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David Barrett, CEO of Expensify: Good Intentions, Bad Advice: How to Keep Your Board Aligned with Your Vision (Video + Transcript)

SaaStr

The session that I’m talking about is basically about the board dynamic and about how to survive this valley of death and bring not just yourself and your team but your extended team, including your board, across that until you cross the $1 million mark, and then the $10 million mark and keep going beyond. There we go.

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Understanding Risk Management Strategies as a PayFac

Stax

To establish an effective risk management program as a PayFac, you must establish a dedicated risk management team, utilize the right tools and technology, develop proper risk management policies and procedures, conduct regular risk audits, and stay up-to-date with the latest industry regulations. Fraud detection and prevention.

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UX Strategy: Step-By-Step Guide for SaaS Companies

User Pilot

How do you develop a robust UX strategy? TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. This is the main focus of the article.

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Lessons From Downturns & Turnarounds with Chris O’Neill (Video + Transcript)

SaaStr

I’ve held a bunch of technology leadership roles in startups, in rocket ships and turnarounds, including about 10 years at Google, and just over three years leading efforts at Evernote. So over the course of those 20 or so odd years in technology leadership roles. I’ve spent a bunch of my career in and out of the valley.

Scale 252
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How to Run a Virtual Job Fair to Attract Top Marketing Talent

Neil Patel

With a traditional job fair, there’s only so far people are willing to travel to attend, but when they’re meeting employers from the comfort of their own home, this isn’t a factor. Put a team together that shows off the best aspects of your business. Start by making sure you have the right technology (cameras, microphones, etc).

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How Using Emotional Marketing in Content Can Help Drive Way More Sales

Neil Patel

In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By Emotion Marketing Doesn’t Guarantee Successful Engagement. Like 13-year-old Shubham Banerrjee, who used Intel’s technology to build an affordable Braille printer. Yes and no.

Marketing 145
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Q&A: Role of Customer Success According to Three Leading Investors

ChurnZero

Grotech Ventures is a team committed to helping creative and driven entrepreneurs build technology companies that last. They seek out opportunities to be early investors in high-potential technology companies. A: Very few of our early-stage investments have a Customer Success team at the time we invest.

Scale 98