FastSpring

DECEMBER 7, 2023

As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains. This leaves the sale of the business a lot more vulnerable to the market. Jump to highlights.

Software Review 136

Software Review Technical Review Development Team Review Branding 136

SaaStr

JANUARY 5, 2022

What you want in SaaS are big accounts that grow over time and remain loyal to your product and your brand—companies that see your value in their continued success. Every customer-facing team is on the renewals team: customer success, sales, product, customer support, marketing, and of course, renewals. That work is never done.

Scale 274

Scale Scaling Sales Hiring Software Review 274

Intercom, Inc.

JUNE 22, 2021

Modern customers expect a fluid, digital-first sales experience that feels like a good conversation with someone who understands their needs ”. This change in behavior has placed a demand on sales teams to bring their sales motion into alignment with buyer expectations. Create consistent, customer-centric experiences.

Technical Review 233

Technical Review Scale Technology Trends 233

SaaStr

MAY 8, 2024

As a SaaS veteran who built and sold a software company for nine figures, invested in startups since 2013, 10x-ing his fund, and continues to build a powerhouse community of SaaStr fans, he offers some hot takes on the communities’ burning questions. “I Sales is much harder than in 2021. How Does That Impact Sales and Marketing?

Metrics 218

Metrics Scale Sales Hiring SaaS 218

SaaStr

MARCH 25, 2023

So one recent survey we did really brought out a healthy debate: does your VP of Sales really need to be a product expert? Many of the comments said it was more important a VP of Sales understand process and leadership more than the product itself. If they are just saying the wrong things to customers and prospects. Be present.

Scale 239

Scale Sales Hiring Sales Recruiting Sales 239

SaaStr

MARCH 31, 2022

This episode is an excerpt from a session at SaaStr Scale. So for the audience, cloud giants are turbocharging startup sales, and the predominant reason for this is because they’re fundamentally changing IT budgets at the customers that we’re all selling to. Jabari Norton, VP WW Partner and Alliances, Sumo Logic.

Scale 204

Scale Marketplace as a Service Cloud SaaS Payments 204

Neil Patel

NOVEMBER 3, 2021

The good news is data labeling is scalable when you work with the right data labeling software. Data labeling is the process of analyzing raw data and labeling it to provide context to machine learning software, algorithms, and end-users. The task is usually completed by a combination of software, processes, and people.

Scale 125

Scale Outsourcing Services Artificial Intelligence Scaling 125

User Pilot

MAY 7, 2024

Product adoption software is the lifeblood of the modern product management process. In this article, we explore what product adoption software does and identify 12 of the best product adoption tools on the market. TL;DR Product adoption software drives users to adopt a product through carefully curated product experiences.

Software Review 105

Software Review Software Scale Onboarding 105

SaaStr

DECEMBER 14, 2023

Lower interest rates lead to SaaS multiple reflation, likely during 2H’24 It’s not clear how truly tight the link is between interest rates and SaaS multiples, but the overall correlation is clear. Lower inflation and the fed lowering interest rates should lead to an expansion of SaaS multiples.

Scale 266

Scale SaaS AI Innovation 266

ChurnZero

JANUARY 26, 2022

82% of marketers say that “active customer retention” is one of the most important objectives for their CRM team , leading many Marketing and Customer Success team members to seek out new ways to understand customer pain points and improve the customer experience. In Marketing and Sales, personalization is the key to building relationships.

Scale 97

Scale Churn Scaling Retention 97

SaaStr

OCTOBER 10, 2019

Freemium can help software companies gain users quickly—but what happens when it’s time to scale back or up? Join Joaquim Lecha, CEO at Typeform, and Christoph Janz, Managing Partner at Point Nine, as they delve into freemium at scale. The first one is brand exposure. The second one is customer feedback at scale.

Scale 145

Scale Scaling Payment Methods SaaS Payments 145

Buffer Resources

AUGUST 16, 2023

However, scaling a business into a seven-figure enterprise is a completely different ball game altogether. So, how could these startups scale while others struggled to find their footing? So how did I scale my PR agency to a coveted seven-figure powerhouse? To scale and truly stand out, I needed to niche down.

Scale 82

Scale Scaling Strategy Social Media 82

SaaStr

JUNE 27, 2019

Erica has led New Relic through massive growth, scaling the company’s enterprise business 10x since she joined the business pre-IPO. Erica will share the five critical steps (and some lessons learned along the way) for scaling in the enterprise. We operate at great scale. Want to see more content like this?

