User Pilot

NOVEMBER 28, 2022

Churn is the enemy of product growth. A churned user means lost future revenue and a waste of the resources it took to acquire them. How do you lower your churn rate and make sure all your users stick around? In this article, we’ll show you: What customer churn is and why it matters. Let’s get started.

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Churn Software Review SaaS User Experience 98

Intercom, Inc.

FEBRUARY 11, 2020

A retention campaign that paints a commercial relationship as a personal one will always be awkward at best and at worst will create ill will. Here’s three better ways to create retention campaigns that feel genuine and actually work: Focus on how your product helps. Identify and solve the problems that caused churn.

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User Pilot

JULY 20, 2023

Wondering how to reduce customer churn rate for your business? In this article, we review different ways to identify potential churn and deal with it. Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. What is customer churn?

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Churn SaaS Payments Payment Solutions Payments 95

SaaStr

FEBRUARY 17, 2023

While the allure of customer acquisition can pull a founder’s attention, it’s equally important to dedicate resources to fighting churn and expanding revenue from existing customers. They discuss how Fox helped build a churn-fighting, upselling, and cross-selling machine that continues to generate revenue.

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Retention Revenue Startup Sales Hiring 200

Baremetrics

MARCH 15, 2021

Why is churn modeling so important in this day and age? Everyone knows customer retention is good. Fortunately, you can create a churn model and plan how you're going to cope with these drop out rates. We've also got an excellent article on how to model the relationship between your price and the churn rates.

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Churn Retention Education Forecasting 96

SaaStr

APRIL 1, 2020

Downgrades are not churn. It may be time to segment your “churn” into lost customers vs. downgrades. Fair pricing is always the best pricing. In a recurring revenue model, a customer that churns is a customer you never really had at all. And A Downgrade is Not Churn. Especially right now.

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Churn Pricing Retention Branding 261

User Pilot

MAY 5, 2022

Churn analytics helps you detect your product friction points and understand why users stop using the tool. This is crucial if you want to know how healthy your SaaS product is and what should be improved to increase customer retention and lower the churn rate. A churn rate over 10 % indicates trouble. Let’s begin!

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Churn Retention Subscription Payment Features 98

User Pilot

FEBRUARY 26, 2023

Looking for some great customer retention survey questions to include in your feedback form? Customer retention surveys are the lens through which you can see how people are feeling about your brand. The goal is to get valuable insights into customers’ needs and use this information to improve retention. Look no further!

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Retention Scale Underperforming Technical Team Churn 98

Chart Mogul

JUNE 1, 2023

Companies with best-in-class retention grew at least 1.8x In an uncertain market, customer retention is key. So if you are keeping a close eye on your retention metrics this year, you’re not alone. Retention is one of the most important metrics when building a successful SaaS business. What is customer retention?

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Retention Metrics Benchmarks SaaS 90

SaaStr

DECEMBER 17, 2021

Pricing is one of the most challenging elements to get right for SaaS companies. How much should you charge, and what pricing model works best? In an era of empowered buyers, vendors should take care to remove obstacles from the pricing process or risk losing the customer to a competitor.

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User Pilot

JULY 31, 2023

Looking to power up your retention marketing strategy? This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue.

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Retention Strategy Marketing SaaS 98

Chart Mogul

NOVEMBER 24, 2022

After all, it’s the customer success teams that drive growth through retention and churn mitigation. So, what’s the best way to drive retention and mitigate churn in 2023? After all, it’s the customer success teams that drive growth through retention and churn mitigation. Read our pricing migration story.

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Churn Retention Underperforming Technical Team Scale 52

User Pilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Identifying early signs of churn with analytics and acting fast.

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Retention Strategy Management Churn 90

Sixteen Ventures

JULY 17, 2020

Is 5% a good monthly SaaS Churn Rate? Read on to learn the answer… As a consultant to SaaS and Cloud providers that are looking to grow, I get asked what an acceptable SaaS churn rate is all the time. ” In 2020 I just say, “let’s make churn a non-issue.” Monthly vs. Annual Churn Rates.

