SaaStr

NOVEMBER 26, 2019

Hear from Duo Security’s VP of Inside Sales America on how to build a $2.3B sales team. Jennifer Lawrence | VP, Inside Sales @ Duo Security. We created and served up apps via the cloud on a subscription basis. We ended up capturing 92% of this health care market share within the state of Michigan. Secret one.

Scale 288

Scale Sales Hiring Underperforming Technical Team Sales 288

Subscription Flow

OCTOBER 2, 2024

For subscription-based businesses, revenue leakage means the waste of potential capital which has been rightfully earned. The causes behind this gap range from errors in subscription handling to recurring billing inefficiencies. Boasting revenue is the central goal for subscription-based businesses.

Payments 105

Payments Payment Features Payment Services Payment Solutions 105

Stax

MARCH 16, 2025

If this company has 10,000 users paying $50 per month, it would lose 500 customers and $25,000 in monthly recurring revenue (MRR) every month. Over a year, that translates to a loss of $300,000without factoring in additional costs like marketing spend to replace lost customers. A lower churn rate indicates higher customer retention.

Payment Solutions 88

Payment Solutions Software Review Churn SaaS Payments 88

SaaStr

NOVEMBER 9, 2022

Developing a product that solves a customer’s pain point provides a sense of pride and can drive the positive, emotional moment of awe that retains customers for the long haul. This approach gets to the heart of the subscription-based business model. That doesn’t make them bad people. Business model. Give them a chance to grow!

Underperforming Technical Team 49

Underperforming Technical Team Business Scale Business Model 49

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. They don’t have the strategy, tactics, or tools they need to market their business well.

Underperforming Technical Team 145

Underperforming Technical Team Development Strategy Payment Methods 145

SaaStr

DECEMBER 29, 2022

Our financial operations platform is designed to meet the unique financial challenges of B2B SaaS, including billing, subscription management, revenue and expense recognition, and SaaS analytics. Empower your inside sales team by automating the hardest parts of outbound calling. Instant live customer conversations!

Scale 272

Scale Underperforming Technical Team B2B AI 272

SaaStr

NOVEMBER 7, 2023

Go-to-Market is expensive and labor-intensive. The good news is you have a big backlog, and the bad news is you have a big backlog. Th ere’s this belief that the whole mechanics of getting a SaaS product to market — making them aware, hooking their interest, qualifying, and discovery — takes a lot of time. What’s the data model?

Generative AI 293

Generative AI AWS Artificial Intelligence AI 293

SaaStr

JUNE 19, 2024

The three core areas to focus on are: Evolving your growth engine Building and solving for when to become a multi-product platform Investing in your people and team #1: Evolving Your Growth Engine Let’s start with some context for Bitly’s journey. You might have to rebuild your marketing team. Optimize your acquisition funnel.

Scale 300

Scale Scaling Underperforming Technical Team User Experience 300

SaaStr

JANUARY 27, 2024

Right now, 42% of the market runs on WordPress. Speaking of the long game, Matt talks about the launch of the 100-year subscription plan last year. WordPress is its own ecosystem, a vibrant community of hundreds of thousands of people who create add-ons, plugins, and develop sites. But when they started tracking it, it was.8%.

Underperforming Technical Team 331

Underperforming Technical Team Social Media Government Subscription 331

FastSpring

MAY 20, 2024

Moving some, all, or simply more of your software offerings from a one-time perpetual license model to a software as a service (SaaS) subscription model can be daunting, but it’s so powerful for building dependable, recurring revenue. Letting FastSpring handle the subscription infrastructure.

SaaS Payments 158

SaaS Payments Payments Merchant Services Payment Solutions 158

SaaStr

JULY 15, 2022

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. Ash Bhoopathy (@ashbhoopathy): Probably more around go-to-market and sales. That’s a great example. This always works. But potentially even technology.

Scale 293

Scale Outsourcing Services Sales Hiring VP of Engineering 293

Neil Patel

APRIL 12, 2021

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Why Should You Launch a Subscription Box? According to MarketsandMarkets , the subscription and recurring billing market will grow to around $7.8 Recurring Business Revenue.

