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How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

Go-to-Market matters because sales and marketing spend remain the biggest proportion of SaaS spend, so honing in on that spend to build an engine and drive growth is paramount. But to develop a GTM strategy, you must have Product Market Fit. That’s why getting the right leadership in place is so important.

Scale 242
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2024 State of SaaS: Trends and Predictions with SaaStr CEO and Founder, Jason Lemkin

SaaStr

They may not necessarily raise another round anytime soon, but they’re definitely not out of the mix – so at best their presence in 2024 will make sales compensation even more confusing than it already is. They’ll have much more budget than the rest of us, and it will warp and distort sales compensation this year. #4.

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How to Find Product-Market-Sales Fit

Andreessen Horowitz

One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. What does this mean for product design and product management? the night before it was to IPO).

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The Most Common SaaS Sales Potholes and How to Avoid Them with Mark Roberge (Podcast #498 and Video)

SaaStr

It’s 2021, but surprisingly, a significant number of SaaS companies still use outdated sales compensation plans. Salespeople are often compensated at the highest rate when they win brand new business, but that might not be good for revenue expansion and might contribute to churn. Roberge recommends starting with product-market fit.

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Reduce Your Employee Burn Rate to Improve Your Startup’s Burn Rate: 5 Tips for Talent Retention with Secureframe COO Seema Kumar

SaaStr

In a special presentation, Secureframe COO Seema Kumar shares common leadership challenges in today’s modern workforce, best practices, and tips for talent retention. Startup Leadership Challenges. But the modern workplace presents a few key leadership challenges that must be overcome to boost employee retention.

Retention 130
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Scaling Beyond Founder-Led Sales with Atomico Partner Laura Connell

SaaStr

The Founder-Led Sales Era When you’re first starting out, and have that initial product-market fit and tight feedback loops with champions and customers, there are many pros to founder-led sales. Early first-hand knowledge leads to rapid fixes to the product, pricing, and packaging. Look at how you structure compensation.

Scale 209
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The Three Questions to Ask When Hiring Your Startup's Head of Sales

Tom Tunguz

Sales execution deficiency manifests itself at roughly the same time as product market fit. To succeed from this point, the company must cross the sales leadership chasm: recruit an ever-larger sales team, manage and coach them, and mechanize their sales team to grow quickly from $1-2M in ARR to $50M.