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Churn SaaS B2C Pricing 133

OPEXEngine

JUNE 2, 2020

If your startup is a SaaS (or any other business with customers paying on a recurring subscription basis), churn is a critical metric – particularly net revenue churn and gross revenue churn – that will need constant measurement. Churn is a phenomenon that can happen at any time in a customer’s journey with your business.

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Retention Churn Revenue Metrics 52

Clouded Judgement

APRIL 11, 2024

net retention and CAC payback). The first few months of this year felt like a lot of churning in the market. This has all resulted in the median stock price declining 5% YTD. On the other hand, if your net revenue retention is 120%, you only need to grow new logo revenue 10% to be a “high growth” business.

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Blulogix

FEBRUARY 19, 2024

With the cost of acquiring new customers significantly higher than retaining existing ones, businesses are increasingly focusing on innovative strategies to enhance customer experiences and reduce churn. Retention, on the other hand, focuses on maintaining these subscribers over time, turning them into loyal advocates for your brand.

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Retention Engagement Strategy AI Search 52

Baremetrics

JUNE 27, 2021

Churn is everywhere in the SaaS world. But not everyone is on board with churn. They demonstrate through simulation experiments that churn, under certain circumstances, will show the opposite of what it should. They argue that churn is useless. We thought we would similarly look at churn. Let’s review churn.

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Churn Pricing SaaS Subscription 64

Baremetrics

FEBRUARY 15, 2021

Confused about customer churn vs. revenue churn? Churn means lost money or lost customers. These metrics help you understand two different things: Customer churn — the number of people you've lost. Revenue churn — the amount of revenue you've lost. Customer churn = customers lost. Revenue churn = money lost.

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Churn Payments Revenue SaaS Payments 105

Chart Mogul

JULY 6, 2023

Churn, SaaS companies should avoid it like the plague. But is the term churn always bad? Say hello to negative churn, churn’s much more friendly sister metric. You won’t avoid negative churn, in fact, you should do everything in your power to achieve it. But is the term churn always bad?

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Benchmarks Churn SaaS Customer Lifetime Value 52

Clouded Judgement

MARCH 22, 2024

At contract expiration these customers either renew (sign another contract with same annual value), expand (sign another contract with higher annual value), contract (sign another contract with lower annual value), or churn (stop being a customer and spend goes to zero). Namely, retention!! So how is ARR misused?

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AI Revenue Cloud Technical Advisors 183

ProfitWell

OCTOBER 18, 2019

Churn is a scourge on subscription businesses. High retention rates are vital for your survival. That’s exactly what a churn model can do. That’s exactly what a churn model can do. Building a predictive churn model helps you make proactive changes to your retention efforts that drive down churn rates.

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Churn Retention SaaS Payments Payment Services 67

SaaStr

OCTOBER 18, 2023

Moving From Per-Seat Pricing to Consumption-Based Pricing, and See a Revenue Lift from It The analytics space has mixed models here, but Domo is moving to consumption-based pricing in part to ensure every employee at a customer that can use Domo, does use it. 30% of the Sales Team Churned in 2022.

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Entrepreneurship Enterprise Pricing Churn 231

Kellblog

JUNE 10, 2021

This is a quick post to share the slides I presented today at the GainSight Pulse Everywhere 2021 conference in a session entitled Net Dollar Retention, Key Benchmarks at $50M, $200M, and $1B in annual recurring revenue (ARR). In the session we discuss: The answer, which is 104%. Median NDR which is surprisingly invariant across size.

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Benchmarks Retention Subscription Payment Features 110

Blulogix

MARCH 21, 2024

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Elevating Customer Retention in B2B Subscriptions For B2B subscriptions, customer retention is a pivotal factor underpinning the long-term success and sustainability of businesses.