Scale 183

Scale Enterprise Scaling Sales Hiring 183

SaaStr

MARCH 4, 2021

And as soon as you get your MSP (Minimum Sellable Product) out the door, and you’ve got your first 10 customers under your belt — you’re probably going to want to hire a VP or Head of Marketing to help you get more leads in, manage the process, and help get the word out. Which means there’s a real brand to manage.

Sales Hiring 357

Sales Hiring Scale Marketing Branding 357

SaaStr

JULY 9, 2019

Join Anish Shivdasani, CEO of Giraffe, as he provides unique African experiences learned from scaling to 1M users. Now, unfortunately there are a lot of constraints in Africa, major constraints when you’re talking about setting up and scaling a startup. Well, you have to build a direct sales force. FULL TRANSCRIPT BELOW.

Scale 169

Scale Sales Recruiting Scaling SaaS Payments 169

SaaStr

OCTOBER 30, 2021

Gorgias is the leading contact center for e-commerce and it’s been a fun one to track at SaaS, from 1,000 to 3,000 to now 7,000 customers. Their CEO will join us at SaaSr Scale 2021 on December 15 to talk about using data to get to 10,000 SMB customers! Your sales process should not be a closed box with little insights. .

Scale 271

Scale Sales Hiring Sales SMB 271

Intercom, Inc.

APRIL 22, 2019

His new venture focuses on creating a central knowledge network for scaling businesses so that employees aren’t wasting hours by chasing down important resources and company history scattered across a host of apps like Google Docs, SharePoint sites, Evernote and more. Collaboration pains increase as you scale. Short on time?

Scale 156

Scale Scaling AI Search Underperforming Technical Team 156

Intercom, Inc.

NOVEMBER 3, 2022

Scaling a support team is challenging enough as it is. Natasha Ratanshi-Stein is the founder of Surfboard , a software company that offers scheduling tooling for customer support teams. The complexities of scaling a support team. You can follow on iTunes , Spotify , YouTube or grab the RSS feed in your player of choice.

Scale 206

Scale Outsourcing Services Software Sales Hiring 206

Buffer Resources

NOVEMBER 7, 2023

But, she’s also made the intentional decision to scale back over the past couple of years, stopping her work with subcontractors, cutting down client projects to what she could manage on her own, and reducing her revenue by over $100,000.      Accounting software: I’d also be lost without QuickBooks.

Scale 114

Scale Scaling Payment Solutions Payment Services 114

SaaStr

MARCH 26, 2019

Scaling the company’s employee base, sales teams, marketing, and operations—all while preserving its culture—has required a laser focus on first principles, smart processes, and effective hiring. In this talk, Claire will share these and other lessons for scaling high-growth organizations. Manual processes first. Names stick.

Scale 160

Scale Payment Services Payment Methods Scaling 160

Neil Patel

FEBRUARY 2, 2021

It’s no secret that the field of marketing is constantly evolving, and SaaS brands are not immune from the challenges that arise due to the fast-paced nature of the field. One great way SaaS companies can keep up is through brand advocacy. 2021 SaaS Trends that Affect Brand Advocacy.

Branding 143

Branding Scale Social Media SaaS 143

SaaStr

MAY 27, 2021

For the past 10 years, I’ve been a sales advisor for the portfolio companies of early stage venture capital firm True Ventures. It’s fascinating work for a sales mind like mine that’s focused on helping brilliant people turn ideas into revenue-driving businesses. . A Pair of Sales Development Representatives. By Lars Nilsson.

Sales Hiring 185

Sales Hiring Scale Venture Capital Sales 185

SaaStr

DECEMBER 14, 2020

If you already have a few bigger deals under your belt, but most are smaller … a few higher-level suggestions: Hire a Very Good VP of Sales that has sold at your “high end” price point. More here: The 48 Types of VP Sales. The best way to make pos-initial sale land-and-expand happen organically is engaged, happy customers.

Scale 307

Scale Sales Hiring Underperforming Technical Team Point of Sale 307

SaaStr

JANUARY 11, 2024

Stage 2 Capital invests $4M to $6M in first checks into B2B software companies that are around $1M ARR. We often start speaking with a startup when they have GTM questions rather than seeking capital which then leads to an investment opportunity over time. And how big is your current fund? Our current fund, Fund III, is $150M. #3.

Technical Review 285

Technical Review Scale Management Sales Hiring 285

SaaStr

NOVEMBER 1, 2022

We remain optimistic about the prospects of cross-border SaaS. Companies in our region are good at achieving PMF and scaling to $1 million-$5 million ARR efficiently. Software demand is softening. Their responsibility would include attracting local talent, running the US and creating an employer brand in the US.

