 52

Sales Hacker

APRIL 21, 2022

We started to close some serious enterprise deals with the major players in the technology industry including Slack, Pinterest, Flexport and more. During this journey, we learned a ton about how to move up-market. How to attract enterprise buyers. Startups are more willing to be early adopters of a new product.

Marketing 85

Marketing Sales Hiring SaaS SMB 85

Incredo

NOVEMBER 1, 2019

Here is a collection of 10 resources that will help you: . maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . and how CEO’s can measure these). Inbound sales methodology: What it is and how it works with inbound marketing. Did we miss anything?

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Neil Patel

MARCH 15, 2021

As an online merchant, making your first sale is as symbolic as it is necessary. Completing the first sale sounds straightforward enough, yet the optimism and reassurance it brings can make it the biggest turning point in the life of your business. However, don’t let the simple concept of a first sale mislead you. Start Blogging.

Social Media 145

Social Media Sales Merchant Services Interviewing 145

Neil Patel

DECEMBER 8, 2020

How can you continue to engage your audience when so many bloggers have written on the same topics—and will continue to do so? How can you continue to engage your audience when so many bloggers have written on the same topics—and will continue to do so? The use of images in your blog posts is a no-brainer. Illustration by Laetro.

Sales Hiring 129

Sales Hiring Social Media Branding Cloud 129

FastSpring

JANUARY 8, 2019

We love talking about our KPIs, ROI, and margins. But when it comes to digital businesses where all transactions and fulfillment take place online, there’s a whole new set of terms you need to know in order to keep up. Affiliate links. A specific URL that includes an affiliate’s ID or username. Affiliate marketing. Amazon Marketplace.

Payment Methods 61

Payment Methods Merchant Services Payment Services Outsourcing Services 61

Baremetrics

JUNE 10, 2021

To get the most out of your marketing data, utilizing a tool like Baremetrics makes visualization easy and intuitive. Image compression (JPEG Optimizer or Kraken tools) improves your website’s performance and makes the website load faster as images occupy on average 21% of a total webpage’s weight.

Startup 98

Startup SaaS Technical Advisors B2C 98

Neil Patel

FEBRUARY 16, 2021

How do you get your new site or blog indexed by Google, Bing, and other search engines? Or you can make it happen now, giving you more time and energy to put towards increasing your conversion rate , improving your social presence — and, of course, writing and promoting great and useful content. Well, you’ve got two choices.

Social Media 141

Social Media Outsourcing Services Engineering Content Marketing 141

Baremetrics

JUNE 10, 2021

To get the most out of your marketing data, utilizing a tool like Baremetrics makes visualization easy and intuitive. Image compression (JPEG Optimizer or Kraken tools) improves your website’s performance and makes the website load faster as images occupy on average 21% of a total webpage’s weight.

Startup 52

Startup SaaS Technical Advisors B2C 52

Neil Patel

MAY 19, 2020

Here are a few posts that you should read before you expand your SEO globally: How to create a global SEO strategy Fundamentals of international SEO How to correctly setup your site for international SEO How to profitably expand your SEO globally. Technically it’s more, but who’s counting.

Social Media 145

Social Media Branding Mobile Content Marketing 145

Chart Mogul

MAY 2, 2018

Couldn't make it to Mogul I/O San Francisco? North Star metrics, and how to rally your team behind them. Fanette explains how the entire company is highly focused on their impact on revenue: “Our north star metric is revenue. Here's your rundown of topics and insights from the evening, from some of the top thinkers in SaaS.

Underperforming Technical Team 40

Underperforming Technical Team Scale Churn Pricing 40

Neil Patel

OCTOBER 30, 2020

As marketers, we use storytelling to help make our ideas stick. If you want to increase your potential customer conversions, then start captivating your target market by making emotional connections through storytelling. In the not so distant past, I embarked on a journey to grow NeilPatel.com to 100,000 blog readers. Why does it work?

Social Media 145

Social Media Content Marketing Communication Branding 145