Outsourcing Services 135

Outsourcing Services Payment Methods Subscription Payment Features 135

FastSpring

JANUARY 27, 2022

For example, Jon Torres — a digital marketing consultant specializing in SaaS commerce — noticed that, for some of his clients, refund requests spiked around renewal time. “It Note: FastSpring offers advanced subscription management services that support free trials, monthly and annual paid plans, proration, discount management, and more.

Merchant Services 146

Merchant Services Payment Services SaaS Payments Payment Solutions 146

Stax

APRIL 15, 2025

For subscription-based businesses achieving consistent and predictable revenue growth is the holy grail. In fact, monthly recurring revenue (MRR) is one of the most important metrics subscription businesses should be aware of. Let’s get started. TL;DR MRR is the average revenue that a company expects to receive each month.

Payments 88

Payments SaaS Payments Revenue Payment Services 88

Intercom, Inc.

NOVEMBER 21, 2019

In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . No one knows this better than Sprout Social’s Director of Marketing Strategy, Tara Robertson. A different approach is the Jobs-to-be-Done framework.

Retention 34

Retention Scale Marketing Underperforming Technical Team 34

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. Adam: Rachel, you’re leading growth marketing at one of the fastest growing software companies of this generation.

Growth Marketing 174

Growth Marketing Scale Marketing Outsourcing Services 174

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

Underperforming Technical Team 214

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 214

SaaStr

JANUARY 24, 2024

What should you look for in an Enterprise rep vs. a Mid-Market rep? How should you handle presenting challenges to your C-suite team when you’ve just joined the company? Solving High Volume, Low Conversion at Lattice Dini Mehta joined Lattice at $3M in revenue when it had just 10 people in seat for Go-To-Market and 7 salespeople.

Scale 273

Scale Sales Hiring Scaling Revenue 273

SaaStr

JULY 25, 2021

” And I told him we have a good market, we have a good product and because the product is good, that’s why our business is doing well. And what I was looking for was just working with smart people who had a really innate sense of a market opportunity, whether it was in the new market or a better alternative to the existing market.

Sales Recruiting 261

Sales Recruiting Sales Hiring Scale VP of Engineering 261

Intercom, Inc.

APRIL 23, 2018

When building your products, the security and privacy of your customers’ data needs to be a top priority. And that is also true when selling and marketing your product, particularly with the arrival of GDPR, which has brought the issue of data security and privacy to widespread public awareness.

Underperforming Technical Team 220

Underperforming Technical Team Systems Review compliance Marketplace as a Service 220

Neil Patel

SEPTEMBER 9, 2021

After all, this data allows you to create a winning marketing strategy and grow your business. Wouldn’t it be great if you could bring these data sources together and view, at a glance, exactly how your marketing strategies are performing? If you could visualize your data and share your findings with key team members?

Marketing 129

Marketing Social Media Marketplace as a Service Underperforming Technical Team 129

Neil Patel

DECEMBER 4, 2020

Amazon’s so big that it has become an entire marketing channel. Find an Amazon marketing consultant. 3 Ways an Amazon Marketing Consultant Can Help Grow Your Business. And they do this with poor store setup and product listings. Amazon even developed its own SEO algorithm called A9. Many entrepreneurs do.

Consulting 127

Consulting Outsourcing Services Marketing Underperforming Technical Team 127

Intercom, Inc.

MAY 3, 2018

Rohini Pondhi , product management lead for Square’s Invoices product, knows this challenge well. Here are five quick takeaways: Instead of relying on word of mouth to permeate the team, write things down. At Square, I manage a product called Square Invoices. Iterate on process the same way you iterate on product.

Payment Methods 195

Payment Methods Merchant Services Scale Payment Features 195

Baremetrics

NOVEMBER 2, 2021

Shopify is a huge opportunity for developers looking to expand into the micro-SaaS space. The Shopify App Store brings together Shopify app developers and Shopify shop owners for their mutual benefit. Why you need to track business metrics for Shopify App Developers 10 business metrics for Shopify App Developers 1.