Scale 227

Scale Sales Hiring Cybersecurity Underperforming Technical Team 227

Intercom, Inc.

MARCH 28, 2022

Third, the lines between sales, marketing, product, and support are blurring. When a customer reaches out with a question while they’re on a free trial, is that a support issue or a sales issue? Make the trend work for you: Curate the right tech stack to engage your customers at scale. The answer is yes – it’s both.

Scale 228

Scale Engagement Technical Review Business 228

SaaStr

NOVEMBER 3, 2023

We’ll share the answers in today’s brand new episode of CRO Confidential, where our host Sam Blond, partner at Founders Fund, sits down with Toast CRO, Jonathan Vassil to talk about their proven customer acquisition strategies that led to its record-breaking growth. Jonathan joined Toast as the SVP of Sales in 2017.

Payment Methods 202

Payment Methods Acquisition Scale Payments 202

SaaStr

AUGUST 24, 2022

Of course, their margins are lower than a pure software play (more on that below). Driving up sales rep efficiency is key to driving up margins. SMB sales (most of Toast) is very tough to do without a highly efficient and effective sales force. As the brand scales, they get more of a boost from inbound. #5.

SaaS Payments 299

SaaS Payments Scale SMB Payment Solutions 299

ChurnZero

JANUARY 26, 2022

82% of marketers say that “active customer retention” is one of the most important objectives for their CRM team , leading many Marketing and Customer Success team members to seek out new ways to understand customer pain points and improve the customer experience. Reducing churn is at the forefront of all marketers’ minds.

Scale 52

Scale Churn Scaling Retention 52

Tom Tunguz

MARCH 16, 2022

Prospects sign up and grow their accounts seamlessly. Usage data feeds the PLG lead score , and AEs outbound to the most promising users. Separately, the startup may have to reinvent its GTM: new AE quotas, sales materials, margin calculations. Application software companies sell seats. Slack is a notable exception.

Pricing 255

Pricing Scale Banking Startup 255

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I And I won’t give away too much of the lead here.

Scale 130

Scale Sales Payment Methods Merchant Services 130

SaaStr

JUNE 17, 2023

For instance, during periods of economic downturns or increased competition, investor sentiment may sour leading to lower valuations for otherwise healthy companies. For instance, video conferencing software Zoom saw an unprecedented surge in demand as remote work became widespread. Another example is HubSpot.

Venture Capital 223

Venture Capital Scale Technical Review Software Review 223

SaaStr

JULY 29, 2021

SAN FRANCISCO, CA – June 22nd, 2021 – SaaStr Annual , the world’s largest non-vendor B2B software conference, is proud to announce that SalesLoft will be joining the conference this year as a partner exhibiting the first ecosystem in the conference’s history. Founded in 2012 by serial enterprise entrepreneur Jason M.

Scale 259

Scale Cloud Government B2B 259

Intercom, Inc.

DECEMBER 31, 2019

Putting narrative order on the past decade, a 10-year-period that has somehow remained stubbornly nameless, is quite the challenge, but it’s impossible to make sense of the 2010s without understanding the role of software. The scale is extraordinary. There are about 3.2 Rise of the cloud and SaaS businesses. .

Payment Solutions 259

Payment Solutions Payment Methods Software SaaS Payments 259

Buffer Resources

AUGUST 16, 2023

However, scaling a business into a seven-figure enterprise is a completely different ball game altogether. So, how could these startups scale while others struggled to find their footing? So how did I scale my PR agency to a coveted seven-figure powerhouse? To scale and truly stand out, I needed to niche down.

Scale 52

Scale Scaling Strategy Social Media 52

SaaStr

APRIL 20, 2022

This famous quote from self-help author Robert Collier applies to every sales organization because excellent results come through repeatable activities, not one-off wins. Alice Katwan , SVP at Twilio , discusses how you can build a high-retention sales team while being remote. Implement systems to attract great talent.

Sales Hiring 222

Sales Hiring Scale Retention Sales 222

Sales Hacker

MAY 15, 2023

It’s hard to know when you’re ready to hire a sales team — and the consequences can make or break your startup. And that may include owning and executing the sales process , from initial outreach and lead generation to closing deals — not hiring a sales team right away. How do you know you’re ready to hire a sales team?

Sales Hiring 86

Sales Hiring Scale Outsourcing Services Payment Services 86