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The Secrets to Getting Sales and Marketing to Work Together Better with Highspot CMO Jon Perera (Video)

SaaStr

From a venture capital perspective, there’s now a premium on driving efficient growth rather than growth at any cost. . “Sales and marketing alignment is a terrific place to figure out and improve efficient growth.” . From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes.

Scale 274
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Set your sales team’s written communication apart with GEMS, our email coaching framework

Intercom, Inc.

As a sales manager, the most impactful thing you can do is coach your team. Study any sales coaching blog, podcast, or book and you’ll find plenty of advice on the best ways to coach your sales reps: join their calls, listen to recordings, apply a framework … the list goes on. Why are emails crucial to closing the deal?

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The “It Factor” in Selling Is a Myth: How to Build a Team of Top Performers

Sales Hacker

Sales leaders often label high-performing sales reps as having the “it factor.” But believe it or not, the “it factor” in sellers is a myth and one that’s been embraced for far too long by sales leaders. The reality for many organizations is—top performers thrive and the rest of the team is left behind.

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Online Sales Strategy: 3 Tips for Your Success

TrackStreet

Successful Online Sales Strategy When a brick-and-mortar retailer considers opening a new store, that company has to weigh the significant capital and operating expenses (mortgage, construction, employees, etc.) Make Your Shipping Processes Smarter Adding sales channels also increases shipping complexity.

Scale 52
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Putting People at the Center of Sales Conversations with Andy Paul

Sales Hacker

Andy is an award-winning podcast host and a career sales veteran, having seen the growth and evolution of the entire technology industry. Join us for a fascinating conversation about how a more buyer-centric sales process leads to more sales. Subscribe to the Sales Hacker Podcast. Good companies vs. bad companies [22:48].

Scale 78
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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. Identify a market specific methodology.

Startup 178
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Why Aren’t My Marketing Emails Generating Sales?

How To Buy Saas

So, if you’re aiming to increase the likelihood that your emails are going to be opened, read, and most importantly, acted upon , then read on, as we explore the most common reasons for marketing emails failing to generate sales. You should always be analyzing your metrics and making adjustments to improve your content and drive more sales.