Outsourced Development 98

Outsourced Development Payment Solutions Underperforming Technical Team Metrics 98

User Pilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products. Let’s get to it.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

Baremetrics

AUGUST 23, 2021

With more than 15,000 SaaS companies operating worldwide, the global SaaS market is constantly growing as new products continue to enter the market. You need to have a strategic approach that includes identifying your market fit, developing appropriate positioning and marketing strategies, and measuring performance.

Strategy 104

Strategy Scale Payment Features Software Review 104

User Pilot

SEPTEMBER 2, 2024

Now, imagine applying this level of understanding and customization to your marketing strategy. A customer-led marketing strategy is about transforming your approach to reflect the same level of personalization. Customer-led marketing puts your customers’ needs and preferences at the center of all marketing efforts.

Marketing 111

Marketing Underperforming Technical Team Education Interviewing 111

Stax

FEBRUARY 28, 2024

Here’s an interesting stat: 70% of businesses consider subscription and membership models indispensable for future commercial growth and expansion. In a saturated market, how do they distinguish themselves? They must engineer a well-rounded solution that makes handling subscriptions a breeze (and yes, it is as hard as it sounds).

Payments 88

Payments SaaS Payments Payment Services Merchant Services 88

User Pilot

JANUARY 2, 2025

The survey aims to better understand users workflows and help prioritize product development initiatives, like new integrations, that add the most value to its users. Survey examples: Wordtune market research survey. Asana’s churn survey Asana uses a churn survey to understand why users cancel their subscriptions.

Scale 102

Scale Churn Underperforming Technical Team Scaling 102

Sales Hacker

AUGUST 26, 2021

All additional clauses in your plan were probably introduced because of a bad past incident by a rep. They are also not something you can influence directly and might require help from the SDR and marketing teams. Bookings vs. invoices. Companies have a lot of reasons like a history of bad customers, bad sales, etc.

Software Review 120

Software Review Compensation Payment Features Underperforming Technical Team 120

Kellblog

JULY 8, 2020

Mark’s a seasoned startup executive, he’s go-to-market oriented, and he has some large-company chops that he developed earlier in his career. They should have input, but startups should hire a VP of Marketing with strong product marketing skills at the same time as the first VP of Sales. (DK:

Sales Hiring 145

Sales Hiring Startup Software Review Enterprise 145

Blulogix

DECEMBER 3, 2024

By BluLogix Team Planning for Growth: Using Revenue Insights Planning for Growth: Using Revenue Insights For businesses seeking to expand or enter new markets, strategic planning is critical to achieving successful outcomes.

Revenue 52

Revenue Underperforming Technical Team Payment Features Leadership 52

Stax

MARCH 18, 2025

However, a SaaS company providing global HR and payroll solutions may have a few hundred customers paying a monthly or annual feein other words, making recurring payments over a longer period of time. Churn is the percentage of customers that end their subscriptions within a certain amount of time. Churn rate.

Scale 117

Scale Payment Services Payments SaaS Payments 117

ChurnZero

OCTOBER 21, 2022

Today’s customers recognize the competition in the subscription market and look for renewal-worthy experiences built upon enduring returns. To deliver on their expectations takes true customer-centricity and a strong customer success team who can do far more than “be there” for your customers.

Subscription 98

Subscription Payment Features Scale Business 98

Neil Patel

DECEMBER 3, 2020

Email beats all other marketing channels and can generate $37 for every $1 you invest. Even though email marketing can generate a ton of revenue, it’s still not easy. Even for fully-staffed marketing teams, it can be overwhelming. Even for fully-staffed marketing teams, it can be overwhelming.

Marketing 118

Marketing Outsourced Development Underperforming Technical Team Scale 118

Incredo

NOVEMBER 21, 2019

Passive income, flexible working hours, result-based remuneration, etc. Our today’s topic somehow evolves around this concept because we are going to write and talk about affiliate marketing. Software to track analytics, transfer payments, manage inventory, create videos and for many other things. 5) Everyone minds his own business.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139