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B2B Subscription Payment Features Retention 52

User Pilot

JANUARY 23, 2023

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. In this article, we cover: How is marketing segmentation used in customer retention? Why is retention important in SaaS? What is retention and why is it important for SaaS?

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Market Segmentation Retention Marketing Software Review 98

Chart Mogul

MARCH 23, 2023

And, is your poor retention the reason for your slower growth in 2023? If you’re unsure, check your retention metrics. Gross revenue retention (GRR) and net revenue retention (NRR) are the key metrics to understand how well … How good is your business at retaining customers?

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Retention Metrics Revenue Scale 52

FastSpring

APRIL 26, 2022

In the language of SaaS, I churned. And the experience got me thinking: Was immediate removal of paid features the best chance to keep me from churning? When did I officially count as “churned”? Did they count me as churned on the day I canceled? In part one, we cover benchmarks and common churn formulas.

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Benchmarks Churn Payments SaaS Payments 114

User Pilot

JANUARY 9, 2023

Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. How can a personalized experience help drive retention? What personalized customer retention strategies are open to you?

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Customer Lifetime Value Retention Marketing Scale 97

SaaStr

SEPTEMBER 5, 2022

These companies are characterized by being product-led; in other words, conversion, retention, and growth are led by the product itself. Secret #2: Pricing. Many product-led companies do not go to market with the right pricing. PLG companies are constantly fearful of high churn rates, and for good reason.

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Sales Recruiting Business Pricing Churn 240

Subscription Flow

JANUARY 3, 2024

Consider the potential for growth if you make your pricing model a consistent priority for your company. Most SaaS companies, on the other hand, treat pricing as an afterthought, setting it and then forgetting about it, rather than viewing SaaS flexible pricing strategies as ongoing processes critical to their success.

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Pricing Payment Features SaaS Marketplace as a Service 52

Chart Mogul

MAY 3, 2023

Retention is arguably the most critical metric in SaaS regardless of a company’s stage. Sid Jain, Senior Analyst at ChartMogul, … Retention is arguably the most critical metric in SaaS regardless of a company’s stage. It’s very difficult to outsell a high churn percent number.

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Retention Trends B2B SaaS 52

Totango

OCTOBER 2, 2020

These adjustments might include promotions around free services to enhance implementation, offering more personalized training sessions, or providing more licenses for the same price. . Customer retention is the lifeblood of recurring revenue enterprises, regardless of the external economic circumstances. Maximizing Your Resources.

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Retention Underperforming Technical Team Churn Customer Lifetime Value 118

User Pilot

JULY 18, 2022

Are you satisfied with the customer loyalty and retention rates of your SaaS? Today we explore what customer loyalty and retention mean for SaaS, how retention differs from loyalty, and tactics to help you boost both. Customer retention is a company’s ability to keep its existing customers. What is customer loyalty?

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Retention SaaS Customer Lifetime Value Education 94

ChurnZero

JULY 8, 2022

Oh, by the way, what’s your customer retention?” It was clear that, barring any wildly outlandish figures, customer retention wasn’t a dealbreaker in their decision to invest. Cut to 2022, and the idea that a SaaS company could secure venture funding without investors digging deep into retention metrics seems comical, if not reckless.

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Technical Review Software Review Retention Metrics 98

CustomerSuccessBox

MARCH 25, 2022

Then while considering customer acquisition cost (CAC) why miss out on customer retention cost (CRC)? About customer retention cost. It is the cost spent on the retention of customers by the total active customers. Customer retention cost (CRC) = Annual cost on customer retention / No of active customers.

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Retention Customer Lifetime Value Acquisition Churn 52

ProfitWell

NOVEMBER 15, 2019

So I’ll unpack some of our favorite tools that cater to certain needs—analytics, accounting, retention, pricing, and more. There are hundreds of SaaS tools online that will help your business increase retention and decrease churn. From optimizing your pricing to CRM—there’s a tool tailored for all your SaaS needs.

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